Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business

Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business

By: Chandler Bolt, Founder of selfpublishing.com

Language: en

Categories: Business, Arts, Books, Education, Courses

Learn how to write an publish a book that changes lives. Every week, I interview your favorite authors - the most successful authors on the planet - to see how they write & launch their books and to learn how they use books to grow their business. I’m your host, Chandler Bolt - CEO of Self Publishing School / SelfPublishing.com and the host of the 7 Figure Principles Podcast. New episode every Wednesday.Watch a free training on how to write and publish a book in 90 days here: https://selfpublishing.com/freetraining

Episodes

SPS 295: 3 Steps To ACTUALLY Sell Your Book (with Dean Graziosi)
May 06, 2025

Join Tony Robbins, Dean Graziosi, and a powerhouse group of experts for a FREE 3-day immersive online event that could become the catalyst to your next (and BEST) chapter. 👉 https://bit.ly/Thrive2025SP

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Thinking about writing a book? ⏰ Book a call to discover where you should start based on where you are today https://selfpublishing.com/

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00:00 - 3 Steps To ACTUALLY Sell Your Book
01:00 - Step 1: Nail the Hook & Think Beyond the Book
06:54 - Step 2: Write a Book That Keeps Readers Hooked
14:15 - Step 3: Launc...

Duration: 00:22:53
SPS 294: The LAST Podcast Episode + 7 Biggest Lessons I've Learned Hosting Over The Years
Jan 29, 2025

Watch the free training: https://selfpublishing.com/freetraining
Schedule a no-cost call with our team: https://selfpublishing.com/schedule

Here are some links that might come in handy:

Apply for a free book consultationRegister for our free on-demand training

Watch the free training: https://selfpublishing.com/freetraining
Schedule a no-cost call with our team: https://selfpublishing.com/schedule

Here are some links that might come in handy:

Apply for a free book consultation Register for our free on-demand training


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Duration: 00:21:53
SPS 293: Amazon Ads Masterclass: How To Start & Scale Your Ads with Alex Strathdee
Jan 25, 2025

Watch the free training: https://selfpublishing.com/freetraining
Schedule a no-cost call with our team: https://selfpublishing.com/schedule

Here are some links that might come in handy:

Apply for a free book consultation Register for our free on-demand training


Must-watch episodes:

SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five...

Duration: 00:42:49
SPS 292 The 7 Rules Of Self Reliance with Maha Abouelenein
Jan 02, 2025

Watch the free training: https://selfpublishing.com/freetraining
Schedule a no-cost call with our team: https://selfpublishing.com/schedule

Here are some links that might come in handy:

Apply for a free book consultation Register for our free on-demand training


Must-watch episodes:

SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five...

Duration: 00:31:54
Mastering Sales: From Selling Golf Balls to Building a Winning Culture with Sam Taggart
Dec 26, 2024

Watch the free training: https://selfpublishing.com/freetraining
Schedule a no-cost call with our team: https://selfpublishing.com/schedule

Here are some links that might come in handy:

Apply for a free book consultation Register for our free on-demand training


Must-watch episodes:

SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five...

Duration: 00:38:50
SPS 290: Self Publishing In Multiple Countries, Getting Arrested, And Grassroots Marketing with Machiel Hoek
Dec 18, 2024

Join us for a captivating conversation with Michael Hoek, the mastermind behind "The Girl Who Changed the World" and co-founder of It All Makes Sense. Michael shares his unique journey of choosing fiction over non-fiction to relay the profound insights he gained from devouring over 2,000 books about life and the universe. His novel, a "management book in disguise," appeals to readers across all ages and professions, weaving storytelling with vital life lessons. You'll gain an insider's perspective on Michael's transition from the European to the U.S. publishing scene and the unexpected hurdles he faced along the way.

...

Duration: 00:34:45
SPS 289 Memoir Masterclass: Writing A Compelling Memoir That Grows Your Brand & Business with Brooke Siem
Dec 11, 2024

What if your personal story could serve as a beacon of hope for countless others navigating similar struggles? Join us for an enlightening conversation with Brooke Seam, a dynamic author, speaker, and chef, who courageously shares her journey through antidepressant withdrawal in her memoir, "May Cause Side Effects." Brooke's story is not just a personal narrative; it's a resource for patients, caregivers, and medical professionals, demystifying the challenging withdrawal process and offering a firsthand account of resilience and healing.

Brooke Seam takes us through the labyrinthine process of writing her memoir, unveiling the serendipitous yet arduous journey...

Duration: 00:42:40
SPS 288 Fiction Takeover Series Finale: Mastering Success in Self-Publishing with Julia, Paul, and Casey Morales
Dec 04, 2024

Discover the keys to thriving in fiction writing as we wrap up our fiction takeover series on the Self-Publishing School podcast. Hosted by Chandler Bolt and led by Rami Vance, this roundtable discussion features the journeys of successful fiction authors who have mastered the art of storytelling. Julia, Paul, and Casey Morales—also known as JD Ruffa or Joe Chandler—join us to share their unique paths and the lessons they've learned. From embracing the challenges of self-publishing to surpassing traditional career expectations, our guests reveal how embracing hard work, adaptability, and mentorship can lead to success.

Juli...

Duration: 00:45:44
SPS 287 Editing Your Fiction Book: The Do's & Don't + Everything You Need To Know with Shavonne Clarke
Nov 27, 2024

Ever wondered how the pros polish that gripping thriller or heartwarming romance? Prepare to unlock the secrets of fiction editing with Siobhan from Motif Edits and our fiction lead, Rami, as they guide you through the art and craft of storytelling. We introduce the intriguing process of "murder boarding," aimed at empowering writers with constructive critique for their works-in-progress. Learn how to craft captivating novel openers, establish a compelling point of view, and choose the perfect tense to ground your narrative right from the start.

Experience the tension and thrill that comes from masterful dialogue and actions...

Duration: 00:45:22
SPS 286 Badass Fiction Book Covers 101 with Jake Caleb
Nov 20, 2024

Unlock the secrets to crafting book covers that not only capture the eye but also embody the soul of your story. Join us with fiction author Rami Vance and Jake from J Kelly Design as we dismantle the myth that you can't judge a book by its cover. Discover how Rami's partnership with Jake revolutionized his career, particularly through the captivating design of "Setting Fires with Dragons," and learn why a well-designed cover is an essential element of your book’s success.

Explore the nuances of genre-specific cover design in a journey through fantasy and sci-fi landscapes. Le...

Duration: 00:42:12
SPS 285 7 Figure Fiction: Lessons Learned From A Successful Fiction Author with Steve Higgs
Nov 20, 2024

What happens when a former British Army captain turns into a best-selling mystery and thriller author? Join us for an eye-opening conversation with Steve Higgs, whose journey from the military to full-time writing is as compelling as his novels. We talk about his transformation from soldier to scribe, sharing how his initial lack of support only fueled his desire to write. Discover how his debut novel, "Paranormal Nonsense," became a reality and how Steve's story is a testament to the power of following your creative passions despite life's roadblocks.

Get ready to recharge your writing habits as...

Duration: 00:45:25
SPS 285 7 Figure Fiction: Lessons Learned From A Successful Fiction Author with Steve Higgs
Nov 13, 2024

What if you could transform a strict military career into a flourishing life as a bestselling author? That's exactly what Steve Higgs, a former British Army captain, accomplished. Join us on the Self-Publishing School Podcast, where Steve shares his incredible journey from the army to becoming a successful mystery and thriller author. Despite facing significant challenges and a lack of support from his family, he persisted and published his debut novel while still in the army. Steve's resilience and perseverance offer a powerful message to aspiring writers hesitant to take the first step in their own creative journeys.
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Duration: 00:45:13
SPS 285 How To Get On TV with Forbes Riley (What I Learned Doing $2B+ Infomercials)
Nov 06, 2024

Unlock the secrets to mastering the art of pitching with insights from the dynamic Dr. Forbes Riley, a celebrated TV personality and entrepreneur. Discover how she transformed an unexpected opportunity with Body by Jake into a thriving career in television, shaping her expertise in selling and marketing. If you've ever dreamed of making your mark on TV or capturing an audience with your book, Forbes offers invaluable wisdom on breaking through the noise and capturing attention.

