The How of Business - How to start, run, grow and exit a small business.

Entrepreneur Norman Crowley shares his remarkable journey and explains why ideas matter far less than the courage to start and the discipline to execute. As Norman explains, "Just begin. The customer will fix your idea very quickly."

Show Notes Page: https://www.thehowofbusiness.com/r394-norman-crowley-just-begin/

What does it really take to come up with a good business idea, and does the idea even matter?

In this compelling conversation, international entrepreneur Norman Crowley unpacks the truth behind entrepreneurial success, from his early welding business at age 12 to the billion-dollar gaming venture he nearly...

A practical 10-step guide to creating your small business strategic plan for the year ahead.

Show Notes Page: https://www.thehowofbusiness.com/590-annual-strategic-planning/

In this episode, Henry Lopez breaks down how to create a clear and practical strategic plan for the year ahead, without overcomplicating the process.

Strategic planning gives small business owners a roadmap for growth, helping them stop reacting and start leading with intention.

Henry walks through a 10-step framework that includes reviewing the previous year, refining your vision, conducting a SWOT analysis, defining strategy, setting goals and KPIs...

A referable client experience is the key to earning organic referrals, and Stacey Brown Randall joins the show to break down how small business can get referrals without asking.

Show Notes Page: https://www.thehowofbusiness.com/589-stacey-randall-referable-expereince/

In this episode, Henry Lopez welcomes back referral expert Stacey Brown Randall to explore how small business owners can generate referrals naturally, without asking.

Stacey shares insights from her new book, The Referable Client Experience. She explains why great work alone doesn't create referrals, and why the emotional experience you deliver matters just as much as t...

Bookkeeping essentials for small business with Jodi Arrant, including best practices, and the biggest mistakes to avoid in small-business bookkeeping.

Show Notes Page: https://www.thehowofbusiness.com/588-jody-arrant-bookkeeping-essentials/

This episode brings a practical deep dive into small-business bookkeeping with financial professional Jodi Arrant, who shares her journey, best practices, and the most common bookkeeping mistakes business owners make.

Henry and Jodi talk through essential topics like proper transaction categorization, the differences between Profit & Loss and Balance Sheet statements, and why regular bank reconciliation protects business owners from costly errors.

They also...

How to use the Eisenhower Matrix to cut through chaos, focus on what truly matters, and make faster, smarter decisions as a small business owner.

Show Notes Page: https://www.thehowofbusiness.com/587-eisenhower-matrix-prioritization/

Feeling overwhelmed by your never-ending to-do list? In this episode, Henry Lopez explains how to use the Eisenhower Matrix—a simple yet powerful framework—to prioritize your daily tasks and regain control of your time.

Originally developed by Dwight D. Eisenhower and later popularized by Stephen Covey in The 7 Habits of Highly Effective People, the matrix helps business owners separate what...

Motivating hourly employees starts with a mindset shift. To do it well, it requires rethinking how we lead, communicate, and create purpose for hourly workers.

Show Notes Page: https://www.thehowofbusiness.com/r393-rethinking-hourly-worker-motivation/

Host Henry Lopez and his original co-host and business partner David Begin explore what it really takes to motivate, manage, and retain hourly or minimum-wage employees.

Drawing from years of experience leading both corporate teams and blue-collar workforces, Henry and David reveal why so many entrepreneurs struggle when managing hourly staff and how a simple but powerful mindset shift...

Toy designer and educator Cas Holman explores how embracing play can unlock creativity, reduce stress, and help small business owners reframe failure as part of growth.

Show Notes Page: https://www.thehowofbusiness.com/586-cas-holman-play-in-business/

Cas Holman, renowned toy designer, educator, and author of Playful: How Play Shifts Our Thinking, Inspires Connection, and Sparks Creativity, shares with host Henry Lopez how play isn't just for children. It's a powerful mindset for entrepreneurs.

From her early projects like Rigamajig and playful installations at New York's High Line to working with teams at Google, Nike, and...

Learn a simple, repeatable framework for crafting an effective sales pitch that connects, communicates value, and inspires action.

Show Notes Page: https://www.thehowofbusiness.com/585-crafting-your-sales-pitch/

Crafting an effective sales pitch isn't about being slick or persuasive - it's about clarity, empathy, and storytelling. In this episode, host Henry Lopez breaks down how small business owners can build a compelling sales pitch using a customer-centered approach inspired in part by Donald Miller's book Building a StoryBrand.

Henry explains that every great sales pitch starts with understanding your audience (your ideal client or avatar...

Attorney and entrepreneur Wesley Henderson shares practical legal insights every small business owner needs to protect their business and operate with confidence.

Show Notes Page:  https://www.thehowofbusiness.com/584-wesley-henderson-legal-tips/

Disclaimer: The information in this episode is for general educational purposes only and does not constitute legal advice; listeners should consult their own attorney for guidance specific to their situation.

From forming an LLC to crafting airtight contracts, this episode is packed with essential legal guidance for small business owners. Henry Lopez welcomes Wesley Henderson, a business attorney, entrepreneur, and founder of multiple v...

Engineer-turned-entrepreneur Joshua Talbert shares his journey from defense contractor to tech startup founder and CEO of MySherpas.ai.

Show Notes Page: https://www.thehowofbusiness.com/583-josh-talbert-software-startup/

In this episode, Henry Lopez interviews Joshua Talbert, co-founder and CEO of MySherpas.ai, about his entrepreneurial journey and lessons learned in building and scaling startups.

Joshua shares how his engineering background provided the problem-solving skills that have guided his ventures, including the successful growth and sale of his first med tech company.

Joshua highlights the critical importance of strong partnerships, adaptability, and customer feedback...

How small signs of disorder in your workplace can erode culture, safety, and customer trust, and how fixing them builds pride and small business success.

Show Notes Page: https://www.thehowofbusiness.com/582-broken-windows-theory/

In this episode Henry Lopez explores the Broken Windows Theory and its direct application to small business environments. Originating from research by Philip Zimbardo and popularized in The Tipping Point by Malcolm Gladwell, this theory shows how minor neglect - like graffiti, cluttered offices, or dirty restrooms - signals lowered standards and invites further disorder.

Henry shares examples from New...

Entrepreneur Sasha Millstein shares her journey launching Aunt Ethel's Pot Pies and scaling this frozen comfort food brand from idea to shelves.

Show Notes Page: https://www.thehowofbusiness.com/581-sasha-millstein-aunt-ethels-pot-pies/

Sasha Millstein, founder and CEO of Aunt Ethel's Pot Pies, joins Henry Lopez to share her inspiring entrepreneurial journey from concept to scaling a consumer packaged goods (CPG) business.

