Stephanie Laynes Institute Beauty Business Podcasts

Stephanie Laynes Institute Beauty Business Podcasts

By: Stephanie Laynes Institute

Language: en

Categories: Business, Entrepreneurship, Arts, Fashion, Beauty

Welcome to Stephanie Laynes Institute Beauty Business Podcasts, where we discuss all things beauty business. Stephanie Laynes B.S. L.E. is a 20+ years Licensed Esthetician, Esthetician Business Coach and Esthetic Educator. Stephanie shares valuable advice for new beauty business owners looking to navigate the challenges of starting and growing a successful beauty business. One of the main mistakes that new business owners make is not being mindful of their finances. Stephanie recommends creating a detailed budget and financial plan from the very beginning, and being careful about making unnecessary purchases or investments. It's also important to track your expenses...

Episodes

EP 181: Estheticians & Social Media
Dec 15, 2025

 Are you struggling with social media in your Esthetics business? Have you decided to no longer focus on social media? Lets chat about it!

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

Click here to take my FREE...

Duration: 00:16:11
EP 180: Tell Your Clients What to Do!
Dec 08, 2025

Are you telling your clients what to do? Do you know that they are looking for you to tell them what do about their skincare? Let's discuss the importance of why you need to tell them!

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician ca...

Duration: 00:15:14
EP 179: Get Rich Business Myth
Dec 01, 2025

Have you heard this myth? The Esthetics industry is a "Gold Mine" or the best "Get Rich Business" is opening an esthetics business! This crazy myth has always caused people who don't really understand what the esthetics industry is really all about! Let's break it down in this podcast!

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and ex...

Duration: 00:19:18
EP 178: 7-Day Facebook Story Challenge
Nov 24, 2025

Are you ready for this Facebook Challenge??? This episode will discuss why realize the power in all of the FREE social media platforms and how to use them for your business! This challenge will show you just how easy it is to connect with new and current clients!

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to t...

Duration: 00:20:50
EP 177: Telling Client Stories On Social Media
Nov 17, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss why you should be telling stories and speaking on social media to get a response from your current clients and new clients as well!

Click here...

Duration: 00:23:17
EP 176: FACEBOOK is Still Here!!
Nov 10, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss why you should be growing your business by creating a Facebook Group community for your business!

Click here to take my FREE Communication Masterclass

Join...

Duration: 00:16:01
EP 175: All of the Esthetician Income Streams
Nov 03, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss all of your income streams as an Esthetician!

Click here to take my FREE Communication Masterclass

Join my IG Broadcast Group HERE

Enrol...

Duration: 00:15:27
EP 174: Making $$$ in 2025 for Estheticians
Oct 27, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss how to make $$$ in 2025 for Estheticians and what you need to do!

Click here to take my FREE Communication Masterclass

Join my IG Broad...

Duration: 00:19:41
EP 173: Technology Will Bring You More Money!
Oct 20, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss how technology can bring more money to your business!

Click here to take my FREE Communication Masterclass

Join my IG Broadcast Group HERE

...

Duration: 00:21:19
EP 172: New Solo Esty Advice
Oct 13, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss your business and different income streams, especially for new estheticians!

Click here to take my FREE Communication Masterclass

Join my IG Broadcast Group HERE<...

Duration: 00:14:31
EP 171: Events in Your Business
Oct 06, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discussing if your are meeting your clients needs or not!

Click here to take my FREE Communication Masterclass

Join my IG Broadcast Group HERE

Duration: 00:14:01
EP 170: Are You Meeting Your Clients Needs?
Sep 29, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discussing if your are meeting your clients needs or not!

Click here to take my FREE Communication Masterclass

Join my IG Broadcast Group HERE

Duration: 00:23:02
EP 169: Making Money Beyond the Service
Sep 22, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss why every Esthetician should be making money beyond each and every service!

Click here to take my FREE Communication Masterclass

Join my IG Broa...

Duration: 00:21:48
EP 168: Do You Know Your Scope of Practice?
Sep 15, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss understanding your scope of practice as a Licensed Esthetician

Click here to take my FREE Communication Masterclass

Join my IG Broadcast Group HERE

Duration: 00:21:08
EP 167: Stop Saying You Need More Clients!
Sep 08, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss the reasons why you need to stop saying your need more clients....now!

Click here to take my FREE Communication Masterclass

Join my IG Br...

Duration: 00:16:27
EP 166: Get Out of Your Way!
Sep 01, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss how and why you need to get out of your way when it comes to your business!