From crafting compelling pitches to leveraging public speaking for book promotion, this episode is packed with strategies to elevate your media...

Duration: 00:42:26
SPS 283: How I Sold 12,000+ Copies & Generated $2M+ From My Book with Brad Hart
Oct 30, 2024

What if you could transform a simple book into a $2 million business empire? Join us for an enlightening conversation with Brad Hart, the innovative mind behind Build A Mastermind and author of "The 8-Minute Mastermind." Brad's passion for writing and facilitating masterminds has not only shaped his career but also cultivated a thriving global community. Here, he shares his journey of participating in over 50 masterminds, the unique value of the "hot seat" experience, and how a catchy book title can spark worldwide interest.

Brad unveils the mastermind behind his book funnel strategy, which cleverly captures potential readers...

Duration: 00:35:12
SPS 282 Scaling Faith Based Businesses & Running Massive Live Events with Nick Unsworth
Oct 23, 2024

Ever wondered how an entrepreneur seamlessly pivots between industries while aligning business with personal faith? Get inspired as Nick Unsworth shares his incredible journey from San Diego to Texas, navigating the worlds of telecom, real estate, and Facebook marketing. Having sold his first business by age 30, Nick reveals the secrets of timing and the power of being an igniter. His story is a masterclass in leveraging past successes and failures to fuel future growth, all while integrating his profound journey of faith into his business endeavors.

Discover how Nick’s transformative experience as a born-again Christian shaped a...

Duration: 00:41:24
SPS 281 Selling, Prospecting, And Growing Your Income As An Authorpreneur with Wendy Weiss
Oct 16, 2024

Watch the free training: https://selfpublishing.com/freetraining
Schedule a no-cost call with our team: https://selfpublishing.com/schedule

Here are some links that might come in handy:

Apply for a free book consultation Register for our free on-demand training


Must-watch episodes:

SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five...

Duration: 00:39:25
SPS 280 Reclaiming Time: From Struggles to Success, Building a Business You Love with Dan Martell
Oct 09, 2024

What if you could reclaim hours of your day to focus on what truly energizes you? Join us for an enlightening conversation with Dan Martell, celebrated SaaS visionary and author of "Buy Back Your Time." Dan shares his journey from a challenging past to becoming a successful entrepreneur dedicated to empowering others to create businesses they love. We explore the serendipitous events that shaped his path, including a life-changing snowboarding trip and a transformative conference encounter.

Uncover the secrets behind Dan’s innovative "buyback principle," a game-changer for entrepreneurs facing the complexities and pressures of business growth. Di...

Duration: 00:38:24
SPS 279 From Disney Photographer to Inspirational Leader: Harnessing Positivity with Jess Ekstrom
Oct 02, 2024

Ever wondered how a simple act of kindness can spark a movement? Join us as we welcome the inspiring Jess Ekstrom, entrepreneur and author, who shares her journey from a Disney World photographer to an impactful motivational speaker. Jess's story begins with a heartfelt experience at the Make-A-Wish Foundation, where she witnessed the power of storytelling through a young girl named Renee. This pivotal moment fueled Jess's passion for helping children with cancer, leading her to establish Headbands of Hope, a business that thrives on spreading joy through small, meaningful actions.

Discover how Jess turns every challenge...

Duration: 00:44:03
SPS 278 Building a Business Empire: From Wine Enthusiast to Marketing Maverick with Gary Vee
Sep 25, 2024

Ever wondered how a wine enthusiast could transform into a global business mogul? Join us as Gary Vee, the trailblazing entrepreneur and marketing genius, shares his incredible journey from the "wine guy" to a powerhouse in the business world. Discover the pivotal role his book "Crush it" played in this transformation and learn why integrating book publishing with social media is a game-changer. Gary’s expertise in spotting trends and adopting emerging platforms promises a treasure trove of insights for anyone looking to stay ahead in the ever-evolving marketing landscape.

Managing successful ventures is no easy feat, bu...

Duration: 00:34:26
SPS 277: Speaker 201 Masterclass: Building An 8 Figure Speaking Business with Josh Shipp
Sep 19, 2024

Ready to unlock the secrets of building an eight-figure speaking business? Join us as we sit down with Josh Shipp, an inspiring former at-risk foster kid turned celebrated youth advocate and speaker. With his incredible journey from adversity to success, Josh shares his expert insights on everything from booking speaking gigs and refining your presentation skills to scaling your business to monumental heights. You'll hear about his career milestones, including viral video success and major media appearances, and learn why some common myths, like the necessity of media kits, might not hold you back as much as you think.<...

Duration: 00:51:54
SPS 276: Building A Writing Empire: From Struggling Entrepreneur To Bestselling Author with Dean Graziozi
Sep 15, 2024

Unlock the secrets to turning your writing into a flourishing business with our special guest, Dean Graziosi, a seasoned entrepreneur and bestselling author. Dean reveals invaluable insights on how to harness your personal experiences and passions to create transformative content, including books, courses, and workshops. He underscores the essential elements of belief, perseverance, and strategic mentorship, all while juggling multiple companies, family life, and his collaboration with Tony Robbins at Mastermind.com.

Dean's journey from a collision shop owner to a successful information products seller is nothing short of inspiring. He shares the pivotal moment that changed...

Duration: 00:43:36
SPS 275 No Guilt Mom: Publishing A Book & Creating A Business You Love with JoAnn Crohn
Sep 05, 2024

Ever wondered how to balance the demands of motherhood with running a successful business? Joanne Krohn, founder of No Guilt Mom, shares her extraordinary journey from starting a mom blog during maternity leave to building a thriving online platform and becoming a published author. Discover how Joanne leveraged her background in behavior and psychology to create meaningful content for parents, and learn about the strategies she used to promote her first book, "Drama-Free Homework," alongside her popular course, Homework 911.

Listen as Joanne opens up about the persistence and resilience it takes to grow a business, including overcoming...

Duration: 00:37:03
SPS 274 7 Figure Social Media, Getting On TV, And Building An Empire with James Tahhan (aka. Chef James)
Aug 31, 2024

What if you could turn a passion for cooking into a multifaceted career that spans television, social media, and entrepreneurship? Join us as we chat with the extraordinary James Tehan, better known as Chef James, who shares his journey from telemarketing and cell phone repair to becoming a celebrated TV chef and thriving entrepreneur. Learn how his natural gift for public speaking directed him to culinary school and TV stardom, and how he leveraged vision boards and a keen business acumen to build an influential personal brand.

Chef James takes us back to the early days of social...

Duration: 00:40:40
SPS 273 Unlocking Positivity: Self-Publishing, Gratitude & Competitive Edge with Jon Gordon
Aug 22, 2024

Prepare to be inspired by the incredible John Gordon as we bring you highlights from Author Advantage Live. Imagine transforming your life through the power of positivity—John's journey as a renowned leadership author, speaker, and consultant offers invaluable lessons on how to do just that. We share a personal story that showcases John's character and generosity, setting the stage for his insights on the unparalleled advantages of self-publishing. John candidly discusses how the freedom, speed, and financial benefits of self-publishing can empower you to share your unique story with the world.

Discover the life-changing impact of li...

Duration: 00:46:56
SPS 272 Extreme Revenue Growth From $1M to $25M+ (selfpublishing.com Case Study) with Victor Cheng
Aug 15, 2024

What if you could skyrocket your business growth simply by writing a book? Join us as we uncover the transformative power of authorship in the business world with Victor Chang, a former McKinsey & Company strategist turned best-selling author. Victor shares his insights on how his books like "Extreme Revenue Growth" and "Case Interview Secrets" have not only established his credibility but also attracted high-profile consulting opportunities. Discover the unique strategies he employed to balance his professional success with personal fulfillment, particularly during the early years of his children's lives.

Explore the three pillars of successful decision-making: luck...