Launched in 2020 during the pandemic, Aunt Ethel's has sold over 75,000 units, secured placement in 100+ Wegmans stores, sold out on QVC in under six minutes, and earned features in The New York Times and How...

Four compelling reasons why mastering delegation is essential for every small business owner.

Show Notes Page: https://www.thehowofbusiness.com/r355-4-reasons-to-delegate/

Henry Lopez shares why effective delegation is one of the most critical skills entrepreneurs must develop to grow and eventually step away from their business.

In this solo episode, Henry outlines four key reasons to delegate: to save time, leverage others' skills, develop your team, and build a business you can sell. He highlights common challenges entrepreneurs face when letting go, including perfectionism and the belief that no one else...

How small business owners can unlock hidden profits by optimizing financial levers and making smarter money decisions.

Show Notes Page: https://www.thehowofbusiness.com/580-jamie-trull-unlocking-hidden-profits/

Small business owners often focus on chasing revenue, but revenue does not always equal profit. In this episode, Henry Lopez is joined by Jamie Trull, CPA, financial literacy coach, and profit strategist, to discuss the essential profit levers that can transform a struggling business into a thriving one.

Jamie shares her journey from corporate auditor at Ernst & Young and finance leader at Coca-Cola Enterprises to becoming a champion...

Business poll results reveal the biggest challenges small business owners face, from marketing struggles to sales fears, debt concerns, AI adoption, and growth barriers.

Show Notes Page: https://www.thehowofbusiness.com/579-business-poll-results/

In this episode of The How of Business, Henry Lopez reviews recent poll results from listeners, highlighting the top challenges and concerns facing small business owners today. From avoiding common mistakes to embracing AI tools, these insights provide a clear picture of what entrepreneurs are struggling with most.

According to poll responses, the leading concerns include poor marketing and the tendency...

The loyalty, referrals, and pricing power a small business gains by consistently delivering remarkable customer experiences, even when the ROI isn't directly measurable in dollars.

Show Notes Page: https://www.thehowofbusiness.com/578-vance-morris-return-on-experience/

Vance Morris shares how small businesses can create Disney-inspired customer experiences to drive loyalty, stop competing on price, and generate long-term profitability.

Customer experience isn't just for theme parks, it's a competitive edge for every small business. In this episode of The How of Business, Henry Lopez welcomes back Vance Morris, a customer experience expert, keynote speaker, and bestselling author...

How small business owners can overcome fear, embrace Artificial Intelligence literacy, and start using generative AI tools to improve efficiency and competitiveness.

Show Notes Page: https://www.thehowofbusiness.com/577-susan-gonzales-ai-literacy/

Artificial intelligence isn't coming - it's already here, and small business owners can't afford to be left behind. In this episode of The How of Business, Henry Lopez speaks with Susan Gonzales, founder and CEO of AI and You, a nonprofit dedicated to making AI literacy accessible for everyday people.

Susan explains why fear, skepticism, and lack of awareness are slowing AI adoption...

How to get your small business beyond the failure statistics.

Learn from the business failure statistics, instead of being a part of the failure stats, and build a business that will last.

Show Notes Page: https://www.thehowofbusiness.com/576-beyond-failure-statistics/

Most small businesses don't fail in the first year, but half won't survive past five years; here's how to be on the winning side of that statistic.

In episode The How of Business podcast, Henry Lopez breaks down the often-cited small business failure statistics and, more importantly, what they actually mean...

Cybersecurity expert Nick Mullen shares how you can protect your business from cyber attacks. Small businesses are often the target for today's most dangerous cyber threats.

Show Notes Page: https://www.thehowofbusiness.com/575-nick-mullen-cyber-security/

Cyberattacks are no longer just a threat to large corporations - small business owners are now the most frequent and most vulnerable targets. In this episode of The How of Business, Henry Lopez speaks with cybersecurity expert and Entoo Security founder Nick Mullen about how you can protect your business from cyber attacks using clear, practical, and affordable strategies.

...

Learn the 5 reasons your businesses will fail and how to avoid them.

Show Notes Page: https://www.thehowofbusiness.com/574-5-reasons-your-business-will-fail/

Most small businesses don't fail because of bad luck - they fail because of predictable and avoidable mistakes. On this episode of The How of Business podcast, Henry Lopez shares the top five reasons small businesses fail, drawing on decades of experience coaching entrepreneurs and running his own small business ventures.

Henry Lopez explores the most common traps: launching with a broken business model, mismanaging cash flow, struggling to attract customers, doing...

Maximize your Google Business Profile to improve local SEO, generate more leads, and protect your online presence.

Show Notes Page: https://www.thehowofbusiness.com/573-marco-silva-google-business-profile/

For small local businesses, visibility online can make or break your customer acquisition efforts. In this episode, Henry Lopez is joined by Marco Silva with Oostas to break down why your Google Business Profile (GBP) may be your single most important marketing asset, and how to use it to your full advantage.

Google Business Profile is a free tool that helps your business appear on Google Search and...

How Zach Beutler developed the Jungle Driving School Franchise, and practical advice for business owners and franchisees.

Show Notes Page: https://www.thehowofbusiness.com/572-zach-beutler-jungle-driving-franchise/

In this inspiring episode, Henry Lopez welcomes Zach Beutler, a seasoned entrepreneur and franchising expert, to share his journey from early franchise ventures to his latest role leading the expansion of Jungle Driving School, a franchise focused on teen driver safety.

Zach shares his entrepreneurial beginnings, the highs and lows of building small businesses, and how reading The Success Principles transformed his mindset.

Together, Zack and...

Niche down to scale up your small business faster.

Show Notes Page: https://www.thehowofbusiness.com/r351-niche-down-scale-up/

Focus on the essential and most profitable products or services. Don't try to be all things to all people.

In this episode of The How of Business podcast, Henry Lopez explores one of the most powerful strategies for early-stage growth: niching down. Whether you're just launching or a year or two into your journey, trying to do too much too soon can keep your business stuck. Instead, Henry shows how narrowing your offerings, target audience...

Employee to Business Owner - what to consider when overcoming the fear and uncertainty of transitioning from employee to business owner.

Show Notes Page: https://www.thehowofbusiness.com/571-employee-to-business-owner/

If you've dreamed of leaving your job to start your own business but feel stuck by fear, uncertainty, or financial security, this episode is for you.

Henry Lopez shares his personal experience and practical advice on how to successfully transition from employee to business owner. He explores both the emotional and financial challenges of walking away from a steady paycheck, the perceived safety of...

Buyer-First Sales for Business Owners with sales coach and author Carole Mahoney.

