Word of Mom Radio
By: Dori DeCarlo
Language: en
Categories: Business, Entrepreneurship, Arts, Performing, Kids, Family, Parenting
When You Win, We All Win!Now in our 13th season, Word of Mom Radio has been empowering Mompreneurs and Business Women worldwide...and we want to tell your story, too!Found in syndication, often as WoMRadio, our podcast features fabulous hosts and a rotating show platform.Word of Mom Radio ~ Sharing the wisdom of women, in business and in life.Become a supporter of this podcast: https://www.spreaker.com/podcast/word-of-mom-radio--5252572/support.
Episodes
Aubrey Amatelli on The Mompreneur Model with Dori DeCarlo
Oct 27, 2025Aubrey Amatelli is the Founder & CEO of PayRio, the first payments provider exclusively focused on Cannabis & Alternative Medicines. Aubrey’s career started at J.P. Morgan in their Merchant Services group. Over a decade, she rose to Executive Director Commercial Banker, specializing in Technology and Disruptive Commerce in Silicon Valley.
Aubrey's extensive experience in fintech has made her industry expertise incredibly valuable in the cannabis payments space. Adding to her impressive professional achievements, Aubrey is also a single mother of three who has successfully led PayRio to profitability in under a year.
Her inspiring story serves as...
Kelly Tuttle on The Authors Alley with Dori DeCarlo
Oct 23, 2025Kelly Tuttle joined the “head injury survivors club” (as she described it) in 2015, the night another car pulled in front of her as she was driving. It wasn’t until three months later that she realized something was seriously wrong. Kelly’s traumatic brain injury (TBI) marked the beginning of a new life and personal journey of self-rediscovery.
A neurology nurse practitioner, Kelly has a front-row seat to observe patients struggling with many of the same things she experienced in her recovery. She strives to share her coping strategies and tools and help them continue to work and study wh...
Christine Devane on the Children's Authors Alley with Dori DeCarlo
Oct 16, 2025Christine Devane grew up in Massachusetts, graduating from Merrimack College in 2006 with a degree in English and a minor in Elementary Education. She earned her master’s in Elementary Education from Merrimack in 2008. Over 13 years, Christine taught at St. Augustine Elementary in Andover and Plympton Elementary in Waltham. She lives in Wilmington with her husband, children, and dog. She's volunteered and taught English in Costa Rica, and is a member of the SCBWI, attending conferences in NYC and Springfield.
With her new book, Christine invites you to come along to Elephant Beach, where distractions are welcome and adventure arr...
ADHA Moments Explained on Ask Mom Parenting with Sue Donnellan
Oct 15, 2025Parenting Children with ADHD: How to Know When to Connect & When to Correct
Parenting a child with ADHD can feel like living in a constant guessing game:
Am I supporting the diagnosis… or enabling the behavior?
Do I hold the line… or hold space?
How do I discipline a child whose brain doesn’t respond to discipline the same way?
In this episode, we dig deep into the razor-thin line between connection and correction …and why both are essential if you want your child to build self-control, not shame.
You’ll lea...
The Trust Factor on Building Your Empire with SophieZo
Oct 07, 2025The Trust Factor: Why High-Value Clients Choose Precision Over Promises
You've got impressive credentials and deliver exceptional results, but premium clients keep choosing your competitors. In this episode, digital marketing strategist Sophie Zollmann reveals why sophisticated practices lose high-value clients due to small details that either build or destroy confidence before the first conversation ever happens.
When premium clients make six or seven-figure decisions, they evaluate every aspect of how you present yourself - your website's tone, intake process, email consistency, and social presence. These details tell them whether your practice operates at their...
Dr Aumatma Simmons on The Mompreneur Model with Dori DeCarlo
Oct 06, 2025Fertility Alchemist, Dr. Aumatma Simmons, decodes reproductive roadblocks where others fail. Top-ranked podcast host, double award-winning Naturopathic Doctor, and media-acclaimed expert who's helped hundreds conceive when traditional paths fell short.
Part scientist, part fertility sherpa—Dr. Aumatma is turning fertility struggles into success stories.
Join host Dori DeCarlo on The Mompreneur Model and connect with Dr. Aumatma at HolisticFertilityInstitute.com, tune in for the Holistic Fertility Institute podcast and follow on LinkedIn, Instagram, Facebook, Pinterest, TikTok and YouTube.
Please support UnsilencedVoices.org a global 501(c)3 nonprofit that empowers survivors of domestic violence, sexual assault, and human trafficking.
We...
Felicia Hurd Johnson on The Authors Alley with Dori DeCarlo
Oct 01, 2025Felicia Hurd Johnson is a speaker and a self-published author. Felicia wrote a book titled, “Count It All Joy ~ Including the Broken Pieces ~ How My Trials Helped Me Trust God More.” which highlights how God brought her through the highs and lows of breast cancer, job loss, job gain, marriage, and divorce. Through it all, Felicia kept her faith and the challenges made Felicia better, not bitter. Felicia has shared her testimony on Texas Today, and NBC 5, thanks to God.
Join host Dori DeCarlo on The Authors Alley and connect with Felicia at FeliciaHurd.com and follow on Inst...
Ask Mom with Sue Donnellan Kids & Smartphones
Sep 24, 2025Kids & Smartphones: Rules Every Parent Should Set Before Handing Over a Phone
Handing your kid a phone isn’t a tech decision, it’s a leadership one. In this episode,
Sue lays out the mindset and the must-haves that separate a calm, values-driven phone
handoff from a chaos spiral. We’ll show you how to define the why, set expectations that
actually stick, and avoid the most common trap parents don’t see coming, until it’s too
late.
What We Talk About
The question to answer before you even look at devices
Monica Kaufman Shines in the Business Spotlight with Dori DeCarlo
Sep 23, 2025Monica Kaufman, CFP®, is a mom, entrepreneur, and financial planner with over two decades of experience, and has dedicated her career to helping high-achieving women transform their relationship with money—so they can step into true financial confidence and build a life that reflects their deepest values.
Through her work at Harmony Wealth Academy, Monica supports women who are doing it all—leading in their careers, caring for their families, and still feeling financially stretched or uncertain. She also guides parents and their young adult children through our Launcher Program, helping the next generation build a strong financial found...
Laura Watson on The Coaching Corner with Dori DeCarlo
Sep 18, 2025Laura Watson has spent the last 30 years dedicated to helping individuals reach their full potential. She is an award-winning coach, a devoted wife and mother, and a World Country Dance Champion.
Her "secret sauce" lies in translating complex business, leadership, and communication concepts into practical ideas and actionable steps. As a "whole person" coach, Laura recognizes that business leaders face personal challenges as well.
She addresses both professional and personal issues, often transitioning from business discussions to topics like addiction, parenting, and infidelity in a single session.
Join host Dori DeCarlo on The Coaching...
Andrea McGinty Joins Dori DeCarlo in The Authors Alley
Sep 17, 2025Andrea McGinty’s latest book, 2nd Acts: Winning Strategies to Dating Over 50, is a hands-on, tech-savvy roadmap for finding love later in life. Packed with actionable worksheets, QR-coded video coaching, and practical advice, 2nd Acts empowers readers to navigate today’s dating landscape with confidence. Unlike costly matchmaking services, this $35 guide provides affordable solutions to help readers rediscover connection and joy.
McGinty, often called the “Godmother of Matchmaking,” has facilitated over 33,000 dates and 10,000+ marriages. Her expertise makes her a trusted voice for second-act daters seeking meaningful relationships. Like an NFL coaching tree, more than 40% of today’s top 25 matchmaker...
Emotional Intelligence Made Easy on Ask Mom with Sue Donnellan
Sep 10, 2025Emotional Intelligence Made Easy (Toddlers → Teens)
If “Use your words” and endless lectures aren’t changing behavior, this episode gives you the missing lever: emotional intelligence + intuition…so kids read the room, trust their instincts, and make better choices (without you yelling). Why listenYou’re tired of meltdowns, backtalk, and power struggles.You want kids who listen, self-regulate, and make wise decisions…at school, online, and with friends.You need practical scripts and a simple process you can run tonigh...