Click here to take my FREE Communication Masterclass

Duration: 00:17:17
EP 165: Preparing for Qtr 4 2025
Aug 25, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss how and why you should be preparing for quarter 4 in 2025!

Click here to take my FREE Communication Masterclass

Join my IG Broadcast Group HERE<...

Duration: 00:17:22
EP 164: Your Not Communicating!
Aug 18, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss how your not communicating and your can change that today!

Click here to take my FREE Communication Masterclass

Join my IG Broadcast Group HERE<...

Duration: 00:17:10
EP 163: Coaching Edition: Let's Increase Your Prices
Aug 11, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss the how & why you should be increasing your prices every year!

Click here to take my FREE Communication Masterclass

Join my IG Broadcast Grou...

Duration: 00:16:41
EP 162: The Hygiene Hypothesis for Estheticians
Aug 04, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss the "hygiene hypothesis" and why esthetician should understand what this really means!!

Click here to take my FREE Communication Masterclass

Join my IG Broa...

Duration: 00:19:10
EP 161: This is How You Retail
Jul 28, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discusses and explains how you retail for the extra money in your business!

Click here to take my FREE Communication Masterclass

Join my IG Broa...

Duration: 00:19:10
EP 160: Where is Your Christmas in July?
Jul 21, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discusses the reasons why you need to retail and take advantage of nationwide retail events like the Christmas in July!

Click here to take my FREE Commu...

Duration: 00:19:45
EP 159: The "PROFIT" Conversation
Jul 14, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discusses the profit conversation and using the benefits of being a business owner!

Click here to take my FREE Communication Masterclass

Join my IG Broa...

Duration: 00:22:16
EP 158: Teaching Your Clients How to Take Care of Their Skin
Jul 07, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discusses why you should be teaching every client how to take care of their skin after each and every appointment with you.

Click here to take my ...

Duration: 00:15:29
EP 157: More Appreciation Will Bring You Money
Jun 30, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discusses the importance of appreciating your clients and the direct result of getting/receiving more money.

Click here to take my FREE Communication Masterclass

Join...

Duration: 00:25:36
EP 156: People Give Your Business $$$
Jun 23, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discusses the simplicity of your business, your clients come to give your business money and what's holding you back from getting more clients to give your business money.

...

Duration: 00:22:40
EP 155: Your Clients Are Waiting For You to Retail
Jun 16, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss why you should be retailing and learning how to create you retail income stream.

Click here to take my FREE Communication Masterclass

Join my IG...

Duration: 00:24:02
EP 154: Talking to Your Clients on Social Media
Jun 09, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss why you should be talking to your clients on social media.

Click here to take my FREE Communication Masterclass

Join my IG Broadcast Grou...

Duration: 00:15:57
EP 153: Start Teaching & Stop Selling
Jun 02, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss how to start teaching and stop feeling like you are always selling your retail products to your clients.

Click here to take my FREE Communication Maste...

Duration: 00:26:18
EP 152: How to Get Clients From Tik Tok
May 26, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss why you need to create a community of Tik Tok and start teaching people how to take care of their skin.

Click here to take my FR...

Duration: 00:21:22
EP 151: Creating a $10K Monthly Retail Plan
May 19, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss why you need to create a $10K monthly plan for your retail in your business!

Click here to take my FREE Communication Masterclass

Join...

Duration: 00:19:14
EP 150: Money Podcast in the SLI Online Esthetician School
May 12, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss why the MONEY PODCAST Is going to change the way you look at your business and increase your income in your business! Click the link below to enr...

Duration: 00:17:23
EP 149: Your Clients Are on Tik Tok, So Why Arent You?
May 05, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss why your should be on Tik Tok because your clients are on their waiting for you!

Click here to take my FREE Communication Masterclass

Joi...

Duration: 00:14:04
EP 148: This is How You Make Money
Apr 28, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss how you make money as an Esthetician, business owner and more!

Click here to take my FREE Communication Masterclass

Join my IG Broadcast Grou...

Duration: 00:19:02
EP: 147 Change Your Communication-Change Your Business
Apr 21, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss why every Esthetician has to change their communication in order to change their business.

Click here to take my FREE Communication Masterclass

Join my IG...

Duration: 00:19:20
EP 146: Elevating Your Client Experience
Apr 14, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss why every Esthetician should elevate their clients experience, and treat every client like a VIP client!

Click here to take my FREE Communication Masterclass

Joi...