Show Notes Page: https://www.thehowofbusiness.com/570-carole-mahoney-buyer-first-sales/

Do you dread sales conversations or feel like you're forcing your product or service onto people? Carole Mahoney, renowned sales coach and author of Buyer First, joins Henry Lopez to change the way small business owners think about selling.

Carole shares how collaborative selling can not only improve your results but also feel more authentic and aligned with your values.

You'll hear how Carole went from hating sales to becoming one...

Big Rocks - a prioritization and time management technique for small business owners.

Show Notes Page: https://www.thehowofbusiness.com/569-big-rocks/

If you're always busy but still not making meaningful progress, this episode is for you. Henry Lopez introduces the "Big Rocks" method made famous by Stephen Covey, helping small business owners and entrepreneurs shift from reactive to purposeful weekly planning.

This isn't about doing more - it's about doing what matters most."

"The key is not to prioritize what's on your schedule, but to schedule your priorities." - Steven Covey<...

The two most essential responsibilities every successful small business owner must embrace: making decisions and accepting personal mistakes.

Show Notes Page: https://www.thehowofbusiness.com/r245-two-responsibilities/

While the list of responsibilities is long for any entrepreneur, these two are foundational to the success of a small business owner or entrepreneur.

On this episode of The How of Business podcast, Henry Lopez shares personal insights and experiences to help aspiring and current business owners understand why the courage to decide, and the humility to own up to missteps, are traits that separate doers...

Own the Spotlight - practical strategies small business owners can use to turn public speaking from dread to delight, emphasizing the power of storytelling and authentic communication.

Show Notes Page: https://www.thehowofbusiness.com/568-linda-ugelow-own-the-spotlight/

In this episode, Henry Lopez speaks with Linda Ugelow, author of Delight in the Limelight and an expert speaking confidence coach, about overcoming the fear of public speaking.

Linda shares her personal journey from anxiety to mastery, highlighting how past experiences, especially in childhood, often create deep-rooted fears.

She reveals practical strategies entrepreneurs can use to...

Focus Without Burnout: Smarter Strategies for Entrepreneurs.

Show Notes Page: https://www.thehowofbusiness.com/567-skye-waterson-focus-without-burnout/

In this episode of The How of Business, host Henry Lopez is joined by ADHD strategist and coach Skye Waterson to explore powerful strategies for entrepreneurs who struggle with focus, burnout, or executive dysfunction.

Skye and Henry break down how to work with your brain instead of against it, using tools like time blocking, effective delegation, and Skye's free "focus filter" to bring clarity and momentum to your workweek.

Henry and Skye also discuss why finding...

Good Debt Bad Debt: How to Borrow Strategically in Business.

Show Notes Page: https://www.thehowofbusiness.com/566-good-debt-bad-debt/

In this episode of The How of Business, host Henry Lopez reframes how small business owners think about debt. While consumer debt is often harmful and emotionally charged, Henry makes the case that strategic borrowing, or good debt, can be an essential growth tool for entrepreneurs.

Henry walks through key differences between personal and business debt, outlines how to identify smart uses of debt (like funding revenue-generating assets or covering working capital gaps), and warns...

Transitioning from manager to leader is more than a title change - it's a mindset shift. In this episode, executive coach James Turk shares insights from his book The Giving Game, including his F45 Playbook for new leaders.

Show Notes Page: https://www.thehowofbusiness.com/565-james-turk-manager-to-leader/

Whether you're stepping into leadership yourself or supporting someone who is, this conversation is packed with practical advice to lead with influence, not just authority.

Drawing from decades of experience in leadership development and coaching, James introduces his F45 Playbook - a roadmap for the first 45 days i...

The essentials of Small Business Systems with host Henry Lopez.

Show Notes Page: https://www.thehowofbusiness.com/r242-small-business-systems/

Building a self-managed business starts with solid systems. In this short solo episode of The How of Business, Henry Lopez shares practical advice on how to develop, implement, and improve the systems that help small businesses scale, delegate, and operate consistently.

Whether you're just starting out or need to escape the chaos of doing everything yourself, this episode is your roadmap to operational freedom.

This episode is hosted by Henry Lopez. The...

The Courage Gap - Overcoming fear and self-doubt to take bold action in your business and life.

Show Notes Page: https://www.thehowofbusiness.com/564-margie-warrell-courage-gap/

Dr. Margie Warrell joins Henry Lopez to explore how fear often holds small business owners back—not because of what they can't do, but because of what they aren't doing.

Margie's latest book, The Courage Gap, unpacks how entrepreneurs and professionals can close the gap between their potential and their current actions by rewiring how they think, behave, and react to fear.

She shares a 5-step fr...

How I use AI (Artificial Intelligence) in my small business.

Show Notes Page: https://www.thehowofbusiness.com/563-how-i-use-ai/

AI is no longer optional – it's a game-changer for small business owners. In this episode, Henry Lopez shares how he uses AI tools like ChatGPT to increase productivity, streamline content creation, automate workflows, and improve client services.

If you're still on the sidelines, this episode shares examples of how you can start using AI in your business today.

In this episode of The How of Business podcast, Henry Lopez provides a behind-the-scenes look at...

What are the essential Skills for Success in small business and life?

Show Notes Page: https://www.thehowofbusiness.com/562-skills-for-success/

In this episode, Henry Lopez and guest co-host David Begin break down the critical skills and traits that lead to long-term success. From self-discipline to curiosity, they explore practical insights to help entrepreneurs and professionals thrive.

Henry and David discuss the key skills and personal traits that they've observed in successful business owners and leaders. Drawing from personal experiences and coaching insights, they share lessons on resilience, adaptability, and leadership.

Episode...

Cyber Security for small businesses, with IT services and cybersecurity experts Gary Pica.

Show Notes Page: https://www.thehowofbusiness.com/561-gary-pica-cyber-security/

Cybersecurity threats are a growing risk for small businesses. In this episode, Henry Lopez speaks with Gary Pica, a pioneer in IT services and cybersecurity, about practical strategies to protect small businesses from cyber threats.

Learn how to reduce risks, implement strong security measures, and plan for potential cyberattacks.

Gary Pica is a pioneer in IT services, having built one of the first managed service providers (MSP) in 1996. After scaling...

If you are considering a franchise business, then look for the 4 Franchise Benefits.

Show Notes Page: https://www.thehowofbusiness.com/560-4-franchise-benefits/

Henry Lopez breaks down four key benefits a franchise should offer to ensure success. From proven systems to strong branding, this episode explores what to look for when evaluating a franchise opportunity.

In this episode of The How of Business, Henry Lopez shares insights from his years of franchise ownership and consulting to highlight four essential benefits of franchising. Whether you're exploring a new franchise or evaluating an opportunity, this episode...