Stop Looking Entry Level on Building Your Empire with SophieZo
Sep 09, 2025Why Your Brand Looks Entry-Level (And It's Costing You Everything)
You've built a successful seven or eight-figure practice with premium expertise and outcomes, but premium clients keep choosing your competitors. In this episode, digital marketing strategist Sophie Zollmann reveals why sophisticated practices lose high-value clients due to entry-level marketing presentation.
Despite delivering exceptional results, many independent healthcare providers, attorneys, and financial advisors unknowingly send mixed signals through outdated websites, generic messaging, and inconsistent branding. While their expertise evolved into something sophisticated, their marketing remained stuck in startup mode.
Sophie explores the psychology...
Betsy Pepine Joins Dori DeCarlo on The Authors Alley
Sep 08, 2025Betsy Pepine is a best-selling author, speaker and serial entrepreneur in real estate. Her brokerage, Pepine Realty, has been named as an Inc. 5000 Fasting Growing Private Company in the USA multiple times and has earned spots on the Top 50 Florida Companies to Watch and Florida Trend Best Companies to Work For lists.
Additionally, the Wall Street Journal has consistently recognized Betsy’s real estate team as one of the top-producing real estate companies in the United States. Betsy also owns a title company, real estate school and property management brokerage.
Betsy is endorsed by her mentor, rea...
Mary Boone on The Authors Alley with Dori DeCarlo
Aug 26, 2025Mary Boone’s book research has taken her places many people have never been … chest deep in the Union River to count salmon, inside a cricket barn, and, perhaps most daring of all, the front row of a Justin Bieber concert surrounded by screaming teens. Mary has written 70+ nonfiction books for young readers, most recently Pedal Pusher, School of Fish, and Bugs for Breakfast.
Two more books are set for release in 2026: Flying Feminist and Unfathomable: 20 (Wild But True) Stories of the Sea.
Mary and her family live in Tacoma, WA, with a stubborn Airedale terrier name...
Stop Back to School Chaos on Ask Mom with Sue Donnellan
Aug 13, 2025Stop the Morning Chaos: Back-to-School Routines That Actually Work
Back-to-school mornings shouldn’t feel like a battle zone… but for most parents, they do.
Shoes disappear. Homework is “forgotten.” Emotions are high before you’ve even had coffee. In this episode of Ask Mom, Sue and Randee share what’s really behind morning chaos (hint: it’s not just about “getting the routine right”) and the surprising shifts that make mornings calmer, kids more cooperative, and parents a whole lot less stressed. You’ll hear:The morning habit that makes everything easier… but most par...
The Contractor Carousel on Building Your Empire with SophieZo
Aug 05, 2025The Contractor Carousel: Why 5 Marketing "Experts" Still Can't Grow Your Practice
📈 You've hired five different marketing "experts" in the past two years – a content writer, social media manager, web designer, SEO specialist, and email marketing contractor. Each one has impressive credentials and delivers what they promise. Your content gets published, social media engagement increases, your website looks professional, search rankings improve, and emails go out consistently. But somehow your practice is still stuck in the same place.
Here's what's actually happening: Your content writer creates blog posts without knowing what your social media...
Shannon Russell on The Coaching Corner with Dori DeCarlo
Aug 04, 2025Shannon Russell is a Career Transition and Business Coach empowering women to leave unfulfilling careers and build joyful, purpose-driven businesses. She is the Author of Start Your Second Act: How to Change Careers, Launch a Business, and Create Your Best Life, a Speaker, and Host of the Second Act Success Career Podcast.
Through her company, Second Act Success®, Shannon shares her journey as a television executive turned business owner, coach, author, and mom with others. She works with women who are unhappy in their 9-5, as they pivot towards a "second act" by providing exit strategy guidance and s...
Are You Training Kids to Ignore You on Ask Mom with Sue Donnellan
Jul 30, 2025Do you ever feel like your kid hears everything except you?
Like they can pick up a whisper about dessert three rooms away but somehow miss the rule you’ve said 17 times?
In this episode of the Ask Mom Parenting Podcast, we’re learning there’s more to your kid’s ‘selective hearing’…and you might be the plot twist.
👉 Are we…unintentionally…training our kids to ignore us? If you’ve ever:Repeated yourself endlesslyGiven in just to keep the peaceOr got talked in circles by a snack-sized negotia...
The Freelancer Illusion on Building Your Empire with SophieZo
Jul 29, 2025The Freelancer Illusion: Why "Strategic" Marketers Still Leave You Scattered
📈 You hired what seemed like a really talented marketing freelancer – maybe someone who even calls themselves "strategic." On paper, it made perfect sense: get sophisticated marketing expertise without building an entire team. But here's what's actually happening: your freelancer creates beautiful blog content that doesn't connect to your email campaigns, manages social media in isolation from your website messaging, and designs campaigns that look professional but don't align with your overall positioning.
Picture a financial advisory firm that hired separate freelancers for content, email, and s...
Liz Steblay on The Authors Alley with Dori DeCarlo
Jul 28, 2025Liz Steblay became a solopreneur before the word was even invented. Upon being laid off, she called a former colleague, and a week later she had her first consulting contract. After that first project, she realized that she made more money, worked fewer hours, and had more time with her daughter. She never considered another “real job,” despite being a single mom in an expensive city.
Five years later she founded the ProKo Agency, which represents independent consultants on projects with Fortune 500 clients. As a result of growing ProKo into a national business, Liz has become known as the...
Marketing Metrics Lie on Building Your Empire with SophieZo
Jul 22, 2025The Numbers Game: When Your Marketing Metrics Tell Beautiful Lies
📈 Picture this: A healthcare practice gets their monthly marketing report and everything looks incredible. Website visits are up 40%, social media followers have grown by 300, email campaigns are hitting 35% open rates, and blog posts are generating tons of comments. Their marketing coordinator is excited, the practice manager is impressed, and everyone feels great about their marketing investment.
But here's the gut-punch reality – new patient appointments haven't increased in six months. Revenue from marketing-generated patients is essentially flat. They're busier than ever creating content and managing social media...
Lisa Talbot in The Business Spotlight with Dori DeCarlo
Jul 21, 2025Lisa Talbot, Founder of True North PM Solutions, specializes in helping growing businesses streamline operations and scale smoothly. As businesses expand from five employees to 10, 15, or more, the processes that once worked often start breaking down—leading to inefficiencies, overwhelm, and lost time.
That’s where Lisa comes in.
With years of experience managing projects across industries—from nonprofits and agriculture to fiber optics and Fortune 500 software deployments—she’s seen firsthand how the right systems can reduce chaos, save time, and support sustainable growth. Lisa takes a practical, hands-on approach to problem-solving.
Lisa has develo...
Stop Overparenting on Ask Mom Parenting with Sue Donnellan
Jul 16, 2025How to Stop Overparenting: Trust Yourself, Not Your Fear!
Are you doing everything for your child…and calling it love?!?
In this episode, Sue peels back the curtain on overparenting and calls out the subtle ways control shows up (micromanaging, rescuing, rushing, rewriting their essays) and how it can backfire.
Spoiler: Letting go isn’t giving up your authority, it’s how you gain influence and raise independent, resilient kids who actually want to talk to you because they trust you and don’t feel judged by your control.
What We Talk A...
350K Marketing Mistake on Building Your Empire with SophieZo
Jul 15, 2025The $350K Marketing Mistake: Why Building Your Own Team Costs More Than You Think
📈 You've decided it's time to get serious about marketing, so you start building an in-house team. First, a marketing manager at $85,000 plus benefits. Then they need support, so you add a content creator at $55,000. The manager says they need help with social media and design, so you bring on a coordinator at $45,000. Before you know it, you're looking at over $185,000 in base salaries alone – and that's just the beginning. Add benefits, payroll taxes, and overhead, and you're easily pushing $250,000.
Then there...