Duration: 00:50:15
SPS 271 Lessons Learned From Traditional Publishing & Editing 150+ Books with Kelly Notaras
Aug 07, 2024

Ever wondered which publishing route is right for your book? Join us as we chat with Kelly Notaris, the visionary founder of KN Literary Arts, who breaks down the paths of self-publishing, traditional publishing, and hybrid publishing. Whether you're an aspiring author or a seasoned writer, Kelly's insights will reveal how each option can elevate your status as a thought leader and help you effectively market your book in today's competitive landscape.

Kelly shares the behind-the-scenes magic of book editing, from content to copy editing, emphasizing its critical role in both traditional and self-publishing. We'll discuss the tangible...

Duration: 00:38:43
SPS 270: Adapt To AI, Or Die. Why (& How) To Use AI In Your Business And Books with Julia McCoy
Jul 25, 2024

What if you could revolutionize your business by harnessing the power of AI? Join us for an enlightening conversation with Julia McCoy, a trailblazing ten-time author and founder of Content Hacker, as she shares her incredible journey from selling her writing agency in 2021 to becoming a visionary in the AI-driven content creation landscape. Julia provides unique insights into how AI tools like ChatGPT have disrupted the industry and underscores the necessity of adapting to these technologies to remain competitive. Discover real-world examples of businesses that have successfully integrated AI to scale their operations, like Editor Ninja, and learn why now...

Duration: 00:39:58
SPS 269 The Consistency Pill: The Secret To Growing Your Business with Simon Chan
Jul 20, 2024

Unlock the secrets to unstoppable success with Simon Chan, a renowned consistency coach and founder of MLM Nation. Discover how mastering routine and structured daily actions can revolutionize your business and personal life. From cooking to entrepreneurship, Simon's insights from his book, "The Consistency Pill," reveal the seven essential steps to boost sales and transform your business. Inspired by "Rich Dad, Poor Dad," Simon's journey underscores the power of consistency in overcoming overwhelm and achieving extraordinary results.

In this episode, we emphasize the pillars of lead generation and maintaining a steady sales process. Learn practical strategies for...

Duration: 00:37:46
SPS 268: How To Make 6 Figures As A Screenwriter / Script Consultant with Derek Rydall
Jul 11, 2024

Ever wondered why some screenwriters break through while others struggle? We promise you'll gain invaluable insights from our conversation with Derrick Rydell, an accomplished author and screenwriting consultant. Derrick takes us through his incredible journey from acting to screenwriting and how he finally found his true calling in book writing. Learn from his experiences as he reveals the challenges of the film industry and how turning to books allowed him to create a more direct impact.

We dive into the craft of storytelling across various mediums like stage plays, novels, and screenplays. Derrick provides practical advice on...

Duration: 00:46:30
SPS 267 Becoming Elite: A Decade In The NHL + The Secret To Author Success with Erik Westrum
Jul 05, 2024

Eric Westrom, former NHL player and now a successful author, motivational speaker, and coach, joins us for an inspirational conversation. Eric's journey from the ice rink to becoming a formidable force in the self-publishing world reveals the universal principles of success that transcend industries. Discover how personal growth, discipline, and self-investment have guided his path and can steer you towards achieving your own goals. From the transformative experience of writing his book "Becoming Elite" to his impactful role at SelfPublishing.com, Eric shares his wisdom and practical strategies for aspiring authors.

Have you ever wondered how elite...

Duration: 00:46:34
SPS Author Success Secrets: 6 Books, 1,455 Coaching Calls & Genre Hopping with Brittany Plumeri
Jun 27, 2024

Ever wondered how teaching challenges can turn into storytelling opportunities? Brittany Plumeri joins us to share her incredible journey from being a teacher to becoming a prolific author and coach at SelfPublishing.com. Discover how her experiences in the classroom, coupled with her role as a mother, inspired her first children's book and set her on a path to writing across multiple genres. Brittany opens up about the importance of finding validation and support within the writing community and offers a glimpse into the upcoming Author Advantage Live virtual conference, where she will discuss the power of social media for...

Duration: 00:39:56
SPS 265 Getting Booked & Paid To Speak with Brittany Richmond
Jun 20, 2024

What if your personal struggles could become your most powerful tool for change? Join us as Brittany Richman, a former school counselor turned professional speaker and author, shares her heartfelt journey of overcoming mental health challenges and dedicating her career to advocating for teen mental health. Brittany opens up about her initial hurdles in booking speaking engagements and how the Speaker Lab became her game-changer. Her story emphasizes the importance of building connections with decision-makers and seizing every opportunity to secure speaking gigs.

Ever wondered how writing a book can elevate your speaking career? Brittany delves into the...

Duration: 00:42:08
SPS 264 Partnership Marketing, “Nearbound”, And Getting Your Book To Show Up Everywhere with Jared Fuller
Jun 13, 2024

Unlock the future of marketing with Jared Fuller, the mastermind behind the book "Nearbound." Discover why surrounding potential buyers with trusted voices can be more powerful than traditional marketing tactics. Jared shares his groundbreaking approach of leveraging relationships with vendors, partners, customers, and advisors to build trust and credibility. You'll learn how treating marketing like a media company can create exceptional experiences and make those you collaborate with famous.

Take a journey through Jared's process of writing "Nearbound," from the inspiration sparked by his Partner Up Podcast to the launch of the Partner Hacker Daily newsletter. Jared...

Duration: 00:37:41
SPS 263 The Game Has Changed: Virtual Events & Building A Knowledge Based Business with Dean Graziosi
May 29, 2024

What if you could transform your personal knowledge and experiences into a thriving business? In this exciting episode, we sit down with Dean Graziosi, a veteran with over three decades of expertise, to uncover the vast potential within the knowledge-based business sector. From sharing personal experiences to blending life and work seamlessly, Dean offers a treasure trove of insights on how to convert your unique skills into impactful and profitable ventures. We also spotlight an upcoming event, “The Game Has Changed,” co-hosted by Dean and Tony Robbins on June 13th, designed to equip you with the tools and strategies to s...

Duration: 00:40:41
SPS 262: Ghostwriting 201: Secrets To A Great Ghostwritten Book with Sean Platt
May 22, 2024

Discover the hidden world of ghostwriting with the masterful Sean Platt, who brings the curtain up on this mysterious craft. Have you ever considered telling your tale through someone else's pen? Platt, with his vast experience from Sterling and Stone to Invisible Inc Media, joins us to unravel why people choose ghostwriters to share their stories, and how this choice impacts the final narrative. Our conversation promises a deep connection to the art of storytelling, enlightening both budding writers and the simply curious.

Embark on an exploration of the delicate balance between cost, quality, and the ultimate...

Duration: 00:40:21
SPS 261: Email Marketing + How To Build Your Email List with Igor Kheifets
May 15, 2024

Unlock the underestimated power of email marketing with Igor Kavets, the highest-paid maestro in the field, as we wander through the digital landscape where an email list triumphs over the flashiest social media presence. Igor, the mind behind "List Building Lifestyle Confessions of an Email Millionaire," shares a riveting case study demonstrating how a well-crafted email campaign can outsell social media on launch day. Our conversation doesn't just unpack the 'how' but the 'why'—revealing that the key to breaking the link between time and income might just lie in your inbox.

Prepare to scribble notes as I re...

Duration: 00:41:49
SPS 260 Children’s Books, Pop Ups & Launching A Clothing Line with Princess Booker
May 03, 2024

From Grammy nods to imaginative storytelling, Princess Booker joins us to share her transformative journey into the world of children's books and culturally inspired fashion. Her debut as an author with "Grandma, What's That?" and the birth of her clothing line, Nine Mile Babies, stem from her Jamaican roots and cherished moments with her grandmother. Uncover how Princess infuses her narrative with diversity and inclusion, striking a chord with young readers and their parents alike. Her tale is not just one of creative pursuit but of thoughtful business strategy, ensuring her brand's resonance and impact.

Princess Booker's artistic...