Five major challenges that prevent small businesses from scaling. Henry shares practical solutions that small business owners can implement to break through growth barriers and create a scalable, profitable small business.

Show Notes Page: https://www.thehowofbusiness.com/559-5-reasons-business-wont-grow/

From financial constraints to owner dependency, this episode offers actionable strategies to help you achieve sustainable growth.

In this episode of The How of Business, Henry Lopez explores five major challenges that prevent small businesses from scaling. He shares practical solutions that business owners can implement to break through growth barriers and create...

Outsourcing your back-office operations with Dida Clifton, founder and CEO of The Office Squad. She shares how outsourcing key operational tasks can free up time for small business owners to focus on growth.

Show Notes Page: https://www.thehowofbusiness.com/558-dida-clifton-outsourcing-back-office/

In this episode of The How of Business, Henry Lopez welcomes Dida Clifton, the founder and CEO of The Office Squad. They discuss how small businesses can improve efficiency by outsourcing back-office operations, Dida's military-inspired approach to structure and processes, and the impact of delegating bookkeeping and administrative tasks.

Dida Clifton is...

Building and sustaining a high-performance team is critical for small business success.

High-Performance Teams with Vicky Brown, founder of Idomeneo Enterprises, an HR consultancy that helps business owners develop strong, engaged teams.

Show Notes Page: https://www.thehowofbusiness.com/557-vicky-brown-high-performance-teams/

In this episode, Henry Lopez talks with Vicky Brown, founder of Idomeneo Enterprises, an HR consultancy that helps business owners develop strong, engaged teams.

Vicky shares strategies for attracting, developing, and retaining top talent, along with insights from her entrepreneurial journey.

Vicky Brown is a business leader, HR consultant...

David shares expert insights into buying and selling small businesses, highlighting why acquiring an existing business can be faster, easier, and less risky than starting from scratch.

Show Notes Page: https://www.thehowofbusiness.com/556-david-barnett-buy-right-business/

Thinking about buying a business but unsure where to start? In this episode, David Barnett, business consultant, author, and expert in small business acquisitions, joins Henry Lopez to share practical strategies for buying and selling businesses successfully.

David explains why acquiring an existing business is often faster, easier, and less risky than starting from scratch, how to find...

Former tech executive LLance Kezner shares how he turned his passion for home cooking into Millie's Sipping Broth, a specialty food brand offering savory, health-conscious beverages in tea bag form.

LLance discusses his journey from corporate leadership to entrepreneurship, the challenges of scaling a food business, and the milestone of landing his award-winning product on Walmart shelves nationwide.

Show Notes Page: https://www.thehowofbusiness.com/555-llance-kezner-kitchen-to-shelf/

In this episode, LLance Kesner, a former tech executive turned food entrepreneur, shares his journey from the corporate world to launching Millie's Sipping Broth, a specialty food...

When to quit - How to Know When to Pivot or Persevere.

When to quit a project, a marketing campaign, a product line, a business model or perhaps an entire small business.

Show Notes Page: https://www.thehowofbusiness.com/554-when-to-quit/

When should you quit versus push through?

In this episode of The How of Business, Henry Lopez explores the challenging decision of whether to persevere through difficulties or strategically quit and pivot to something better.

Inspired by The Dip by Seth Godin, Henry breaks down the difference between temporary...

Randy's entrepreneurial journey, insights on scaling a small business, and the importance of making customers the hero by addressing their deeper needs and solving bottlenecks to achieve lasting success.

Show Notes Page: https://www.thehowofbusiness.com/553-randy-shaw-scaling-your-business/

In this episode of The How of Business podcast, Henry Lopez interviews Randy Shaw, a seasoned entrepreneur and founder of BRYTESIGHT, a leading technology design consulting firm. 

Randy shares his inspiring entrepreneurial journey, from his psychology and pre-med studies at Yale to professional soccer and eventually becoming a business owner. He offers valuable insights into scaling a...

Growing a Veteran-owned Wagyu Beef Business, KC Cattle Company, with founder Patrick Montgomery. Patrick highlights his journey from military service to entrepreneurship and how he leveraged public relations with Megan Bennett to grow his premium brand while overcoming challenges and embracing adaptability.

Show Notes Page: https://www.thehowofbusiness.com/552-wagyu-business-patrick-montgomery/

From Army Ranger to Wagyu Entrepreneur: Patrick Montgomery's Journey

Join host Henry Lopez as he welcomes Megan Bennett, a public relations expert from Light Years Ahead, and Patrick Montgomery, the founder and CEO of KC Cattle Company, to The How of Business podcast.<...

From Self-Employed or Solopreneur through Serial Entrepreneur—what does it look like and what does it take, to go from running a one-person operation to managing a portfolio of successful businesses and creating a lasting legacy.

Show Notes Page: https://www.thehowofbusiness.com/551-5-stages-of-entrepreneurship/

In this episode of The How of Business, Henry Lopez guides you through the 5 Stages of Entrepreneurship, providing a high-level roadmap to help you identify where you are on your entrepreneurial journey and how to move forward. The stages include:

Super Communicators - how to unlock the secret language of connection with journalist and the author Charles Duhigg.

Show Notes Page: https://www.thehowofbusiness.com/550-charles-duhigg-super-communicators/

In this episode, Henry Lopez interviews Charles Duhigg, Pulitzer Prize-winning journalist and bestselling author of The Power of Habit and Super Communicators: How to Unlock the Secret Language of Connection. Their conversation explores the science of communication and its transformative impact on relationships and leadership.

The Three Types of Conversations
Duhigg introduces the three core types of conversations:
practical (focused on problem-solving)
emotional (centered...

Small Business Human Resources management with Claudia St. John.

Show Notes Page: https://www.thehowofbusiness.com/549-claudia-st-john-human-resources/

Are you struggling with hiring, retaining top talent, or building a positive workplace culture?

On this episode Henry Lopez is joined by HR expert Claudia St. John, founder and CEO of The Workplace Advisors.

Claudia shares insights and tips on Small Business Human Resource management, including:
The secrets to attracting and retaining the right employees in a tight labor market.
How flexibility and growth opportunities are reshaping employee expectations.
The critical...

Highlights from 2024 Top 5 Episodes, based on unique listener downloads.

Show Notes Page: https://www.thehowofbusiness.com/548-2024-top-5-episodes/

Discover the most popular episodes of 2024, based on listener downloads, to help you start, run, and grow your small business. Whether you're an aspiring entrepreneur or a seasoned small business owner, these episodes are packed with actionable advice and insights to drive your success.

Top 5 Episodes:

Lessons from The Art of Shaving: starting, growing, and selling The Art of Shaving company.