Barb Nagle on Healthy Habits with Dori DeCarlo
Jul 14, 2025Barb Nangle is a boundaries coach, speaker and host of the podcast, "Fragmented to Whole: Life Lessons from 12 Step Recovery." She also offers a free Boundary-Building Starter Kit. In 2015 at the age of 52, after decades of therapy and tons of self-help work in a variety of areas, Barb got into 12-step recovery. She’s been in two such fellowships since then and has changed deeply and profoundly as a result.
As a former addict and people-pleasing rescuer, she empowers people to thrive and take more control over their personal and professional lives by coaching them to build healthy bo...
The Success Trap on Building Your Empire with SophieZo
Jul 08, 2025The Success Trap: When Your Control Habits Start Killing Your Growth
📈 You didn't build a successful practice by letting things slide. Your attention to detail, insistence on quality, and hands-on approach created the reputation that got you where you are today. But here's the uncomfortable truth: that same control mechanism is now quietly choking your growth.
In this eye-opening episode, we explore the hidden costs of staying in control of every marketing detail. You'll discover how marketing delays aren't just about missed deadlines – they're actually costing you momentum, market opportunities, and c...
Elona Lopari on The Mompreneur Model with Dori DeCarlo
Jul 08, 2025Elona Lopari is the Founder & CEO of The Life School , Speaker, Best Selling Author to numerous books, Award Winner, Show and Speaking Events Organizer to an audience of over 30,000+ purpose driven service-based entrepreneurs and corporations.
She has supported 100+ companies double and triple their impact and revenue through fractional and business management Operations and HR Services.
Elona is a Prior Fortune 500 C Suite Executive also Featured in Disrupt, NY Weekly, Business Insider, CEO Weekly, The Business News & Famous Times.
Join host Dori DeCarlo on The Mompreneur Model and connect with Elona at ElonaLopariCoaching.com and...
The Silent Killer on Building Your Empire with SophieZo
Jul 01, 2025The Silent Killer: Why "Good Enough" Marketing Is Slowly Destroying Your Growth
📈 Remember when your marketing used to light up your inbox overnight? When you'd post something and immediately see engagement, responses, and inquiries flooding in? When campaigns felt electric and that rush of excitement hit because they actually moved the needle? Now... it just sort of hums along. Not broken, but definitely not blazing.
Welcome to the plateau – the most dangerous position your marketing can occupy. It's not dramatic failure that forces immediate action; it's the slow, almost imperceptible slide from "working great" to "w...
Christine Trimpe on Healthy Habits with Dori DeCarlo
Jun 26, 2025Christine Trimpe is a transformative wellness leader dedicated to empowering professional Christian women to reclaim their health and vitality through her faith-based, holistic approach to weight loss. As the founder of The SugarFreed Me Method and a certified SUGAR® Licensed Practitioner, Christine helps clients achieve lifelong healing from sugar addiction and food-related struggles. Her clients experience dramatic transformations, including sustained weight loss and breakthroughs in physical, emotional, and spiritual health, with over 80% retention in her programs.
After a personal 100-pound weight loss journey, Christine created a method that goes beyond conventional dieting, integrating faith, emotional regulation, and metabolic h...
Mom Guilt is Lying on The Ask Mom Podcast with Sue Donnellan
Jun 25, 2025Mom Guilt is Lying to You - Here's How to Shut it Down
In this raw and real episode, we’re unpacking one of the most toxic emotions moms carry: guilt. Spoiler alert - guilt feels useful, but it’s actually hijacking your parenting, sabotaging your credibility, and weakening your connection with your kids.
We break down how to spot guilt in action, how it messes with your authority, and why it’s time to stop letting it drive your decisions.
You’ll learn the 4 categories of guilt, what to do when guilt...
The Marketing Hamster Wheel on Building Your Empire with SophieZo
Jun 24, 2025The Marketing Hamster Wheel: Why You Keep Starting Over (And How to Finally Break Free)
📈 Picture this: A successful consulting practice gets busy with client projects, so marketing takes a back seat. "We don't need leads right now – we're swamped!" But then projects wrap up, the pipeline looks scary, and panic hits. They scramble to restart their dormant social media, try to remember their last email campaign, and realize their website is embarrassingly outdated. It's like trying to start a car that's been sitting all winter – everything takes more effort and costs more money.
Meanwhi...
Arielle Moody Founder of Mama Sol Joins Dori DeCarlo on The Mompreneur Model
Jun 23, 2025While pregnant with her first child, shocked by how many toxic ingredients were lurking in everyday products, and after trying dozens of natural mineral sunscreens, Arielle Moody was determined to create one that 1) didn’t make her immediately want to wash her face, and 2) didn’t leave a white cast on her skin. Oh, and it needed to be something she looked forward to using daily. No biggie.
As Mama Sol’s product development whisperer, Arielle has been immersed in the beauty industry her entire adult life. Starting as a beauty sales trainer for Smashbox, Dr. Perricone, and Bite B...
The Untouchable Advantage on Building Your Empire with SophieZo
Jun 17, 2025The Untouchable Advantage: How Some Businesses Never Miss a Beat When Markets Shift
📈 Picture this: Two financial advisory firms facing the same major market disruption. The first firm had built everything around networking events and referral partnerships. When economic conditions changed and those opportunities vanished, their client pipeline disappeared overnight. They're scrambling, learning unfamiliar marketing under pressure, watching competitors gain ground while they rebuild from scratch.
Meanwhile, the second firm barely missed a beat. When networking slowed, their email campaigns kept generating leads. When referrals decreased, their content attracted new prospects. When uncertainty made mee...
PRIAA Founder Lydia Perez on The Business Spotlight with Dori DeCarlo
Jun 11, 2025Lydia Perez is the founder and the Artistic director of The Puerto Rican Institute for Arts and Advocacy (PRIAA), based in Rhode Island and founded in 1994. The institute champions the gathering and retention of cultural memory, language, and identity transmitting these across generations in the form of education through the arts, not only for Puerto Ricans, but for all Latinos and for all Rhode Island.
Through the arduous 32 years of Afro-Puerto Rican career in Rhode Island and throughout New England, Lydia Pérez brings with her the Cultural Heritage Center, where all PRIAA social and cultural activities are d...
The Growth Trap on Building Your Empire with SophieZo
Jun 10, 2025The Growth Trap: When Success Breaks Your Marketing (And You Don't Even Notice)
📈 Picture this: Your wellness practice has been on fire for two years. You've doubled your client base, expanded services, and crushed every revenue goal. The bank account looks amazing, you're booking out weeks in advance – by every measure, you're absolutely winning. But something's happening behind the scenes that you might not have noticed yet. Your marketing is quietly falling apart. That simple social media strategy that worked when you were smaller? Now it's scattered and inconsistent. Your content calendar? Sporadic at best because nobod...
Maggie Clancy Joins Dori DeCarlo on The Mompreneur Model
Jun 05, 2025Maggie Clancy didn’t start with entrepreneurship in mind. With a Bachelor of Science in Biology, she initially pursued medicine, but managing horses ignited a love for business that shifted my career path. Over two decades, Maggie has led Strides Riding Academy through economic, environmental, and pandemic challenges, while gaining invaluable lessons in resilience and adaptability.
Today, Maggie share these insights with aspiring equestrian business owners, embracing each twist and turn with passion and purpose.
Join host Dori DeCarlo on The Mompreneur Model and connect with Maggie at MaggieKClancy.com and on LinkedIn, Facebook, Instagram, TikTok, an...
The Debut of Ask Mom Parenting with Sue Donnellan on WoMRadio
Jun 04, 2025In this episode of the Ask Mom Parenting Podcast, Sue Donnellan, mom of four, parenting coach, and
reformed yeller, has real, no BS conversations with Randee Moore about what really works in
parenting.
Sue shares her powerful transition from old-school, authoritarian tactics to a leadership-based
approach that actually improves behavior without power struggles. They dive into the research-backed
reasons yelling, punishment, and timeouts backfire and why the “gentle parenting” trend often misses
the mark by lacking clear leadership. Randee brings the data from the National Institute of Health,
while Sue brings real-life expe...