Duration: 00:39:10
SPS 259 Editing 101: Everything You Need To Know Before Hiring An Editor with Qatharina Wanders
Apr 24, 2024

Unlock the secrets to transforming your manuscript into a masterpiece as Katarina Wonders, circus performer-turned-editor extraordinaire, joins me for a riveting discussion that promises to elevate your writing. With Katarina's vast experience in editing over a hundred books, we tear down the walls of the editing process, revealing why investing in a professional editor is non-negotiable, regardless of where you are in your author journey. Our chat demystifies the editing spectrum, from developmental to proofreading, and addresses why even the most polished writers shouldn't skip this crucial step.

Ever wondered how to scout the perfect editor for your...

Duration: 00:45:31
SPS 258 $105k From My Book Launch Within 3 Months with Brian Luebben (From Passive To Passionate)
Apr 18, 2024

Unlock the secrets to transforming your financial future with Brian Lubin, the mastermind who left the corporate grind to conquer the real estate world and pen the game-changing book "Passive to Passionate." Our enlightening conversation traverses the challenges and triumphs of authorship, offering you a toolkit for crafting your own story of success. From harnessing the craft of concise writing to strategically utilizing a book as a "silent salesman," Brian's insights promise to elevate your entrepreneurial spirit and set you on a course for financial freedom.

Brian's personal journey from a high-flying corporate career to creating wealth...

Duration: 00:37:49
SPS 247 How To Format A Book + Atticus Overview & Deep Dive with Dave Chesson
Apr 11, 2024

Ever feel like the process of getting your book from concept to print is mired in a swamp of software and formatting woes? Enter Dave Chesson, the genius behind Kindlepreneur and Publisher Rocket, who joins us to share the inner workings of Atticus, his latest innovation aimed at streamlining the author's journey. Imagine a world where writing, editing, and formatting are housed under one roof, collaboration is a breeze, and your manuscript is the only version you need to worry about. That's the reality Dave is creating, and we're here to give you the grand tour.

As...

Duration: 00:38:36
SPS 256: Understanding AI To Grow Your Business (AI Deep Dive) with Chris Winfield
Apr 04, 2024

Get ready to revolutionize your creative process and business strategy with the insights of Chris Winfield, the SuperConnector and AI aficionado. Uncover how artificial intelligence is not the enemy of creativity but a catalyst for innovation and productivity. Chris shares an astonishing account of a New York Times bestselling author who cut down his book-writing time from a year to a mere 28 days, thanks to AI. Our conversation dismantles the biggest fears surrounding AI, encouraging you to harness its promise for opportunities rather than being shackled by trepidation.

The AI landscape is bustling with potential, and we're...

Duration: 00:39:02
SPS:255 Brave Thinking & Growing Your Coaching Business with Mary Morrissey
Mar 27, 2024

Embark on a transformative journey with Mary, the visionary behind the Brave Thinking Institute and celebrated author of "Brave Thinking." She's here to reveal how a single book can ignite profound change in both personal and professional realms. As we converse, Mary recounts the remarkable path from publishing her first influential work to sparking an acclaimed PBS special. The evolving landscape of the publishing industry takes center stage, underscoring the pivotal role authors now play in connecting with their readership and the invaluable impact of mentorship, as gleaned from her experiences with icons like Wayne Dyer and Les Brown.<...

Duration: 00:39:28
SPS 254 Valuepreneurs, “Funderdome” & Publishing Before Your 60th Birthday with Steve Waddell
Mar 20, 2024

Have you ever envisioned a life where each pivot leads you to greater innovation and success? Strap in as we chat with Steve Waddell, the visionary mind behind "Value Pernoers," whose journey from authorship to invention is nothing short of a strategic masterstroke. Waddell, a maverick in the business world, pulls back the curtain on self-publishing, revealing the highs and lows of creating a book that breaks the mold. He digs into the aesthetic details that make a book pop for visual learners and unpacks the method to his madness in scaling a business to the Ink 5000 list thrice...

Duration: 00:28:04
SPS 253 The Creative Process, Humor, And Becoming Prolific with Jon Acuff
Mar 13, 2024

Ever find yourself in awe of a writer's relentless fountain of ideas? That's John A. Cough for you, a literary genius who's mastered the art of never hitting a creative dry spell. Stride into the world of a New York Times best-selling author who's cracked the code to being as prolific as he is humorous. This episode isn't just a chat; it's a voyage through the practices that keep the ink flowing and the pages turning. We don't shy away from the laugh-out-loud balancing act that keeps readers and publishers alike coming back for more. It's a dose of...

Duration: 00:46:09
Sold Out Coach + The Sage, Struggler, And Sherpa with John Meese
Mar 06, 2024

Embark on a transformative journey through the digital landscape with John Meese, a seasoned entrepreneur and wordsmith, as we unravel the secrets of crafting a compelling online identity. Our candid conversation reveals how a simple exercise in mind mapping spiraled into the acumen-packed "Survive and Thrive," offering entrepreneurs a beacon during the chaotic year of 2020. Uncover John's diverse expertise, from his tenure at Michael Hyatt's company to the intricacies of membership sites, all of which shape the tailored wisdom of his Sold Out Coach Club.

Transitioning from the helm of a vast membership platform to self-publishing an...

Duration: 00:39:08
SPS 251 The 5 P’s Of Profitable Podcast Guesting with Dustin Riechmann
Feb 27, 2024

Ready to catapult your brand's visibility and sales? Dustin Reikman of Seven Figure Leap joins us to reveal his transformative framework for profitable podcast guesting. Whether you're penning a bestseller or seeking to snag high-ticket clients, this episode is your treasure map to success. Dive into the art of forging fruitful partnerships and uncover how to find your voice on the platforms that matter. For authors eager to see their book fly off the shelves, and entrepreneurs ready to widen their circle of influence, our conversation is laden with actionable strategies.

Podcast guesting isn't just about sharing...

Duration: 00:40:59
SPS 250 Network Marketing Lessons + “Go For No” Marketing Your Book with Ray Higdon
Feb 21, 2024

Discover the transformative magic of the written word in business as I sit down with the remarkable Ray Higdon, whose expertise as a best-selling author and speaker is unmatched. Throughout our conversation, we uncover how the simple act of becoming an author can drastically shift your personal brand and create lucrative opportunities within the speaking circuit. Ray brings to light the untold stories of his own success, demonstrating that even an untouched book on a shelf can translate into a powerful business tool, from commanding speaking fees to bulk purchases by industry leaders.

We then voyage into...

Duration: 00:41:46
SPS 249 Using Your DISC Profile To Write & Publish A Book Successfully with Dr. Robert Rohm (Personality Insights)
Feb 14, 2024

Unlock the secrets of your writing prowess and elevate your publishing game! I had the privilege to sit with the renowned Dr. Robert Roem, an accomplished author and DISC assessment maestro, to dissect how the intricacies of personality types shape the way we write, communicate, and connect with our readers. Dr. Roem and I embark on a journey that promises to transform your understanding of self and how this crucial insight can powerfully impact your authorial voice and marketing strategies.

Are you harnessing your personal strengths to their fullest potential? This episode is a goldmine for those...

Duration: 00:47:31
SPS 248 The Jerry Springer vs The Oprah Approach To Writing About Tough Life Experiences with Paul Scanlon
Feb 07, 2024


In this episode, Paul Scanlon discusses overcoming an abusive childhood, detailed in his book "I Am Not My Father." He explores the healing power of writing and the balance of sharing personal experiences with privacy. We delve into empathic communication, its role in relationships, and community building. The conversation also covers purpose-driven communication, using examples from Airbnb and Apple, emphasizing the importance of authenticity in messaging. This episode is a guide to impactful, empathetic communication and personal transformation.

Watch the free training: https://selfpublishing.com/freetraining
Schedule a no-cost call with our team: https://selfpublishing...