Show Notes Page: https://www.thehowofbusiness.com/547-eric-malka-the-art-of-shaving/

On this episode, Henry Lopez is joined by Eric Malka, co-founder of the luxury men's grooming brand The Art of Shaving and author of On the Razor's Edge.

Eric shares his incredible entrepreneurial journey, from starting with just $15,000 to building a globally recognized brand that was ultimately acquired by Procter & Gamble.

Eric dives into:

How to create a Strategic Plan for your small business. Use a Strategic Plan to set your goals, objectives and initiatives for your small business.

Show Notes Page: https://www.thehowofbusiness.com/r504-strategic-planning/

In this episode of The How of Business, host Henry Lopez dives into annual strategic planning - a critical tool for small business owners to achieve growth and long-term success.

Strategic planning helps you align your goals, allocate resources efficiently, and create a clear action plan for the year ahead.

Here's what you'll learn in this episode:<...

How to own a successful Power Washing franchise small business with Aaron Harper. 

Show Notes Page: https://www.thehowofbusiness.com/546-aaron-harper-power-washing-franchise/

On this episode we dive into the world of franchising and small business success with Aaron Harper, CEO of Rolling Suds, the leading power washing business franchise.

Aaron shares his inspiring journey from Hollywood executive to franchise business leader, offering insights into how franchising can empower entrepreneurs to build thriving businesses.

Discover how Rolling Suds is transforming the power washing industry with its proprietary equipment, streamlined processes, and focus on p...

Overcoming Fear to start and grow your small business, with Ruth Soukup - author of "Do It Scared: Finding the Courage to Face Your Fears, Overcome Obstacles, and Create a Life You Love".

Show Notes Page: https://www.thehowofbusiness.com/r255-ruth-soukup-overcoming-fear /

"The whole idea behind 'do it scared' is not that you don't ever feel afraid because we all feel afraid. It's that you take action even in the face of fear and you continually take action because ultimately action is the antidote to fear."

Ruth introduces the concept of the Seven...

How to take control of your time, and trade stress, overwhelm and anxiety for peace, freedom and clarity, with Andrew Hartman.

Show Notes Page: https://www.thehowofbusiness.com/545-andrew-hartman-take-control/

Andrew Hartman introduces the "Time Boss" framework to help small business owners regain control over their time by setting boundaries, prioritizing tasks, and incorporating "whirlwind time" to manage daily interruptions.

Andrew shares time management and productivity improvement tips and techniques for small business owners.  He also introduces his time operating system designed to multiply your time. By adopting weekly planning and reflection habits, entrepreneurs c...

Henry's Top 10 Personal & Business Productivity Tools.

Show Notes Page: https://www.thehowofbusiness.com/544-top-10-productivity-tools/

In this episode of The How of Business, host Henry Lopez shares his current top 10 productivity tools that help him stay organized and efficient as a small business owner and business coach.

These essential tools form the foundation of his daily operations, from using Outlook to manage all scheduling, to creating visuals with Canva, and simplifying client bookings with Calendly.

Henry explains why he relies on ChatGPT for content creation, how Zapier automates repetitive tasks, and...

1-3-1 Problem Solving Method, a simple yet effective approach to empower your team to independently tackle and solve problems in your small business.

Show Notes Page: https://www.thehowofbusiness.com/542-employee-on-boarding/

**Episode Summary: The 1-3-1 Problem Solving Method for Small Business Owners**

Co-hosts Henry Lopez and David Begin introduce the 1-3-1 Problem Solving Method, a simple yet effective approach to empower your team to independently tackle challenges.

This method encourages critical thinking, autonomy, and proactive problem-solving by guiding team members to define a problem, brainstorm three possible solutions...

The 6 Stages of Successful Employee On-Boarding for small businesses. How to create an effective on-boarding process that sets new hires and contractors up for long-term success.

Show Notes Page: https://www.thehowofbusiness.com/542-employee-on-boarding/

Go to the Show Notes to download the free Employee On-Boarding Guide.

In this episode of The How of Business podcast, Henry Lopez dives deep into the essential strategies for creating a robust employee onboarding process tailored for small business owners.

Employee onboarding is not just about the first day - it's about setting new hires, including...

Navigating growth while minimizing chaos in your small business, with entrepreneur Garrett Delph.

Show Notes Page: https://www.thehowofbusiness.com/541-garrett-delph-navigating-growth/

In this episode of The How of Business, Henry Lopez chats with serial entrepreneur Garrett Delph about how to navigate growth while minimizing chaos in your small business. Garrett shares his insights on streamlining operations, defining roles, and building a culture that fosters employee retention and sustainable growth.

Learn how to scale your business without letting chaos take over!

Garrett Delph advises that minimizing chaos in a small business requires...

Is your small business competitive? Whether you are starting a business, or running and growing a small business, you must be able to beat the competition in your selected market for your business to remain viable.

Show Notes Page: https://www.thehowofbusiness.com/540-is-your-business-competitive/

On this episode Henry shares his thoughts and tips on remaining competitive in your market or expanding and shifting into new markets in order to remain competitive.

While the business idea is the "what" of the business, the business model is the "how." Your business model is how you...

Achieving small business success requires personal sacrifice. What are you willing to sacrifice to launch and grow your small business?

Show Notes Page: https://www.thehowofbusiness.com/r239-personal-sacrifice/

This is a re-release of Episode 239 of The How of Business podcast with additional new content and edits.

Outline of this episode on the personal sacrifices required to achieve small business success:

Definition and Meaning of Sacrifice: Henry Lopez, host of The How of Business podcast, defines "sacrifice" in the context of small business success: Sacrifice is defined as the destruction or...

Is your small business Scalable? How do you know if you are ready to scale, and how do you grow your business to the next level?

Show Notes Page: https://www.thehowofbusiness.com/539-is-your-business-scalable/

How and when do you plan to scale? Particularly, when will you be able to scale past just yourself?

On a previous episode of The How of Business podcast, episode 532, Henry Lopez addressed the higher-level question: Is Your Business Model Broken? How can you tell, and how do you fix it?

A strong and healthy business model...

The Five Pillars of Leadership to help you lead a high-performing small business, with Brian Gottlieb.

Show Notes Page: https://www.thehowofbusiness.com/538-brian-gottlieb-5-leadership-pillars/

Brian shares his entrepreneurial journey and introduces the five foundational pillars of leadership.

Executing on these five leadership pillars allows you to develop a high-performing organization. And help your managers get out of crisis mode so they can effectively lead their teams.

Brian Gottlieb is an inspirational business leader who in 2009, founded Tundraland Home Improvements on a plastic folding table with $3,000.

Twelve years later...