The Success Trap on Building Your Empire with SophieZo
Jun 03, 2025The Success Trap: Why Thriving Businesses Miss Their Biggest Growth Opportunities
📈 Here's a scenario that might hit close to home: You've built a successful legal practice with solid reputation, consistent referrals, and healthy profit margins. Your marketing isn't broken – it's actually working pretty well. You've got leads coming in and enough business to keep busy. By most measures, you're doing just fine. But something's nagging at you – you're not declining, but you're not really advancing either. In this game-changing episode, we explore why the most successful service providers bring in expert help when things are working well, n...
Leia Barrett and The Odd Dog on The Children's Authors Alley with Dori DeCarlo
May 28, 2025Leia Barrett is a former nonprofit leader turned children's book author. Beginning her career as an education director for a symphony orchestra, Leia re-ignited a love of telling stories while developing musical programs for families. She published her first book in the midst of COVID while serving as an Executive Director for the Friends of Chamber Music, a performing arts presenter in Kansas City. After navigating her organization through the pandemic, Leia pursued her dream of building her own business, Stories by Leia.
Her new series, beginning with The Odd Dog, will be part of her mission to...
When Excellence Goes Unseen on Building Your Empire with SophieZo
May 27, 2025When Excellence Goes Unseen: The Hidden Reason Ideal Clients Aren't Choosing You
📈 You've built an amazing service business. Your team is highly trained, your approach is comprehensive, and your results speak for themselves. Current clients absolutely love you. So why are you still attracting clients who haggle over your rates while those dream clients – the ones who value quality, follow your recommendations, and stay for years – remain frustratingly rare?
In this week’s episode, marketing expert SophieZo pulls back the curtain on the real reason outstanding service providers struggle to connect with premium clients. It's not...
Rhonda Nelson Joins Dori DeCarlo on The Mompreneur Model
May 22, 2025Rhonda Nelson, renowned patient advocate, author, speaker and philanthropist is a beacon of resilience and strength. Her charitable work spans championing equitable access to affordable healthcare, supporting those diagnosed with AERD (Aspirin Exacerbated Respiratory Disease), serving as a voice in the foster care system and encouraging women to reinvent themselves in their different stages of life.
Rhonda serves on the Executive Board of Directors with the Asthma & Allergy Network, impacts legislation and speaks nationally, raising awareness for AERD. Having dealt with AERD (Aspirin Exacerbated Respiratory Disease) herself for more than twenty years, she has experienced many misdiagnoses, a...
When Talent Isn't Enough on Building Your Empire with SophieZo
May 20, 2025When Talent Isn't Enough: The Hidden Story Behind Your Marketing Struggles
📈 Picture a successful financial advisory firm that's hired talented people, invested in campaigns, and worked with consultants. Their website is beautiful, content is professional, and they're active on all the right channels. But despite all this investment, the partners are still stuck in the weeds, coordinating contributors and making tactical decisions while results remain disappointing.
In this eye-opening episode, we explore the three critical reasons why marketing isn't working for many service providers, despite significant investments in people and resources. Discover how disconnected tac...
Susan Hensley on The Coaching Corner with Dori DeCarlo
May 17, 2025Susan Hensley is a transformational coach, speaker, and author dedicated to helping people navigate life’s transitions with joy, creativity, and resilience. With decades of experience as a corporate executive and leadership coach, Susan has a deep understanding of the challenges and opportunities that come with major life changes.
Drawing on her extensive background in HR, coaching, and journalism, Susan’s mission is to empower people to unlock their inner wisdom, creativity, and sense of play during times of uncertainty and change. Through workshops, speaking engagements, and one-on-one coaching, she guides clients to rediscover their authentic selves and infu...
FMD Strategy to Systems on Building Your Empire with SophieZo
May 13, 2025From Chaos to Clarity: How Fractional Marketing Departments Bring System to Your Strategy
📈 Picture this: A wellness practice with talented people and creative ideas. One month it's a special promotion, the next it's a social media push, then a referral program, followed by a website update. Each initiative starts with enthusiasm but fizzles before delivering meaningful results. Just as one campaign loses steam, they pivot to the next exciting idea – creating a constant cycle of fresh starts without sustained momentum.
In this revealing episode, we uncover the real reasons your marketing feels chaotic despite creat...
Melissa Llarena Joins Dori DeCarlo on The Authors Alley on WoMRadio
May 08, 2025Melissa Llarena, an author, career coach, consultant, and speaker, contributes to Forbes Women, amassing 4M+ views. She hosts the Mom Founder Imagination Hub podcast, featuring guests like GaryVee and Beth Comstock, for mom entrepreneurs. With a psychology degree from NYU, an MBA from Dartmouth’s Tuck School, and a Transformational Coaching Academy certificate, she’s training as a meditation practitioner.
Melissa is here to share her journey and her book Fertile Imagination: A Guide for Stretching Every Mom’s Superpower for Maximum Impact and you can grab a free book chapter at fertileideas.com.
Join host Dori De...
Fractional Marketing vs InHouse on Building Your Empire with SophieZo
May 06, 2025 Fractional Marketing: Why Growing Service Providers Choose This Over In-House Teams
Picture a thriving healthcare practice ready to open their second location. Exciting, right? But almost overnight, their marketing starts falling apart. Social media gets inconsistent. Content calendar has gaps. Campaigns launch late or not at all. What used to feel manageable now feels overwhelming – and their inbox is full of applications from marketing specialists responding to their job posting. In this eye-opening episode, we explore the hidden reason why scaling breaks most marketing systems and why the traditional solution – building an in-house team – often crea...
Laurel Colless on The Authors Alley with Dori DeCarlo
Apr 30, 2025Australian-New Zealand, award-winning children’s author Laurel Colless is a literary comparatist by education, but spent 25 years working in sustainable business and journalism across Asia, the US and Europe, before coming back to writing. She is the founder of the Carbon Busters Club, a kids’ climate-science program that combines storytelling with science education. In 2013, Colless became an Al Gore Climate Reality Leader.
Through storytelling, Laurel's aim is to entertain children with page- turning thrillers while empowering them to take the lead on big world problems like climate change, extreme weather, and plastic pollution.
Join Host Dori DeCa...
The Micromanagement Trap on Building Your Empire with SophieZo
Apr 29, 2025The Micromanagement Trap: How Service Providers Become Their Own Marketing Bottleneck!
📈 Imagine a respected legal practice built through years of dedicated client service. The founding partner, committed to maintaining quality, has gradually taken on more marketing oversight. What began as occasional involvement has evolved into daily content approvals, social media reviews, and campaign decisions. Marketing initiatives consistently stall awaiting leadership input, while strategic work gets interrupted by urgent tactical approvals.
In this eye-opening episode, we explore the hidden costs of marketing micromanagement and how fractional marketing departments create a path to liberation. Discover how impl...
Dr. Deborah Heiser on The Mompreneur Model with Dori DeCarlo
Apr 28, 2025Dr. Deborah Heiser is the CEO/Founder of The Mentor Project, author of The Mentorship Edge, and an Applied Developmental Psychologist. She has been featured at TEDx, Marshall Goldsmith 100 Coaches, Thinkers 50 Radar List, Psychology Today and is also an Adjunct Professor in the Psychology Department at SUNY Old Westbury.
Join host Dori DeCarlo on The Mompreneur Model and connect with Dr. Heiser at DeborahHeiser.com and on LinkedIn. Find out more and become a mentor at MentorProject.org.
Please support UnsilencedVoices.org a global 501(c)3 nonprofit that empowers survivors of domestic violence, sexual assault, and human tra...
Seven-Figure Ceiling on Building Your Empire with SophieZo on WoMRadio
Apr 22, 2025The Seven-Figure Ceiling: Why Your DIY Marketing Suddenly Stops Working
📈 Picture a thriving wellness practice that's grown steadily over several years, recently crossing that magical million-dollar revenue mark. The founder's hands-on marketing approach served them well during initial growth stages. But now, something has changed. The same activities no longer generate results. Social media has plateaued. Email open rates are declining. The founder works harder on marketing while seeing diminishing returns.
In this revealing episode, we explore the hidden reasons DIY marketing approaches that propelled your growth suddenly fail once you cross the seven-figure thr...