Duration: 00:43:16
SPS 247 Million Dollar Weekend: From $50 & A Weekend To $80M/Year In Sales with Noah Kagan
Jan 31, 2024

Ever wondered how a $50 investment can blossom into an $80 million empire? That's exactly what Noah Kagan accomplished with AppSumo.com, and he's not shy about sharing the nitty-gritty of his entrepreneurial triumphs and trials with us. Joining us with tales of the market savvy and validation techniques that skyrocketed his business, Noah also gives us a sneak peek into his book, "Million Dollar Weekend." His experience teaches us a valuable lesson about taking the reins on our future, a realization he came to after a couple of hard-hitting career setbacks.

Noah Kagan's Journey:
From a $50...

Duration: 00:45:35
SPS 246 Using Atomic Habits To Write & Publish A Book, 4M+ Copies In 3 Years with James Clear
Jan 24, 2024

Ever struggled to transform a fleeting thought into a habit that sticks, or a scribble into a story that sells? We had the pleasure of sitting down with James Clear, the mastermind behind the transformative bestseller "Atomic Habits," who shared his remarkable journey from blogger to celebrated author. James gave us an intimate look at how attentive audience engagement and a steady email list growth were the backbone of his content development, and ultimately, his book's explosive launch.

During our conversation, James peeled back the curtain on his day-to-day writing practices, showing us how the environment around...

Duration: 00:42:15
SPS 245 SPS Throwback Rich Dad Poor Dad & 46M+ Units Sold of his Self-Published Book (Robert Kiyosaki Interview)
Jan 17, 2024

Have you ever been told that following the beaten path is the safest bet to success? Buckle up as we invite Robert Kiyosaki, the financial guru and author of "Rich Dad Poor Dad," to shatter this myth and share the uncharted routes that led him to self-publishing triumph. From turning a simple game into a bestselling book, to placing his work in a car wash, Robert's journey is a masterclass in ingenuity and resilience. He challenges the conventional wisdom of education and finance, teaching us that embracing our mistakes and carefully selecting mentors are the real game-changers on the...

Duration: 00:35:43
SPS 244: When Faith Fails: Writing About Your Faith As A Christian or Pastor…with Dominic Done
Jan 10, 2024

When doubt creeps into the creases of our faith, it can feel like navigating a labyrinth without a map. Dominic Dohn, founder of Pursuing Faith and author of "When Faith Fails," joins us to light the path through that maze, discussing his deeply personal and scholarly journey from Oxford to the pulpit, and now to the page. We talk about the raw edges of writing authentically on faith, the way our darkest questions can forge the strongest beliefs, and how sharing our own stories can validate the experiences of others grappling with their faith.

Through the art...

Duration: 00:39:37
SPS 243: The Advisor Breakthrough: Using A Book To Get Clients & Referrals with Shawn Sparks
Jan 03, 2024

When Sean Sparks decided to pen the narratives of his grandparents, little did he know it would be the spark igniting his journey to becoming a beacon for financial advisors. This episode welcomes Shawn, a seasoned consultant and author whose work, including "The Advisor Breakthrough," has been pivotal in shaping the businesses of many in the financial industry. We kick off by delving into the sentimental roots of his writing career and how a personal project evolved into a strategic tool for professional growth, underscoring the profound impact of storytelling in both life and business.

Transitioning from...

Duration: 00:41:27
SPS 242: Writing A Memoir On Your Health & Faith Journey with Karen Wilkinson
Dec 27, 2023

Calling all memoir authors or people who want to write a book about your life experience! This was an inspiring interview with Karen Wilkinson, author of "On Borrowed Breath".

In this interview, we talk about:
-How a personal family health crisis sparked writing a book
-How to find the themes to focus on in your memoir
-Using a memoir as a therapeutic tool in healing from trauma
-The 4 P’s of a bestselling memoir & how to define the ideal reader for your book
-The difference between memoirs and self help and how to...

Duration: 00:41:26
SPS 241: Get Scalable: Scaling Your Company Using A Book with Ryan Deiss
Dec 20, 2023

Learn the Secrets of Scaling Up From Digital Marketing Guru Ryan Deiss

Struggling with the "messy middle" of business growth? Ryan Deiss charts the course for strategic expansion, sharing hands-on tactics for marketing, operations and navigating pivotal decisions.

Discover the solar system analogy that breaks down the intricate relationship between a holding company and subsidiaries. Get crystal clear on managing a platform ecosystem.

Master the Subtle Art of Audience Cultivation

Should you chase bestseller status or take a grassroots, referral-based approach? Ryan lays out his step-by-step strategy for community building around...

Duration: 00:43:36
240: “The Empowered Woman” + Writing A Collaboration Book / Anthology with Marta Spirk
Dec 13, 2023

Ever thought about writing an Anthology or Group Collaboration book? Or maybe you have no clue what that is? :)  Don't miss this episode!

Today I'm joined by Marta Spirk, author of The Empowered Woman. In this interview, we talk about:
-What’s an “airplane book” and why Marta finally decided to publish her first book
-From having triplets to starting a business post-partum; the journey and biggest lessons learned
-Marta’s advice for Mompreneurs & Mom authors

We also go super deep on Anthologies and collaboration books:
-What’s an anthology (or collaborati...

Duration: 00:30:21
SPS 239: Launching An Updated & Revised Edition After 2M+ Copies Sold (Miracle Morning Behind The Scenes)…with Hal Elrod
Dec 06, 2023

Hal Elrod is one of the most successful self published authors of all time. He's sold over 2 million copies of The Miracle Morning. 

He's been on the podcast multiple times (episodes 13 & 48 - these were great! Check them out). 

Today we talk about: 
-How Tim Ferris inspired Hal to do an “Updated & Expanded” edition of his book
-Why Hal finally decided to publish with a traditional publisher (after selling 2M+ copies self published)
-The differences in royalty rates between self publishing & traditional publishing
-S.A.V.E.R.S. - the secret sauce t...

Duration: 00:47:30
SPS 238: Booking More Speaking Gigs, $40k Keynote Fees, And Bulk Book Sales with Cameron Herold
Nov 29, 2023

Ever wondered what it truly takes to scale your business beyond the 100 million mark? This episode unfurls the incredible journey of Cameron Herold, a successful entrepreneur and author of six books. Even though Cameron isn't particularly fond of the writing process, he has embraced the power of books as a powerful marketing tool. He started his writing journey with the simple aim of boosting his speaking fees and quickly realized the potential it held for his brand. Through personal growth, mastermind communities, and coaching, he has managed to turn the challenges of entrepreneurship into a stepping stone for success.<...

Duration: 00:31:50
SPS 237: Rise Of The Reader & How To Market Bestselling Books with Nick Hutchison
Nov 22, 2023

Ever wondered how you could transform from a non-reader to a book enthusiast? Our guest today, the founder of Book Thinkers, Nick Hutchison, shares his personal journey of making that very transformation and how his reading passion sparked a business idea. After successfully launching "Rise of the Reader," Nick provides an insightful look into the strategies he employed, including podcast interviews and social media marketing, that could aid you tremendously in your own book launch journey.

Shifting our focus to content creation and book promotion, Chandler Bolt of Self-Publishing School joins us to share his wealth of...

Duration: 00:32:17
SPS 236: Startup Santa: From Toymaker & Inventor To Author with Brad Pedersen
Nov 15, 2023

Have you ever wondered what it takes to not only create a successful toy company but also to design some of the most memorable toys of our time? Our guest today, Brad, an innovator and business coach, provides an eye-opening look into his journey from chiropractor to entrepreneur. Brad has over 30 years of experience in the toy industry, and his unique perspective forms the basis for his memoir, "Startup Santa." He speaks openly about his successes, challenges, and the vital lessons he's learned along the way.

Brad takes us back to the time when he made the...