Is your small business profitable, and is the business consistently and sufficiently profitable?

Show Notes Page: https://www.thehowofbusiness.com/537-profitable-small-business/

And if you've not started your business yet, when do you plan to be profitable?

On a previous episode of The How of Business podcast, episode 532, Henry Lopez addresses higher-level question: Is Your Business Model Broken? How can you tell, and how do you fix it?

A strong and healthy business model supports a business that is consistently profitable, can scale and remains competitive.

On this episode Henry...

Creating Exceptional Customer Experiences in your small business with customer service expert Samantha Irwin.

Show Notes Page: https://www.thehowofbusiness.com/536-samantha-irwin-customer-expereinces/

On this episode we discuss how to create consistently exceptional experiences for our customers.

Samantha Irwin is an entrepreneur, speaker, and the founder of Kaizen Small Business Solutions.

She is inspiring and educating teams to create exceptional Customer Experiences that foster loyalty and advocacy, driving both financial success and heartfelt service for brick-and-mortar businesses.

With over 25 years of experience in leadership, Samantha's dual background in middle school...

Accounting and tax considerations for small business with Jessica Zoraida, the Founder and CEO of Big Picture Results.

Show Notes Page: https://www.thehowofbusiness.com/535-jessica-zoraida-accounting-tax/

Jessica shares her inspirational journey and tax and accounting tips and guidance for small business owners.

Jessica Zoraida is an entrepreneur, speaker investor in women and person-of-color owned companies, and the CEO of Big Picture Results Inc., an Accounting and Tax company that helps small to mid-sized businesses bring more to the bottom line.

Over the past 25 years, Jessica has learned hands-on best practices across...

You need a Marketing Strategy before you spend on marketing or advertisement for your small business.

Show Notes Page: https://www.thehowofbusiness.com/534-before-you-spend-on-marketing/

Henry Lopez, host of The How of Business podcast for small business, shares his tips and guidance on how to develop an effective marketing strategy before you spend any money, or any more money, on marketing or advertisement.

The primary goal of marketing is to generate interest in a company's products or services, attract new customers, retain existing ones, and ultimately drive sales and profitability. Marketing helps businesses understand...

Experiences and insights from operating her successful Travel Consulting small business and working with her spouse and other family members in a small business.

Show Notes Page: https://www.thehowofbusiness.com/533-pam-lopez-travel-consulting/

Pamela Lopez is a small business owner, and her latest business venture is L3 Destination, a custom travel consulting business she started in 2014.

Over the past 10 years Pam has successfully helped her travel clients to create custom voyages around the world. From European trips to adventures in Alaska and Antarctica, and Crises to all parts of the world – Pam has helped hu...

Is Your Small Business Model Broken?

Show Notes Page: https://www.thehowofbusiness.com/532-broken-business-model/

Is your small business model broken? How can you tell, and how do you fix it? And what do I mean by a Business Model?

The Business Idea is WHAT you do, and the Business Model is HOW you do it. And how you do it must result in profits and the ability to scale.

A strong and healthy business model supports a small business that is consistently profitable and that can scale.

How do...

How to grow a Medical Practice with Dr. Ramesh Rao.

Show Notes Page: https://www.thehowofbusiness.com/531-dr-rao-growing-medical-practice/

Dr. Ramesh Rao shares his immigrant and entrepreneurial journey and his insights and experience with growing a medical practice.

Dr. Rao also shares his insights on how he has helped his wife build her successful practice. They now work together to continue growing Prima Medicine.

Dr. Rao came to America as a student 33 years ago, with $200 in his pocket, and the US has been his home ever since. He earned a master's degree...

How to make Complex Decisions in your small business.

Show Notes Page: https://www.thehowofbusiness.com/530-complex-decision-making/

Learn more about Complex Decision Making with co-hosts Henry Lopez and David Begin.

How do you make those critical or complex decisions that significantly impact the success of your business and your life?

Henry and David dive deeper into the topic of Complex Decision Making. They explored everyday Decision Making on episode 526, and on this episode, they share their techniques and recommended method for complex decision making.

Small Business Owners must make...

How to build a Multi-Six Figure Etsy Business with Dylan Jahraus.

Show Notes Page: https://www.thehowofbusiness.com/529-dylan-jahraus-etsy-business/

Etsy is the global marketplace for unique and creative goods. Etsy offers 100M+ items for sale, 9M active sellers, 96M+ active buyers, and people buying and selling in nearly every country in the world.

Dylan Jahraus is a seasoned e-commerce entrepreneur with 10+ years of experience who transitioned from corporate e-commerce into scaling e-commerce entrepreneurs.

Her e-commerce acumen fueled an Etsy venture, propelling her shop to over $1M in profit within 6.5 years.

How to become a Home Service Business Millionaire with Tommy Mello.

Show Notes Page: https://www.thehowofbusiness.com/528-tommy-mello-home-service-millionaire/

Tommy Mello shares his inspiring entrepreneur journey, how he went from $50,000 in debt to a $30 Million+ business in seven years, and his experiences and insights on home services businesses.

Tommy is a highly experienced and successful home services industry entrepreneur. His current service business is about to cross the $220M mark in revenue with over 700 employees in 20 states.

But Tommy understands that we all must start somewhere. Overcoming tremendous challenges early in...

Google Ads for Small Business with digital marketing expert Adam Mann from Oostas.

Show Notes Page: https://www.thehowofbusiness.com/527-small-business-google-ads/

From a non-technical perspective, Henry and Adam share tips and techniques on how to best use Google Ads (pay-per-click ads on Google search) to promote and grow your small business.

Adam is Google Ads certified, and a Digital Search Specialist with Oostas. Oostas is a digital Marketing agency that delivers results for small business owners, and a long-time trusted service partner of The How of Business podcast for digital marketing.

...

Embracing and improving decision making for small business owners, with hosts Henry Lopez and David Begin.

Show Notes Page: https://www.thehowofbusiness.com/526-decision-making/

As the business owner, you, and perhaps your partners, must make all the important decisions. You can't push it up the ladder to your boss or ask a committee to come up with a consensus opinion. How do we avoid Decision Paralysis and make the big decisions necessary to start, and then continue to run and grow a successful small business?

Small business owners must make decisions. Big decisions...

Managing perfectionism in the small business workplace with Greg Chasson.

Show Notes Page: https://www.thehowofbusiness.com/525-greg-chasson-managing-perfectionism/

How do we understand and mitigate the negative impacts of perfectionism, including burnout and staff turnover?

How do you increase productivity by overcoming perfectionism in your small business workplace?

Greg is the author of "Flawed: Why Perfectionism is a Challenge for Management."