Mallory Thomas on The Authors Alley with Dori DeCarlo on WoMRadio
Apr 21, 2025Mallory Thomas is a writer and reader of soft love stories that make you swoon, squeal, and blush. When she's not writing, she can be found picking up after her two kids, joking with her handsome husband, and planning trips to the beach. She's also a baby formula expert and content creator.
Mallory strives to write books that are better than your phone-- she hopes the time spent reading her books will leave you happier and more hopeful than time spent on social media. On this episode, we are sharing her latest book, “Somewhere Along the Line”.
The Money Pit on Building Your Empire with SophieZo on WoMRadio
Apr 15, 2025"The Money Pit: Why Your Marketing Budget Disappears and How to Fix the Broken System" 📈 Picture this: A healthcare practice steadily increases their marketing budget year after year, adding new tools, platforms, and vendors along the way. On paper, their marketing looks comprehensive. Yet despite this substantial investment, new patient inquiries remain flat. Meanwhile, across town, a similar practice reduces their overall marketing spend while significantly increasing patient flow and practice growth. In this revealing episode, we explore why throwing more money at marketing rarely solves the underlying problems plaguing many service providers. Discover how a systematic audit of your cur...
Duration: 00:15:06Caitlin Bacher and Scale with Success® in The Business Spotlight with Dori DeCarlo
Apr 11, 2025Caitlin Bacher is the CEO of Scale with Success®, a company dedicated to teaching coaches and course creators how to turn their online course into a 7-figure business without launching. Her company has rapidly grown to over $11m in revenue over the last few years with no signs of slowing down. Caitlin believes there’s more than one right way to build a business, and that if launching isn’t your cup of tea, you don’t have to do it.
She's learned this lesson the hard way after years of being trapped on the launch roller coaster - resul...
Two Growth Paths on Building Your Empire with SophieZo on WoMRadio
Apr 08, 2025"The Tale of Two Growth Paths: How Service Providers Scale Without Hiring Massive Marketing Teams"
📈 Imagine two successful service providers facing the same growth opportunity. One hires an extensive in-house marketing team, investing hundreds of thousands before seeing returns. The other engages a fractional marketing department gaining immediate access to top-tier expertise without the crushing overhead. Six months later, the difference is striking.
In this revealing episode, we explore how fractional marketing departments provide service providers with a smarter path to scaling – one that preserves capital while delivering sophisticated marketing capabilities. Discover how accessing senior-level expertise on a f...
Lauren Lester and A Different Practice with Dori DeCarlo in The Business Spotlight
Apr 07, 2025Meet Lauren Lester, a trailblazing solo attorney who's challenging the traditional law firm model. Fresh out of law school, she built a thriving practice that generates $250k+ annually while working part-time - proving that attorneys can succeed without sacrificing their wellbeing. Lauren's journey from new graduate to successful entrepreneur isn't just about profits; it's about transforming how legal services are delivered, making quality legal help more accessible while helping attorneys work less, earn more, and serve better.
Join host Dori DeCarlo on The Business Spotlight and connect with Lauren at ADifferentPractice.com. Book a call with Lauren, follow...
The Authenticity Paradox on Building Your Empire with SophieZo on WoMRadio
Apr 01, 2025The Authenticity Paradox:
How Service Providers Can Share Their Truth Without Sharing Too Much
Imagine a wellness coach who shares absolutely everything online—personal health struggles, family challenges, financial difficulties—only to watch potential clients quietly step away, questioning her stability. Meanwhile, across town, a brilliant therapist appears so robotically professional in her marketing that no one feels a human connection. Both are trapped in the authenticity paradox that plagues so many service providers.
In this insightful episode, we unravel how fractional marketing departments solve this common dilemma through three powerful strategies: crafting meaningful brand stor...
Roni Robbins on The Authors Alley with Dori DeCarlo on WoMRadio
Mar 27, 2025Roni Robbins, a published journalist for 37 years, is a freelance health reporter for The Atlanta Journal-Constitution and Medscape/WebMD. She was an editor at Medscape and previously, associate editor of the Atlanta Jewish Times.
Hands of Gold won the 2023 International Book Awards, multicultural fiction and the 2023 Global Book Awards, biographical-survival. The book was a finalist in the 2024 American Legacy Awards, multicultural fiction; 2023 Readers’ Choice Book Awards, best adult book; and 2022 American Fiction Awards, family saga.
Join host Dori DeCarlo on The Authors Alley anytime and connect with Roni at RoniRobbins.com and on LinkedIn, Facebook, Instagram, TikTok, X...
Trust Over Tactics on Building Your Empire with SophieZo on WoMRadio
Mar 25, 2025Trust Over Tactics: 3 Ways Service Providers Can Ditch the Salesy Vibe and Build Authentic Connections on Building Your Empire with SophieZo.
Are your marketing efforts coming across as too "salesy" despite your authentic approach to service? In this transformative episode, FMD Strategic Partners founder Sophie Zollmann explores how fractional marketing departments help service providers build genuine trust that converts skeptical prospects into committed clients.
Discover how highlighting the client journey creates transparency that builds confidence beyond outcome promises alone. Learn how emotion-driven messaging demonstrates true understanding of both practical needs and emotional realities your clients navigate...
Sue Donnellan Shares Secrets to Parenting on The Authors Alley with Dori DeCarlo on WoMRadio
Mar 20, 2025Meet Sue Donnellan, a wife, mom of four, entrepreneur, author, once reluctant parent, and a reformed yeller. Her journey into parenthood was not one of immediate grace but of learning, unlearning, and real transformation.
Early on, Sue recognized that those with the most to learn often become the most impactful teachers. This realization fueled her two decades of dedicated work, during which she had the privilege of mentoring hundreds of exhausted parents across the globe.
Sue’s approach to parenting, rooted in both personal and professional growth, led her to author the book, Secrets to Par...
Audience Insight Strategy on Building Your Empire with SophieZo on WoMRadio
Mar 18, 2025Audience Insight Strategy: 3 Ways Fractional Marketing Decodes What Your Clients Truly Want
Is your professional service practice struggling to connect with ideal clients despite quality content and consistent outreach? In this transformative episode, marketing expert SophieZo explores how fractional marketing departments eliminate guesswork and create messaging that genuinely resonates with your target audience.Discover how sophisticated engagement pattern analysis reveals exactly what captures your audience's attention across different formats, topics, and contexts.
Learn how strategic testing systematically improves marketing performance by validating what truly drives client action rather than relying on assumptions. Understand how transforming client...
Amita Sharma Shares NourishDoc on Healthy Habits with Dori DeCarlo on WoMRadio
Mar 12, 2025Amita Sharma is co-founder of NourishDoc, a global holistic wellness platform for women to manage their hormone transition from PMS to Postmenopause. Inspired by her perimenopausal journey and working in the high tech world, she felt unsupported and a need to bring the taboo topic of perimenopause at the workplace for an open discussion.
With her personal experience of going through peri-menopause and keeping it a secret added more stress to her peri-menopause state. Amita is on a mission to make this taboo topic be part of DEI, health equity at work for women in their 40's who f...
Brand Loyalty Development on Building Your Empire with SophieZo on WoMRadio
Mar 11, 2025Brand Loyalty Development: 3 Ways Fractional Marketing Drives Client Connections for Service Providers
Is your professional practice struggling to transform clients from one-time visitors to loyal advocates? In this powerful episode, we explore how fractional marketing departments are helping service providers develop the deep connections that foster lasting loyalty and sustainable growth.
Discover how prioritizing authenticity and transparency throughout your marketing creates trust that resonates with sophisticated clients seeking genuine partnerships. Learn how strategic storytelling transforms professional expertise into meaningful connections that clients remember and relate to. Understand how developing authentic messaging frameworks drives both meaningful engagement...
Antoinette full show
Mar 06, 2025Antionette H. Jones is a writer driven by a sincere desire to connect with young people through storytelling. After more than a decade in education, she made the difficult decision to become a children’s author at the age of 49. It has changed her perspective.