Duration: 00:37:55
SPS 235: $80k/year In Royalties For 6 Years From One Book…How This Teacher Did It with Rob Plevin
Nov 08, 2023

Ever wondered what it takes to transition from traditional publishing to self-publishing, and turn that into a success story? This episode is a treasure chest of wisdom as Rob, an ex-teacher, trainer, and behavior consultant, joins us to narrate his inspiring journey of self-publishing his first book. Despite his book being a bestseller at the publishing company, the returns were not as rewarding as he'd hoped. Rob's bold move to buy back the rights and self-publish has been a game changer, resulting not only in an incredible return on investment but also consistent revenue, even six years after publication.  Duration: 00:42:00

SPS 234: BIG ANNOUNCEMENT! Unleashing the Power of Authorship
Nov 01, 2023

Ever dreamt of becoming an author but your doubts about your writing prowess held you back? Wish no more! This episode is a treasure trove of practical tips and deep insights into conquering your fears and harnessing your unique story and knowledge into a compelling book. We take you through five powerful motivations for publishing a book and how it can transform you into an authority figure, amplify your message, and attract new clients. A solid game-changer, a book can also diversify your income and bolster your brand visibility. 

And there's more! Have you ever imagined how y...

Duration: 00:23:29
SPS 233: Be Seen: Discovering Your Voice & Booking Speaking Gigs Grow Your Brand with Jen Gottlieb
Oct 25, 2023

Do you ever feel like you're playing a part, hiding your true self from the world? Ever wondered what it would be like to shed that facade and just be...seen? That's exactly what our guest today, the phenomenal Jen Gottlieb, has done. Co-founder of Super Connector Media, international speaker, and author of the recently published book, Be Seen, Jen takes us on an introspective journey of her self-realization inspired by a psychic reading and her burning desire to be authentic. She shares the struggles, revelations, and support that shaped her book, which serves as a beacon of hope...

Duration: 00:42:03
SPS 232 How I Sold 25,000+ Copies Of My Children’s Book with Delanda Coleman
Oct 18, 2023

Join us for an enlightening journey into the world of children’s books with Dahlanda Coleman, the best-selling author of "More Than a Princess" and founder of Sydney and Coleman Publishing Company. Ever wondered how a background in tech combined with the experience of motherhood could lead to the creation of a successful children’s book? Get ready to get enlightened as we unravel Dahlanda's inspiring journey, from writing her masterpiece to selling over 25,000 copies.

Our conversation takes a deep dive into the publishing realm as Dahlanda reveals the steps she took to transform her book into a pu...

Duration: 00:39:32
SPS 231 How To Get Famous & Sell More Books By Getting On TV with Clint Author
Oct 11, 2023

Ever wondered how a taxi driver became a successful author selling over 100,000 copies of his self-published book? Get ready for an electrifying chat with Clint Arthur, a PR and publicity savant who went from a Wharton Business School graduate to a taxi driver, to winning Dan Kennedy's Information Marketer of the Year Award. Listen in as Clint shares his remarkable journey, recounting a life-altering chance encounter at a men's self-help campfire and his transition to becoming an established author.

What does it take to become 'kind of famous'? Clint Arthur breaks it down for us. He shares...

Duration: 00:47:18
SPS 230 Using AI / ChatGPT To Write & Publish Your Book with Jonathan Green
Oct 04, 2023

Step into the world of Jonathan Green, a best-selling author and AI expert, whose inspiring journey from dismissal in a snowstorm to building a successful online business deserves an audience. Hear the writing maestro reveal how he has authored over 300 books, and how his partnership with AI, particularly chat GPT, levels up his editing process. Discover how his writing process intertwines with technology to produce art that resonates with his readers.

Peek into the future of interactive writing as Jonathan breaks down how he utilizes chat GPT to breathe life into his stories. From sketching out storylines...

Duration: 00:44:58
SPS 229 Grow An App Using A Book And Teaching Kids About Money with Scott Donnell
Sep 27, 2023

Do you believe in your child's wealth potential? You're about to find out how to tap into it! Join me for an engaging conversation with Scott Donald, the mastermind behind the groundbreaking book, "Value Creation Kid," and the innovative Gravy Stack app, a game-changing banking system for kids and teens. Together, we explore the critical need to teach children financial literacy and critical thinking skills early in life.

We dive into the secrets of Scott's unique approach in helping parents imbue their children with an understanding of money's value. Get ready to discover how his book and application...

Duration: 00:43:16
SPS 228 Post Pardon Me: Writing A Book About Postpartum And Other Difficult Life Experiences with Suzanne Yatim Aslam
Sep 19, 2023

Get ready to be inspired as we chat with Suzanne Yatim Oslam, the former Miss Arab USA who transitioned from acting to writing, hitting the jackpot as a number one bestseller with her new book, Post-Pardon Me. Suzanne's book explores her personal journey through post-partum depression and anxiety, offering a sincere account that many moms will find relatable. Enlightening, engaging, and infused with Suzanne's own unique brand of dark comedy, this book is a shining testament to the transformative power of personal experiences.

Ever wondered how to create dialogue that sounds authentic? Suzanne shares her top tips, drawn...

Duration: 00:34:19
SPS: 227 Marketing Secrets, Affiliate Book Launches, And Gorgeous Book Funnels with Julie Chenell
Sep 13, 2023

Ever wished you could transform podcast content into a high-converting book in just 90 days? Well, listen in as our guest, Julie Chanel, brandishes the secret blueprint to creating her lead magnet of a book, Marketing Secrets. Julie takes us through her captivating journey of collating, summarizing, and consolidating Russell Brunson's podcast content using a blend of auditory learning and AI tools. Not only does she reveal how the design elements of the book resulted in an impressive 80% opt-in rate, but also the smart strategies she adopted for repurposing podcast content.

The chase intensifies as Julie shares her...

Duration: 00:40:05
SPS226: The Journey To 110,000 Copies Sold & Relaunching Your Book…How I Did It with Sean Cannell
Sep 06, 2023

Are you ready to unlock the transformative power of writing a book? Join us on a captivating journey with Sean Cannell, author of the highly successful 'YouTube Secrets' and Noah St John, a self-publishing guru. Together, we peel back the curtain on the impact of writing a book on personal growth and brand enhancement. Sean shares his personal journey, revealing how penning his book has shaped him into a better communicator and teacher, and the advantages of listing your book on Amazon for accelerated success.

Diving deeper, we delve into Sean's strategies for optimizing an Amazon listing...

Duration: 01:23:55
SPS 225: Why Affirmations Don’t Work & How To Use Afformations Instead with Noah St. John
Aug 30, 2023

Welcome to an episode brimming with insights from the world of self-help literature. Our guest is none other than the mental health coach to the stars, Noah St John, who takes us on a thrilling ride through his journey of writing and selling 22 books. An early bibliophile, Noah shares how his love for books not only shaped his career but also became a driving force behind his business. He recounts the interesting story of how he self-published his first book in 1998 and a year later, met Jack Canfield, underscoring the transformative power of books.

Prepare to be...

Duration: 00:36:50
SPS 224: The Engineer Approach To Millions Of Copies Sold with Todd Sattersten
Aug 23, 2023

Imagine if you could decode the publishing industry with an expert who has a unique perspective, and is willing to spill some trade secrets? That's exactly what you'll get from our fascinating conversation with Todd Satterston, owner and publisher of Bard Press. Todd’s engineering background gives him a unique, process-driven take on publishing, which has led to the success of his unique model of releasing one book per year. 

In a world where quantity often overshadows quality, Todd’s approach is a breath of fresh air. He believes that focusing on one book allows a publisher to tr...

Duration: 00:43:17
SPS 223: The 2 Week Vacation Test & Scaling From 6 To 7 Figures with Austin Netzley
Aug 16, 2023

Buckle up for an enlightening chat with Austin Netsley, a seasoned advisor, entrepreneur, author, and the brains behind 2X. We venture down the fascinating road of his journey, shining a spotlight on the crucial role that books have played in cementing trust and securing clients. The spotlight turns towards Austin's strategies behind launching his latest book, 'From Six to Seven Figures', and the buzz surrounding his forthcoming title, 'The Two Week Vacation Test'. 

Our conversation takes an intriguing turn as we ponder the unique advantage of physical books in today's digital era. We examine the potency of t...