Dr. Greg Chasson, PhD, ABPP, is an international keynote speaker, esteemed psychologist, board-certified cognitive-behavioral therapist, researcher, and educator.

He's an Associate Professor at the University of Chicago...

Top 5 Reasons Small Businesses Fail with host Henry Lopez.

Show Notes Page: https://www.thehowofbusiness.com/524-5-reasons-businesses-fail/

Top 5 Reasons Small Businesses Fail – Is your Business Model Broken?

This Top 5 Reasons Small Businesses Fail list is based on Henry's experiences as a business owner and business coach and available research and studies.

Businesses can fail for any number of reasons, and often for a combination of reasons. Sometimes it may be out of our control but mostly it's due to "operator error". It's because we either have a flawed business model or...

The 80/20 CEO: how to take command of your small business like a corporate CEO with Bill Canady.

Show Notes Page: https://www.thehowofbusiness.com/523-bill-canady-80-20-ceo/

Bill shares his inspirational journey, and highlights from his new book "The 80/20 CEO: Take command of your business in 100 Days". He shares his vast experience in business management and how to better take command of your small business like a Chief Executive Officer.

Bill Canady has over 30 years of experience as a global business executive in a variety of industries and markets focused on industrial and...

Managing Priorities – how to create better plans and make smarter business decisions with guest Harry Max.

Show Notes Page: https://www.thehowofbusiness.com/522-harry-max-managing-priorities/

Harry shares his insights and tips on managing priorities and how improving our prioritization skills leads to better planning and smarter decision making.

Harry Max is an executive player-coach, consultant, and hands-on product design and development leader with vision and a solid grasp of operations. He is a managing partner at Peak Priorities, LLC.

Harry works with senior leaders and their teams to help them realize their vi...

Transforming the laundry industry with Daniel Feliciano, CEO of Clotheslyne.

Show Notes Page: https://www.thehowofbusiness.com/521-daniel-feliciano-transforming-laundry/

 Daniel shares his inspiring entrepreneur journey and his experience with launching and growing Clotheslyne.

Clotheslyne is transforming the laundry industry through a unique, app-based two-sided marketplace. Their mission is to simplify laundry chores by connecting customers with local gig workers for convenient, reliable service.

"Your Laundry. Done, folded, delivered."

Daniel Feliciano is the CEO of Clotheslyne - Clotheslyne a pioneering gig economy company offering on-demand laundry service in 9 states and growing. Duration: 00:52:59

Buy or sell a small business through the BizBuySell Marketplace, with Bob House.

Show Notes Page: https://www.thehowofbusiness.com/520-bob-house-biz-buy-sell/

Bob shares his unique perspectives on how you can buy or sell a small business through an online marketplace like BizBuySell.com.

Robert A. House is the President of Business for Sale. He joined the company in 2012 and leads CoStar Group's business for sale marketplace websites including BizBuySell.com, BizQuest.com and FindaFranchise.com. These websites represent the largest database of business for sale listings in the country.

BizBuySell.com...

How to tap into hidden wisdom by asking the people around you, leading to smarter decisions, more creative solutions, and deeper relationships with guest Jeff Wetzler.

Show Notes Page: https://www.thehowofbusiness.com/519-jeff-wetzler-tap-into-wisdom/

Learn how the insights you need, to make smarter decisions, develop more creative solutions, faster improvements, and deeper connections, are hidden in plain sight. The insights we need live in the heads and hearts of people right around you. Yet too often, people don't tell you what you most need to hear.

Jeff Wetzler has been on a quarter-century...

How to buy an HVAC (Heating, Ventilation, and Air Conditioning) Business with business broker Patrick Lange.

Show Notes Page: https://www.thehowofbusiness.com/518-buying-hvac-business/

Patrick Lange is back on the show to share the latest in HVAC business ownership opportunities. He helps people buy and sell heating and air companies.

According to the Air Conditioning Contractors of America (ACCA): The U.S. HVAC services market is predicted to grow to $35.8 billion by 2030. This growth is partly fueled by the demand for energy efficiency, and booming construction.

Patrick Lange with Business Modification...

Hiring front-line workers, the staff who work directly with your customers, clients, patients or other consumers of your services or products, with recruiting and HR expert Thad Price.

Show Notes Page: https://www.thehowofbusiness.com/517-thad-price-hiring-workers/

Thad shares his experience, insights and best practices on how to hire essential front line workers for your small business.

Thad Price is CEO of Austin-based ReadySetHire and Talroo. ReadySetHire is the new product for small-to-medium sized businesses, franchisees, and recruiters seeking to hire frontline and essential workers. It's powered by Talroo, the multi-award-winning talent matching platform...

How the Savannah Bananas baseball team stand out and get noticed with guest Jesse Cole.

Show Notes Page: https://www.thehowofbusiness.com/r180-stand-out-get-noticed/

Instead of traditional marketing methods, Jesse applies unconventional promotional tactics that are fun and attract attention and a loyal following of fans.

You might be thinking, what can I learn from an owner of a baseball team – well this is not your usual sports team. We are talking about the Savannah Bananas, which have become a huge success due to their unique approach to marketing. And so much of wh...

Objection Handling – how to handle objections when selling, although these tips can apply to any situation when you are handling or responding to objections in your small business.

Show Notes Page: https://www.thehowofbusiness.com/516-objection-handling/

Topics discussed on this episode include:
What is Objection Handling?
Top 3 Common Reasons for Objections.
How to use the "FEEL, FELT, FOUND" objection handling method.
Other sales objection handling tips and techniques.

This episode is hosted by Henry Lopez with co-host David Begin. The How of Business podcast focuses on helping you start, ru...

Scaling Tiege Hanley, a direct-to-consumer men's skin care product company, with co-founder Kelley Thornton.

Show Notes page: https://www.thehowofbusiness.com/515-kelley-thornton-scaling-tiege-hanley/

Kelley shares his entrepreneur journey, and how he launched and scaled Tiege Hanley (starting at 15:11) - providing "Uncomplicated Skin Care for Men" through their online site.

Tiege is an e-commerce company with the mission of Helping Men Look and Feel Amazing.  With the help of Aaron Marino, a YouTuber with over 6,000,000 followers, and Rob Hoxie, the business has evolved organically, with over 500,000 customers globally and over $100MM in lifetime sales.

Fixing vs Solving Small Business Problems - how to identify and resolve the root cause of problems in your business, instead of just fixing the symptoms.

Show Notes page: https://www.thehowofbusiness.com/r200-fixing-vs-solving-problems/

This is a re-release of Episode 200 of The How of Business podcast with additional new content and edits.

On this episode, Henry Lopez and co-host David Begin discus the importance (and how to) of addressing root cause problems rather than just fixing symptoms - and why this is crucial for the long-term success and sustainability of your small...