Becoming an author at this stage in her life has opened Antionette’s mind to new possibilities and offered her the opportunity to inspire others. It is important to Antoinette to share life's possibilities with others - especially children. Drawing from her personal story and interactions, she wrote the book, “The Independents”.
As...
Operational Excellence on Building Your Empire with SophieZo on WoMRadio
Mar 04, 2025Are you spending too much time managing marketing details instead of focusing on strategic growth?
In this comprehensive episode, SophieZo explores how fractional marketing departments do far more than just execute campaigns - they transform your entire operational approach to marketing.Discover how expert teams systematically eliminate the bottlenecks that slow down traditional marketing departments and create unnecessary stress.
Learn how immediately implemented, proven systems and workflows boost efficiency without the months of trial and error typical when building in-house capabilities. Understand how professional marketing operations ensure smooth, consistent execution without requiring your constant oversight and i...
Jo Ann Fawcett on The Mompreneur Model with Dori DeCarlo on WoMRadio
Feb 27, 2025Jo Ann Fawcett lives in Portland Oregon and has a bookkeeping business. Jo Ann changed her life after seven rough marriages that included abuse, divorce, death, and being a prison wife. Her first book, Midlife Magic, is about the first six marriages, lessons learned, and her side passions. Book #2: The Prince Was Wrong – Leaving the Narcissist Behind, is about husband #7 and the healing journey that enabled her to survive the roller coaster of narcissistic abuse and thrive.
Join host Dori DeCarlo on The Mompreneur Model and connect with Jo Ann at JoAnnFawcett.com and on Instagram, Facebook, LinkedIn an...
Visionary Marketing Strategy on Building Your Empire with SophieZo on WoMRadio
Feb 25, 2025Visionary Marketing Strategy: How Fractional Departments Deliver Bold Ideas
Are your marketing initiatives lacking transformative vision while still delivering measurable ROI? In this comprehensive episode, marketing expert Sophie Zollmann explores how fractional marketing departments provide the strategic leadership needed to create truly visionary marketing without the extraordinary overhead of executive hiring.
Discover how to access C-suite marketing expertise at a fraction of traditional costs while implementing bold strategies that drive real business growth. Learn how unified brand vision creates cumulative impact across all marketing channels rather than fragmented impressions. Understand how sophisticated data-driven decision frameworks transform...
Tracy Christian Shares Sante Grace on The Business Spotlight with Dori DeCarlo on WoMRadio
Feb 19, 2025Tracy Christian is a veteran talent agent with more than twenty-five years in the entertainment industry. She is the President of TCA Mgmt, a boutique talent agency representing trained character actors, producers, and writers. Named as one of the top Black female executives by Forbes, Hollywood Reporter, Essence, Black Enterprise… Tracy has represented a list as varied as producer Mona Scott Young, Academy Award winner Octavia Spencer, Emmy and Golden Globe winners Elizabeth Moss and Jeremy Piven, Emmy nominee Michael Kenneth Williams,Jamie Hector, Grammy Award winner Toni Braxton, and industry veteran Tisha Campbell.
After years of having di...
Scale Without Limits on Building Your Empire with SophieZo on WoMRadio
Feb 18, 2025Scale Without Limits: How Fractional Marketing Departments Accelerate Business Growth
Is your marketing department holding back your scaling potential? In this powerful episode, marketing expert Sophie Zollmann explores how fractional marketing departments are revolutionizing the way successful businesses approach growth and market expansion.
Discover why immediate implementation and execution capabilities are crucial for seizing market opportunities. Learn how real-time data-driven pivots can keep you ahead of the competition. Understand how flexible marketing support enables precise resource allocation during every phase of growth.
This episode reveals why traditional marketing...
Dominince Clifton on The Coaching Corner with Dori DeCarlo on WoMRadio
Feb 12, 2025Dominice Clifton believes that we all have a purpose connected to our soul’s unique blueprint.
Dominiece's work lies at the intersection of connection, community, and change. She offers 1:1 coaching to aspiring women entrepreneurs and guides them to build mission-driven businesses that offer an exit from unfulfilling 9-5 jobs.
Dom also supports organizations by offering stress reduction and mindfulness services to increase well-being. As a coach and somatic practitioner, she promotes an integrated approach to transformation through the use of sound, breath, movement, and strategy.
Dom is the founder of Transformation YOU-niversity, Move And Stil...
Fractional Marketing Departments on Building Your Empire with SophieZo on WoMRadio
Feb 11, 2025Fractional Marketing Departments: A Strategic Guide for Growing Businesses
Ready to revolutionize your marketing with enterprise-level expertise without the enterprise-level overhead? In this comprehensive episode, we explore how fractional marketing departments are transforming how successful businesses approach their marketing strategy and execution.
Discover how a fully assembled group of marketing specialists can bring coordinated expertise to your business on a flexible, contract basis. Learn why businesses generating over $1M in revenue are increasingly turning to this model for sophisticated marketing support. Understand how to leverage a complete marketing department's capabilities while maintaining strategic control and e...
Sarah Boes on Healthy Habits with Dori DeCarlo on WoMRadio
Feb 07, 2025Sarah Michelle Boes, MSN, APRN, FNP-BC, is the Founder of Sarah Michelle NP Reviews and currently serves as the Chief Nursing Officer at Blueprint Test Prep. With a robust educational background including a BSN from the University of Kentucky and an MSN in Nursing Education from Western Governors University, Sarah has extensive experience in oncology, intensive care, and nursing education.
In 2020, she launched SMNP Reviews, an innovative platform that rapidly grew to a seven-figure business within seven months. Following SMNP Reviews’ acquisition by Blueprint in 2022, Sarah transitioned to a role where she continues to oversee the nursing vertical and in...
April Pride on The Business Spotlight with Dori DeCarlo on WoMRadio
Feb 06, 2025April Pride is a 3x founder, podcast host, speaker and mom with 20+ years of experience. She founded SetSet, the world’s first community platform built for women, providing accessible psychedelic education and integration with medical-provider-created resources. April has spoken to tens of thousands of women globally on topics including business, psychedelics and the future of wellness.
April is also included in the inaugural High Times Female 50 list and in 2021 was awarded “Most Creative Cannabis Entrepreneur in the US”.
Join host Dori DeCarlo on The Business Spotlight and connect with April at AprilPride.com, enjoy The SetSet Show, a...
Strategic Marketing Messages on Building Your Empire with SophieZo on WoMRadio.
Feb 04, 2025 Strategic Marketing Messages: 3 Essential Elements for Deep Client Connection
Ready to transform your marketing messages from generic to genuinely compelling? In this value-packed episode, host Sophie Zollmann explores the three essential elements that turn ordinary marketing communication into powerful tools for connection and conversion.
Discover how to develop deep understanding of your audience's pain points and aspirations that goes beyond surface-level demographics. Learn how to position your unique value in ways that bridge the gap between current challenges and desired outcomes.
Understand how to craft emotional, aspirational calls to action that feel like natur...
Cheryl Polk Joins Dori DeCarlo on The Coaching Corner on WoMRadio
Jan 29, 2025Cheryl Polk is a Master Certified Life & Career Coach, recruiter, and former corporate accountant and homeschool mom who has helped over 3,000 clients gain work/life balance, improve life and career satisfaction, and transition into careers they love. She understands that it’s not about how you start, but how you finish. Cheryl specializes in Career Identification, Skills Development, Career Transitions, Interview Preparation, & Personal Branding strategies for students and adults at all career levels and stages. She is now an empty nester who lives in Nashville, TN with her husband and enjoys staying active in her church and community. Join host Dor...
Duration: 00:27:00Marketing Metrics on Building Your Empire with SophieZo on WoMRadio
Jan 28, 2025Ready to transform your marketing measurement from data overload to strategic insight? In this value-packed episode, we explore the three essential elements that turn marketing metrics into powerful drivers of business growth. Discover how to define goals that cascade throughout your marketing strategy, creating clear focus and eliminating confusion. Learn how to select metrics that tell the complete story of your customer journey, enabling real-time optimization and improved results. Understand how to prioritize truly actionable metrics that drive clear decision-making and measurable improvement. This episode reveals why selective, strategic measurement consistently outperforms comprehensive tracking. We dive deep into creating measurement...