Duration: 00:42:03
SP 222: How To Host An Epic Book Launch Party with Nick Gray (The 2 Hour Cocktail Party)
Aug 08, 2023

Ever felt like your perfectionism is stalling your writing progress? You might just find comfort in the story of our guest, Nick Gray, entrepreneur and author of The Two-Hour Cocktail Party. Nick spent six long years writing his book, battling perfectionism and learning valuable lessons along the way. His advice to fellow writers? Invest in your work, but don't let the quest for perfection stall you. 

Get ready for a deep dive into the art of book launches. How do you plan a memorable event that truly reflects you and your work? Can you turn a paddle boarding s...

Duration: 00:48:04
SPS 221: Mastering Marketing, Book Promotion and Hypnautic Writing with Dr. Joe Vitale
Aug 02, 2023

Prepare to be captivated as we sit down with Dr. Joe Vitale, the master of marketing and book promotion, to reveal his fascinating journey of selling over 80 books. Discover how his book, The Attractor Factor, paved the way for the phenomenal movie, The Secret. Get inspired by his ingenious use of intensive, enduring, and diverse marketing tactics to make his books stand out from the crowd.

This is more than just a discussion. It's a masterclass in leveraging social media, publicity, and the internet to boost your branding and book promotion. We delve into the enduring list-building...

Duration: 00:41:31
SPS 220: The Story Blender: How I Sold 1 Million Copies Of My Novels with Steven James
Jul 26, 2023

Wow, what a fascinating interview! Today I'm joined by Steven James who's the author of 24 nonfiction books and 18 novels that have sold over 1 million copies. 

He's also the host of The Story Blender podcast. In this interview, we talk about: 
-How James finally wrote & published his first novel
-Have you ever thought “I could write a better book than this!”? If so, here’s what to do
-What writing 24 nonfiction books taught James that helped him write better novels
-Should you write fiction or nonfiction first? Here’s how to decide…
-Are storytellers...

Duration: 00:41:42
SPS 219: Selling 1M+ Copies Of Multiple Books & Getting Your Book In Airports with Jay Papasan
Jul 19, 2023

Prepare to be captivated as we delve into the world of successful publishing with our esteemed guest, Jay Papasan, the VP of strategic content for Keller Williams Realty International. Jay reveals the power of books as an influential tool in reaching out to a vast audience. He takes us through his publishing journey at Harper Collins and shares the story behind the tremendous success of his books co-authored with Gary Keller. You'll be intrigued by the story behind 'The Millionaire Real Estate Agent' and 'The One Thing'.

In our second segment, we chat with the self-made man...

Duration: 00:47:01
SPS 218: Portable Stories, Great Case Studies, And Writing Books People Share with Joey Coleman
Jul 12, 2023

Such a fun episode! You may remember Joey Coleman from Episode 54. He's entertaining, engaging, and he's written one of the best books I've ever read (listen to the episode to find out which one). 

In this episode we talk about: 
-What Joey learned from his wife who’s an editor and ghostwriter (and the tough feedback she gave on his new book)
-“The Portable Story” concept from Clay Hebert that will help you write a book that people share with others
-How to tell great stories and teach better through case studies in your boo...

Duration: 00:45:38
SPS 217: Mastering the Art of Writing & Selling Books with Bestselling Author, Dr Shefali
Jul 05, 2023

We've got a treat in store for you! Join us as we delve into the world of best-selling author, Dr Shefali Tsabari, in a conversation that is as enlightening as it is inspiring. This celebrated author of four books, including three New York Times bestsellers, opens up about the bumps and triumphs in her writing journey, laying bare the struggles she faced while launching her first book, The Conscious Parent, and how her unwavering belief in its message catapulted it to success. 

Brace yourselves to learn from the best as Dr Shefali unravels her strategies for book l...

Duration: 00:37:09
SPS 216: Growing Your Marketing Agency Using A Book with Erik Huberman
Jun 28, 2023

Should you use a book to grow your agency or service based business? Today I'm joined by Erik Huberman...author of The Hawke Method and CEO of Hawke Media. 

We talk about writing a book that grows your business and a whole lot more: 
-Why Erik decided to write a book as a marketing agency owner
-How Erik spoke the draft of his book in about 10 hours (behind the scenes of the process)
-The actual value of a book for an agency owner (it’s not what you think)
-The 3 Principles of Marketing in t...

Duration: 00:36:46
SPS 215: The Secrets To Editing Success, Fictionary, And Making Your Story Unforgettable with Kristina Stanley
Jun 21, 2023

This is an editing masterclass! ...especially if you're writing fiction. Today I'm joined by Kristina Stanley, the author of multiple books and the Founder/CEO of Fictionary. 

In this interview, we talk about: 
-The different types of editing - what are they and what is “Story editing”?
-The Secrets To Editing Success
-The Story Test - how to use it to improve your writing
-What lives with the editor and what lives with the author in the editing process?
-How to figure out what kind of editing you need

We also t...

Duration: 00:35:25
SPS 214: The Pursuit Of The Wall Street Journal Bestseller List…Exactly What It Takes with Steve Chou
Jun 14, 2023

Steve Chou is the host of the My Wife Quit Her Job podcast and the author of The Family First Entrepreneur. 

Today he joins the podcast to show us the behind the scenes of the launch of his first book. In this interview, we talk about:
-Why Steve chose the traditional publishing route and how he negotiated a deal with Harper Collins
-Why books are harder to sell than ecommerce products, live event tickets, etc
-The 3 month pre-order process: exactly what Steve did to move books ahead of the launch
Steve’s experience sel...

Duration: 00:40:50
SPS 213: She Builds: The Anti-Hustle Guide To Book Marketing & 1M+ Copies Sold with Jadah Sellner
Jun 07, 2023

Today's guest has a really interesting experience publishing both a recipe book and a traditional nonfiction book. Jadah Sellner is the author of She Builds: The Anti-Hustle Guide to Grow Your Business and Nourish Your Life. 

She's also the host of the Lead With Love podcast. In this interview, we talk about: 
-How to monetize & grow your business using a recipe book or cookbook
-The difference between writing a recipe book and a nonfiction book
-The Anti-Hustle guide to writing and publishing a book successfully
-Solo writing retreats in a hotel? How Jadah us...

Duration: 00:41:32
SPS 212: Lessons Learned From 5,000+ Calls With Aspiring Authors with Chad Aleo (The Book On High Ticket Sales)
May 31, 2023

Today I'm joined by Chad Aleo...a Publishing Consultant at selfpublishing and the author of "The Book On High Ticket Sales".

Over the past 5 years, Chad has had 5,000+ conversations with aspiring authors and brought in $10M+ in sales. In this interview, we talk about:
-The 3 buckets that keep people from getting started with their book
-“We live in a procrasti-nation” - how to overcome procrastination with your book
-The common traits of the most successful authors Chad’s talked with
-What our LEAST successful authors have in common…the things you need to avoid...

Duration: 00:37:55
SPS 211: Writing A Book While Raising 8 Kids & Running A 7 Figure Business with January Donavan
May 24, 2023

Calling all busy moms & business owners who want to write a book! Have you ever felt like it's impossible with everything you have going on? 

Today I'm joined by January Donovan, the founder of The Woman School and the author of Redefine Success For Women. In this interview we talk about:
-Why January decided to write a book while raising 8 kids and running a 7 figure business (is she crazy?!)
-Advice for busy moms who want to write a book 
-How January wrote her book in a month by planning everything out in 2 hours with he...

Duration: 00:40:11
It's my birthday, but guess who's getting a gift? That's right, it's YOU! Visit selfpublishing.com/birthday to grab it
May 19, 2023

I want to ship you a copy of our limited edition 90 Day Author Success Planner. We've discontinued this and there's only a handful left in stock, and I want to ship it to you if you do these 3 simple things as a birthday gift to me.

Snatch your free copy here: https://selfpublishing.com/birthday

Here are some links that might come in handy:

Apply for a free book consultation Register for our free on-demand training


Must-watch episodes:

SPS 044: Using A Free + Shipping Book F...