How do we create extraordinary places for our customers, clients, patients, staff that support the growth of our small business?

Show Notes page: https://www.thehowofbusiness.com/514-kevin-kelley-extraordinary-places/

Kevin Kelley is with us today to share his thoughts and insights on how to create extraordinary places that help us connect with people.

The questions he will help us answer include: Do we still need physical places like grocery stores, restaurants, and office buildings? Or will the "Replacement Economy" led by the tech titans and retail giants wipe out these venues?

What...

Fractional CFO – how and when to hire a fractional CFO to help you grow your small business, with guest Dan DeGolier.

Show Notes page: https://www.thehowofbusiness.com/513-dan-degolier-fractional-cfo/

When and why should you engage a Fractional or Outsourced Chief Financial Officer (CFO)? What are the services a fractional CFO can offer your small business?

Dan answers those questions and shares how he helps his clients grow their small businesses.

Dan DeGolier, a CPA, is passionate about helping entrepreneurs "upward" to help them understand their finances and cash flows, and obtain th...

"Brand Films" or videos, how to create and use them to grow your small business, with award-winning filmmaker Maxwell Frost.

Show Notes page: https://www.thehowofbusiness.com/512-maxwell-frost-brand-films/ 

Maxwell shares his entrepreneur journey, and his current focus which is teaching businesses how to make 3-15 minute "brand films" with your smart phone, that grows your reach, fills your content calendar, and drives growth.

Maxwell is the founder of Brand Film School - he serves business owners, marketers, and content creators. His innovative approach tackles a common challenge: creating content that connects with your a...

How to connect for sales success with entrepreneur and sales expert John Humphrey. John explains why sales success is directly related to the depth and breadth of our relationships and our desire to help others.

Show Notes page: https://www.thehowofbusiness.com/511-john-humphrey-connect-for-sales-success/

Connecting is more than just traditional networking. 

John Humphrey is a serial entrepreneur with experience in starting businesses ranging from restaurants to software and consulting. John currently serves as Chief Connector of Connect for Life, and is the author of "Connect for Life: Network your Personal Brand and WIN".

Top 7 Small Business Start-Up Mistakes and how to avoid them and launch a successful business, with Henry Lopez.

Show Notes page: https://www.thehowofbusiness.com/510-7-startup-mistakes/

How to identify and avoid or minimize some of the most common small business start-up mistakes. Henry shares his top 7 common small business mistakes to avoid, so that you can start and grow a successful and profitable business.

Top 7 Small Business Start-Up Mistakes:

7. Poor Research and Planning.
6. Bad Partners and Hiring the Wrong Team.
5. Starting Too Big and not following the MVP o...

Finding your identity is your path to finding personal and small business success. Hosts Henry Lopez and David Begin discuss how to find your multidimensional identity.

Show Notes page: https://www.thehowofbusiness.com/509-finding-your-identity/

Is your personal identity predominantly based on being the Small Business Hero or the Successful Serial Entrepreneur?

Have you realized how this identity may actually be holding you back?

Hampering you from achieving true success in your personal life and your entrepreneurial journey.

Henry Lopez and David Begin share their experiences and tips on how...

How Bad Bosses ruin lives and Great Bosses enrich lives and lead the growth of a small business, with guest Debra Corey.

Show Notes page: https://www.thehowofbusiness.com/507-debra-corey-bad-bosses/

Debra Corey is back on the show to share insights and highlights from her new book, "Bad Bosses Ruin Lives - The Building Blocks for Being a Great Boss" about how to avoid being a bad boss that can ruin lives and instead learn how to be a great boss that enriches lives of our small business staff and leaders.

Debra is a...

Legal considerations of buying and selling a small business with Danya Shakfeh, a mergers and acquisitions attorney.

Show Notes page: https://www.thehowofbusiness.com/507-danya-shakfeh-legal-considerations-buying-small-business/

Attorney Danya Shakfeh shares insights and general guidelines, from a legal perspective, about buying or selling a small business.

We discuss some of the legal considerations that apply when we are buying or selling a small business, and how to hopefully avoid some common mistakes.

From a Letter of Intent (LOI) through the small business Purchase Contract, and all the due diligence steps in between, we...

Learn the fundamentals of budgeting for small business. How to create an operating expense budget for your small business, with host Henry Lopez.

Show Notes page: https://www.thehowofbusiness.com/506-budgeting-fundamentals-small-business/ 

Why should you create an operating budget, and how to create an annual budget that helps you maximize profitability.

Henry shares some best practices and tips and the key steps to create a small business operating budget.

Creating an annual budget is a crucial exercise for small business owners, as it provides a financial roadmap for the year ahead. Here a...

Justine shares her experiences and insights from selling her small business, a successful bookkeeping business.

Show notes page: https://www.thehowofbusiness.com/505-justine-lackey-selling-her-business/

Justine Lackey is back on the show to share her experiences from selling her successful small business, and how she is currently helping people run and scale their own bookkeeping firms.

Justine Lackey founded one of the very first virtual bookkeeping companies in all of America, Good Cents Management. Over fifteen years she grew her firm from a one woman show to a multi-six figure, multi-state firm which she sold...

How to create an Annual Strategic Plan for your small business, with host Henry Lopez. Why you should create a strategic plan at the start of the new year and how to do so.

Show notes page: https://www.thehowofbusiness.com/504-annual-strategic-plan/ 

Henry shares best practices and tips and walks through the 10 steps to create your strategic plan – giving you a clear strategy and actionable plan to help you achieve continued success with your small business this year.

Visit the Show Notes page for this episode to get the free Strategic Action Plan Out...

How Adam Siegel launched Recurate, a tech-enabled resale service that empowers brands and retailers to establish their own integrated resale platforms directly on their e-commerce sites.

Show notes page: https://www.thehowofbusiness.com/503-adam-siegel-fashion-resale-business/

From Aerospace Engineering to starting a business in the fashion resale business, Adam shares his fascinating entrepreneur journey.

Brands they work with include Steve Madden, Michael Kors, Christy Sports, and many others.

Adam shares the details of co-founding and launching this business and their current business model.

Henry Lopez is the host of The How...

Business owners share their Small Business Success Highlights, and host Henry Lopez shares popular resources from The How of Business.

Show notes page: https://www.thehowofbusiness.com/502-business-success-highlights-pt2/

On this special episode Henry Lopez (Serial Entrepreneur, Business Coach, and Host of The How of Business podcast) shares some information about The How of Business podcast and popular resources to help you start, run and grow your small business - including top book recommendations and most popular episodes from the past year.  

He also features a few of his small business coaching clients as t...