Duration: 00:08:00Michele Barard Joins Dori DeCarlo on The Mompreneur Model on WoMRadio
Jan 23, 2025With a deep passion for writing, both personally and professionally, Michele Barard founded the Urban Book Editor, which helps aspiring authors through professional editing, book development, and consulting. Michele is also a resilient and experienced life and business coach specializing in empowering individuals to overcome obstacles and achieve success. With her expertise in life coaching, business coaching, and small business development, Michele is dedicated to supporting women-owned businesses and individuals on their path to success. Michele currently resides near Atlanta, Georgia, where she writes, edits, and provides coaching to her clients. Join host Dori DeCarlo on The Mompreneur Model and c...
Duration: 00:34:00Kaylea Van Arsdale Shares on The Coaching Corner with Dori DeCarlo
Jan 22, 2025Kaylea Van Arsdale is a business and life coach with a Master’s in Psychology and over 14 years of experience in coaching operations management. The co-founder of Managed By Magic, Kaylea helps women entrepreneurs scale their businesses with courses, communities, and masterminds while creating their dream lives with an approach that focuses on resilience, accountability, and actionable strategies to inspire transformation. Join host Dori DeCarlo on The Coaching Corner and connect with Kaylea at ManagedByMagic.com and follow on Instagram, Facebook, TikTok and LinkedIn. Please support UnsilencedVoices.org and their mission. We thank Smith Sisters and the Sunday Drivers for our...
Duration: 00:27:00High-Value Content Creation on Building Your Empire with SophieZo on WoMRadio
Jan 21, 2025Ready to transform your content from good to exceptional? In this value-packed episode, Sophie Zollmann explores the three essential elements that elevate your content strategy from sporadic posting to strategic authority building - going far beyond basic content creation to establish your position as a trusted industry voice. Discover how to implement a dynamic content calendar that ensures consistent delivery while maintaining flexibility and purpose. Learn the art of creating solution-focused content that demonstrates both your expertise and your deep understanding of audience needs. Understand how to leverage data analysis to continuously optimize your content strategy for maximum impact and...
Duration: 00:09:00Momoko Uno on The Mompreneur Model & Authors Alley with Dori DeCarlo
Jan 16, 2025Momoko Uno is a doctor of integrative medicine in New York City and the founder and owner of Omni Wellness NYC as well as Edesia Gourmet, a pureed food company for people with swallowing difficulties. After many years of writing in the closet, she decided that if she would make it out of Australian hotel quarantine alive, she would take steps towards her dream of becoming a published author. At the moment of witnessing her mother's death and brushing up against her own mortality, she realized life is too short to live in fear. Momoko weaves in elements of healing fro...
Duration: 00:27:00Roxie Fiste and Ali's Big Adventure on The Authors Alley with Dori DeCarlo
Jan 15, 2025Roxie Fiste is a wife, a mom, a storyteller, an artist and an author. She has always enjoyed leading children in some type of educational setting, whether in a scientific field or creative venture. Her life changed when her daughter was badly injured and Roxie became a full time caregiver. Over the past 17 years she took care of her, her mother and then her father. After her parents passing and her daughter improved some Roxie turned her dream of publishing a book she had written and illustrated into a reality, Alie's Big Adventure. The past year has led to two boo...
Duration: 00:26:00Hyper-Personalization on Building Your Empire with SophieZo
Jan 14, 2025Sophie Zollmann is the owner and Founder of FMD Strategic Partners and asks if you are ready to transform your client experience from good to extraordinary? In this value-packed episode, we explore the three essential elements that elevate client relationships through strategic hyper-personalization - going far beyond basic personalization tactics to create deeply meaningful connections. This episode reveals why successful hyper-personalization isn't about technology replacing human interaction - it's about enhancing and elevating every client touchpoint. We dive deep into creating systematic approaches that allow for meaningful personalization while maintaining service excellence. Perfect for established service providers who want to...
Duration: 00:11:00Cathelina Duvert and The Box on The Authors Alley with Dori DeCarlo
Jan 13, 2025Cathelina Duvert is known for her insightful and authentic blog posts on her website Cathy’s Cross: A Depressive’s Positive Perspective, chronicling her personal journey battling depression. Her work resonates with readers seeking understanding and inspiration. A graduate of Hofstra University with a degree in Creative Writing and Literature, during the school year Cathelina focuses much of her energy preparing lessons for and teaching her 7th grade ELA classes. THE BOX is her debut novel. Join host Dori DeCarlo on the Authors Alley and connect with Catheline at CathelineDuvert.kit.com on Instagram, Facebook, LinkedIn and get The Box on Am...
Duration: 00:27:002025 Kicks-Off as Dori DeCarlo Shares Love From Above with Kittie DeCarlo
Jan 10, 2025Kittie DeCarlo was my mom. She has been gracing Heaven with her presence since 1994. 9 years ago over Christmas, we found 5 songs that she recorded with Les Paul, and I can't tell you how excited I am to be sharing music we thought we had lost. I first shared a show in 2015 and wanted to kick-off 2025 with a concert of her songs. Her music is timeless, and I am honored to be able to bring her to the airwaves again...I know you will love her, as we always have. My brother once asked me, "What's in it for you", when...
Duration: 00:27:00Strategic Marketing Analytics on Building Your Empire with SophieZo on WoMRadio
Jan 07, 2025Ready to find out what your marketing data's been trying to tell you? Here's the thing - your past performance has some pretty amazing secrets to share about your future success. You just need to know where to look. Sophie is breaking down how to transform your marketing by getting real about what your metrics actually mean. Not just those surface-level numbers everyone talks about, but the real story of how your marketing performs across all your channels. We're getting into the good stuff - like figuring out which parts of your marketing are actually driving results (not just looking g...
Duration: 00:08:00Jennifer Lloyd on The Mompreneur Model with Dori DeCarlo on WoMRadio
Dec 31, 2024Jennifer Lloyd is a passionate advocate for women’s empowerment, emphasizing the beauty of leadership, motherhood, and entrepreneurship. Her distinguished journey includes titles such as Mrs. Washington America (2005) and two-time Mrs. Korea World (2021 & 2023). Jennifer’s commitment to nurturing women’s potential has earned her numerous awards in production and styling. Her leadership extends to roles as co-owner of Lloyd Enterprises INC., a former School Board Director, and Director of the Smize Foundation, along with supporting multiple charitable initiatives. A seasoned model since the age of 16, Jennifer has graced international runways and renowned publications such as Elle, Marie Claire and Harpers Bazaar...
Duration: 00:29:00Maximize Your Marketing Budget on Building Your Empire with SophieZo on WoMRadio
Dec 30, 2024Ready to transform your marketing budget from an expense into a strategic growth engine? In this value-packed episode, we explore the three critical keys to allocating your marketing budget for maximum impact and consistent returns. Discover how to define sophisticated success metrics that truly align with your business objectives and guide smart investment decisions. Learn the art of strategic reinvestment - taking your proven profits and systematically testing new opportunities that keep you ahead of the curve. Understand why and how to focus your core budget on proven performers while maintaining room for innovation and growth. Successful marketing isn't about...
Duration: 00:09:00Patricia M. Newman Returns to the Authors Alley with Dori DeCarlo on WoMRadio
Dec 29, 2024Sibert Honor author Patricia Newman uses social and environmental injustice to empower her readers to seek connections to the real world and to use their imaginations to act on behalf of their communities. Patricia's nonfiction titles have received multiple starred reviews, two Orbis Pictus Recommended Awards (NCTE), two Green Earth Book Awards, and several Eureka! Awards (CRA). All her nonfiction titles are Junior Library Guild Selections, and most have been included in the Bank Street College's Best Books of the Year lists. A River's Gifts: The Mighty Elwha River Reborn, is a Kirkus Best Picture Book of 2022 and an ALA...