Duration: 00:01:57
SPS 210: Profitably Running Book Ads & Staying At #1 For 135 Days Straight with Nate Hambrick
May 17, 2023

This might be the best episode we've ever had on how to sell books long term. I'm joined by Nate Hambrick...Publishing Consultant at selfpublishing.com and author of the book Crush Your Kryptonite. 

In this interview we go deep on what actually sells books long term, including: 
-Testing cover samples with 600+ people…why Nate did it and what he learned
-The “Billy Ray Cirus” Launch…and why you want to avoid it like the plague
-The 2 principles of Nate’s 90 day book sales plan
-Breaking down your review goals - the 15 reviews per week str...

Duration: 00:42:59
Announcement: Life Changing Event, Huge Speakers, And Prices Going Up Soon
May 15, 2023

We have exciting news to share about the upcoming "Author Advantage Live" event! Get ready for a remarkable experience as we reveal the impressive lineup of speakers who will grace the stage. This event is a must-attend for aspiring authors and book enthusiasts. With accomplished authors, industry leaders, and literary influencers taking the stage, you'll have the opportunity to gain valuable knowledge, inspiration, and networking connections. Act fast because ticket prices for this event will be increasing soon! Secure your spot now and take advantage of early bird pricing. Don't miss out on this exceptional chance to immerse yourself...

Duration: 00:03:42
SPS 209: Your Two Weeks Notice & Doing $1M From Your Book Launch with Amy Porterfield (Behind The Scenes Of Her NYT Bestseller Launch)
May 10, 2023

Today I'm joined by Amy Porterfield...author of "Two Weeks Notice" and the host of the Online Marketing Made Easy podcast.

Wow, what an interview! We talk about:
-The core principles of the Two Weeks Notice and how they apply to authors who want to start a business
-The difference between co-authoring a “For Dummies” book and launching your own book
-The strategies Amy used to hit the New York Times bestseller list
-The question all authors need to ask to maximize the launch of their book

We also talked about usin...

Duration: 00:39:23
SPS 208: Landing Your Dream Job & Advice From In The Trenches Doing 2,800+ Author Coaching Calls with Michael Lachance
May 03, 2023

Today I'm joined by Michael Lachance...author of "Land Your Dream Job" and the Author Success Manager at selfpublishing.com.

In this interview, we talk about:
-A book as a $15 mentor and why Michael decided to write a book
-Why & how to identify your ideal avatar with your book
-Why your book isn’t for everyone and how to narrow the scope of who you’re writing for
-How to dial in Amazon ads for your book

We also talk about Michael's advice coaching 1,000's of our authors through the process:
...

Duration: 00:38:30
ANNOUNCEMENT: Introducing The 7 Figure Book Launch Challenge!
May 01, 2023

Just give us 5 short days, and we’ll show you what it really takes to launch (or relaunch) and scale your book to 7-figures and beyond!

Join the 7-Figure Book Launch Challenge
7X YOUR LEADS, SALES, AND REFERRALS BY LAUNCHING (OR RELAUNCHING) A BOOK:  https://selfpublishing.com/7figures3

Here are some links that might come in handy:

Apply for a free book consultation Register for our free on-demand training Join us at our live virtual event - Author Advantage Live 2023

Must-watch episodes:

SPS 044: Using A F...

Duration: 00:02:58
SPS 207: How To Relaunch Your Book & Build Your Personal Brand with Andrew Biernat
Apr 26, 2023

Join me as I speak with Andrew Biernat, a renowned Author Success Coach at selfpublishing.com. In this exclusive interview, we discuss the most important steps you need to take to build a strong personal brand and grow your online presence.

Andrew shares his expertise on:

Turning your experience into a bestselling bookThe importance of relaunching your book and the 5 types of relaunches to choose fromKey lessons and tips to help you relaunch your book successfullyOvercoming the #1 challenge authors face when working on their bookCommon traits of successful authors and tips to help you prepare for...

Duration: 00:35:30
SPS 206: From 100’s Of Copies To 230,000+ Books Sold In 2 Years…How I Did It with Tiffany Aliche
Apr 19, 2023

Get ready for an exciting and informative interview with Tiffany Aliche, also known as The Budgetnista, Netflix Documentary Host, and author of "Get Good With Money". In this podcast episode, we delve into Tiffany's book marketing strategies that helped her sell 230,000 copies of her book in just 2 years.

During the interview, Tiffany shares her insights on:

How her experience as a school teacher helped her write her first book, and tips for other educators looking to publish a bookThe tactics she used to make a massive jump from selling only a few hundred copies to selling...

Duration: 00:44:45
SPS 205: Mind Your Mindset: How To Think Like An Author with Michael Hyatt
Apr 12, 2023

Sure, here's a rewritten version with SEO in mind, focusing on the keyword "how to become an author":

Join me as I chat with Michael Hyatt, the author of "Mind Your Mindset", as he shares valuable tips on how to become an author and overcome common writing obstacles.

In this interview, Michael discusses:

Overcoming negative self-talk and false stories that hinder the writing process3 steps for improving your thinking and mindsetIdentifying and training your inner "Narrator" for optimal writing successStrategies for overcoming procrastination and self-doubt in your writing journeyTips for navigating negative self-talk during...

Duration: 00:43:57
SPS 204: High Performance Author: Lessons Learned From Kobe, Durant & Steph with Alan Stein Jr.
Apr 05, 2023

Join Alan Stein, a renowned coach to NBA stars such as Kobe Bryant, Stephen Curry, and Kevin Durant, as we discuss how to become a successful speaker. Discover the secrets of high performance from the best of the best in the NBA, and learn from Alan's funny story with a 15-year-old Kevin Durant. In addition, we'll delve into the three critical differences between average performers and elite performers, and what it takes to work with a professional writer.

But that's not all - if you're looking to get into the speaking game, you'll want to stick around...

Duration: 00:41:22
SPS 203: Using Your Military Experience To Write A Great Book with General Mari K Eder
Mar 29, 2023

Join me as I interview U.S. Army Major General Mari K Eder, author of "The Girls Who Stepped Out Of Line" and other military books. Discover how Mari self-published her first two books and transitioned from writing articles to writing books. Learn how to write better military nonfiction and historical fiction through Mari's experience working in the military. Find out what TTP is and how to avoid giving away military secrets in your book. Get inspired as Mari shares how she wrote her book in just two months and provides advice for others in the military who want...

Duration: 00:30:36
SPS 202: From Book To Entrepreneur & 8M+ TEDx Talk Views with Carrie Green (Female Author Association)
Mar 22, 2023

Join me as I talk to Carrie Green, the founder of the Female Entrepreneur Association and author of "She Means Business", about how to write a business book. In this episode, we discuss some interesting topics including how Carrie got her publishing deal, how to gain the confidence and clarity to get your draft done, and how to write a book that resonates with readers. We also delve into how to get more reviews for your book, the power of a TEDx talk, and how to use your book to grow your business or association.

If you're...

Duration: 00:35:58
SPS 201: What I Learned Publishing 50 Fiction Novels In 22 Years with Tim Waggoner
Mar 15, 2023

Join me and Tim Waggoner, a successful fiction author with 50+ books under his belt, in this episode as we discuss the secrets to writing a novel.

In this episode, we cover a wide range of topics, including:

Tim's journey from writing his first book at 19 to publishing his first book at 36, and the lessons he learned along the wayThe importance of finding your writing process, whether you're a plotter or a pantserWhat media tie-in books are, and how to get involved in this type of writingTips for new and experienced writers, and what commonalities Tim has...

Duration: 00:46:01
SPS 200: To The Girl Who Wants To Write Books About Her Faith with Grace Valentine
Mar 08, 2023

Join me for this episode with Grace Valentine, author of several books, including "Am I Enough", "Is It Just Me", and "To The Girl Looking For More", as we discuss how to write a christian book. Grace shares her journey of getting her first traditional book deal at only 20 years old and why she decided to write about her faith. She also offers insights on how to decide how much of your faith to include in your book, the importance of being clear on your target audience, and using mini-books. We also cover topics such as getting paid speaking...

Duration: 00:39:59