Duration: 00:30:00CEO Cathlene Miner on The Mompreneur Model with Dori DeCarlo
Dec 26, 2024Cathlene Miner embodies a life full of positivity, cherishing her roles as a mom, wife, and grandmother to three amazing granddaughters. She was a stay-at-home mom for over 20 years, dedicating herself to her family while also investing to grow financially and in her health. From personal experiences, she is an advocate for keeping kids safe online, recognizing the importance of protecting children in the digital age, leading her to be the Co-founder and CEO of 2 tech startup companies. She is not only a loving family woman but also a passionate entrepreneur with an unwavering commitment to spreading joy and smiles. ...
Duration: 00:41:00Facebook Marketing Mastery on Building Your Empire with SophieZo
Dec 24, 2024Ready to leverage Facebook marketing at a higher level? In this value-packed episode, we explore the three strategic advantages that make Facebook an unmatched platform for sophisticated service providers looking to expand their reach and impact. Discover how Facebook's unique combination of broad reach and precise targeting can amplify your expertise to exactly the right audience. We explore the platform's sophisticated cost scaling capabilities that allow you to grow your visibility strategically and intentionally. Learn how Facebook's advanced engagement and retargeting tools can create meaningful connections with potential clients while maintaining the highest professional standards. Walk away understanding how to...
Duration: 00:10:00Kristin Revere Shares on The Authors Alley with Dori DeCarlo
Dec 19, 2024Kristin Revere is the CEO and Founder of Gold Coast Doulas birth and postpartum doula agency in Grand Rapids, MIchigan. She is an elite certified birth doula, a newborn care specialist, childbirth educator, and an elite certified postpartum doula. She cohosts the Ask the Doulas podcast and co-created the Becoming A Mother course. Kristin co-authored the book, "Supported: Your Guide to Birth and Baby". Join host Dori DeCarlo on The Authors Alley and connect with Kristin at GoldCoastDoulas.com and The Ask The Doulas Podcast and follow on LinkedIn, Instagram and Facebook and get your copy of Supported Your Guide...
Duration: 00:33:00Transform Service Offers on Building Your Empire with SophieZo on WoMRadio
Dec 17, 2024Ready to make your premium service offers irresistible? In this value-packed episode, we explore the three critical elements that transform professional services into compelling opportunities your ideal clients can't ignore. Discover how to articulate problems in ways that resonate deeply with sophisticated clients, create authentic urgency that maintains your professional integrity, and master the art of communicating transformational benefits that drive action. Dive deep into strategies for communicating genuine exclusivity and the power of highlighting transformation over features. Learn why traditional "value propositions" often fall flat with high-level clients and how to position your expertise in a way that makes i...
Duration: 00:09:00Creative Director Lauren Bayne on The Mompreneur Model with Dori DeCarlo
Dec 16, 2024Lauren Bayne, an Austin-based Personal Brand Creative Director, transforms expertise into distinctive personal brands. With over 25 years in creative advertising and specialized personal branding knowledge, she serves accomplished professionals, thought leaders, and entrepreneurs. Lauren's journey from crafting award-winning campaigns for Fortune 500 companies to elevating individual brands showcases her versatility. Her holistic approach encompasses Brand Essence Discovery, Custom Visual Identity Creation, and Creative Website Design. Lauren's mission is to create powerful, authentic brand presences that set her clients apart, helping them become the unique brand only they can be. Join host Dori DeCarlo on The Mompreneur Model and connect with Lauren a...
Duration: 00:31:00Strategic Timing of Paid Ads on The Building Your Empire Podcast with SophieZo
Dec 10, 2024The Strategic Timing of Paid Ads: 3 Critical Signs Your Service-Based Business is Ready to Invest In this value-packed episode, digital marketing expert Sophie Zollmann pulls back the curtain on one of the most pressing questions successful service providers face: When is the right time to invest in paid advertising? Drawing from 20 years of digital marketing expertise, Sophie breaks down the three essential indicators that signal your business is truly ready for paid advertising success. Sophie dives deep into what it means to have specific, measurable goals for your paid advertising campaigns, moving beyond vague objectives to concrete, trackable targets. She...
Duration: 00:09:00Client Feedback on Building Your Empire with SophieZo on WoMRadio
Dec 03, 2024Transform Your Brand Through Client Feedback: 3 Game-Changing Strategies for Service Professionals In this episode of Building Your Empire, Sophie Zollmann dives deep into how customer feedback can revolutionize your brand evolution and business growth. Drawing from years of experience working with service professionals, Sophie reveals why client insights are the most valuable asset for driving sustainable business growth. Explore three critical ways that customer feedback guides brand evolution: strengthening client loyalty, maintaining market alignment, and identifying opportunities for innovation. Whether you're a seasoned service provider or growing your practice, this episode offers valuable insights on creating systematic approaches to gathering an...
Duration: 00:09:00Leveraging Gratitude Marketing on Building Your Empire Podcast with SophieZo
Nov 26, 2024Gratitude Marketing: Turn Customer Appreciation into Business Growth Digital marketing expert Sophie Zollmann shares powerful strategies for leveraging gratitude in your marketing to build stronger customer relationships and drive business growth. Perfect for coaches, course creators, practitioners, and 7-figure business owners, this episode reveals how customer appreciation can become your secret weapon for standing out in today's crowded digital marketplace. Key Topics Covered: Learn to transform your marketing approach by implementing strategic gratitude touchpointsCreate lasting emotional connections with your audience. Increase referralsBuild a loyal community around your brand If you're ready to stop chasing new customers and start building lasting r...
Duration: 00:12:00Thrive Postpartum with Kelly Siebold on The Mompreneur Model with Dori DeCarlo
Nov 21, 2024Kelly Siebold is the Founder and CEO of Thrive Postpartum and the host of the podcast "Let’s Thrive Postpartum." She combined her extensive experience as a former technology executive and marketing strategist with her personal journey through postpartum depression and anxiety to create a supportive digital platform for new mothers. Thrive Postpartum offers 24/7 educational resources, therapist-led group support, expert webinars and a community of moms to support mental wellness. Join host Dori DeCarlo on The Mompreneur Model and connect with Kelly at WeThrivePostpartum.com, get your Free Postpartum Mental Health Plan, tune in for the We Thrive Postpartum podcast and fol...
Duration: 00:30:00Harness User-Generated Content on the Building Your Empire Podcast with SophieZo
Nov 19, 2024Harness User-Generated Content to Skyrocket Brand Trust In this episode of Building Your Empire with SophieZo, digital marketing expert Sophie Zollmann reveals how to leverage user-generated content (UGC) to build authentic brand connections and drive business growth. Key Topics Covered: - Why UGC is your most powerful marketing asset - How to encourage customers to share their stories - Smart incentive strategies that maintain authenticity - Effective ways to showcase customer content - Building a community through customer experiences - Measuring UGC impact on brand trust Perfect for CEOs, health & wellness practitioners, coaches, and service-based businesses ready to transform their...
Duration: 00:12:00Debra Cohen on The Authors Alley with Dori DeCarlo on WoMRadio
Nov 16, 2024Cantorial Soloist and Author Debra Cohen writes songs about her Spiritual journey in a secular world, starting in the 80's when her band opened up for Joan Jett in Boston. She lives happily in the magic land of Florida with her loving husband Marty. She also teaches online beginner yoga classes @burnalong after crashing with Covid. As a friend of Israel, her book Jewish Palestien/Arab Palsetien A History of Conflict, explains the historical facts about British Palestine in an easy-to-read format, as well as in audiobook. Check out her music & books on Amazon! Join host Dori DeCarlo on The...
Duration: 00:34:00Peggy Van De Plassche Joins Dori DeCarlo on Healthy Habits on WoMRadio
Nov 15, 2024After spending 20 years in the financial services and technology industries as an executive and a VC Peggy Van de Plassche now speaks and writes about the benefits of alternative medicine, such as microdosing psilocybin, for professional and personal growth. She is the founder of The Microdose Diet, a holistic protocol based on the combination of alternative medicine that aims at rewiring the brain, calming the body, mastering the emotions and raising the energy to reach more success. Peggy's book, MORE! The Microdose Diet - The 90 day plan for More Success,Passion, and Happiness was published in May 2024 by Simon & Schuster. Join hos...
Duration: 00:31:00