Duration: 00:17:23
EP 145: My $25K Giveaway at the Esthetician Summit 2025
Apr 07, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss the $25K Giveaway at the Esthetician Summit 2025, the why and the how!

Click here to take my FREE Communication Masterclass

Join my IG Broad...

Duration: 00:23:30
EP 144: Marketing (Back of Your Treatment Room Door & More)
Mar 31, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss why you should be marketing behind your treatment door and other locations in your business to communicate with your clients.

Click here to take my FREE...

Duration: 00:25:36
EP 143: Creating a Referrable Experience
Mar 24, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss how to use a beauty recall as a marketing tool and why you should create a communication plan for your business!

Click here to take my ...

Duration: 00:16:19
EP 142: How To Use a Beauty Recall for Your Own Marketing In Your Business
Mar 17, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss how to use a beauty recall as a marketing tool and why you should create a communication plan for your business!

Click here to take my ...

Duration: 00:22:35
EP 141: You Don't Have to Be in a Salon Suite
Mar 10, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discusses understanding your overhead and that you have options to open your esthetic business, not just in a salon suite.

Click here to take my FREE Commu...

Duration: 00:25:10
EP 140: Do You Want It?
Mar 03, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discusses the actions items needed to get what you want out of your esthetic business!

Click here to take my FREE Communication Masterclass

Enroll in th...

Duration: 00:17:11
EP 139: OTC Products Dont Need Estheticians
Feb 24, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discusses why OTC companies do not need Estheticians and the difference between OTC and professional products.

Click here to take my FREE Communication Masterclass

Enrol...

Duration: 00:18:56
EP 138: Esthetician Summit 2025 Masterclasses with SLI Online Esthetician School
Feb 17, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discusses the amazing MASTERCLASSES with the SLI Online Esthetician School this year at the Esthetician Summit 2025!

Click here to take my FREE Communication Masterclass

Enrol...

Duration: 00:21:52
EP 137: No More Limitations (SLI Online Esthetician School Class)
Feb 10, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discusses how you are limiting yourself and your business decisions.

Click here to take my FREE Communication Masterclass

Enroll in the SLI Online Esthetician School...

Duration: 00:19:59
Ep 136: "Pushy Estheticians" are 6-Figure Estheticians
Feb 03, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discusses why you need to become a "pushy Esthetician" and providing your clients for everything they need!

Click here to take my FREE Communication Masterclass

En...

Duration: 00:19:16
EP 135: Your Confusing Your Clients
Jan 27, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discusses how you are confusing your clients. 

Click here to take my FREE Communication Masterclass

Enroll in the SLI Online Esthetician School for only $30 a month...

Duration: 00:13:35
EP 134: Change Has to Happen For Your Business to Grow
Jan 20, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discusses how you have to have change in your business for your business to grow!

Click here to take my FREE Communication Masterclass

Enroll in th...

Duration: 00:24:11
EP 133: Repeat What Works!
Jan 13, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discusses repeating what works in your business! 

Click here to take my FREE Communication Masterclass

Enroll in the SLI Online Esthetician School for only $30 a month t...

Duration: 00:19:53
EP 132: What IF.........?
Jan 06, 2025

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discusses what if you did everything that you didnt want to do in your business?

Click here to take my FREE Communication Masterclass

Enroll in th...

Duration: 00:22:05
EP 131: New Year = New Goals
Dec 30, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discusses how to setup new goals in the new year! 

Click here to take my FREE Communication Masterclass

Enroll in the SLI Online Esthetician School ...

Duration: 00:19:40
EP 130: Your Business is Slow.....Now What?
Dec 23, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss what to do when your business is slow and action items that you can take and apply to your business today!!

Click here to take my ...

Duration: 00:21:52
Ep 129: Taking Care of Your Clients & Your Clients Will Take Care of YOUR Business
Dec 16, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss building lasting relationships with your clients and how important your clients really are to your business.

Click here to take my FREE Communication Masterclass

Enr...

Duration: 00:21:17
Ep 128: 6-Figure Esthetician in Real Numbers
Dec 09, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss the real numbers and retail for 6-figure estheticians. 

Click here to take my FREE Communication Masterclass

Enroll in the SLI Online Esthetician School for only...

Duration: 00:17:31
Ep 127: Facebook Groups & Virtual Clients
Dec 02, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss how your Facebook group in your business and how you can grow your virtual clientele.

Click here to take my FREE Communication Masterclass

Enro...

Duration: 00:20:29
EP 126: A Confident Esthetician
Nov 25, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss the confidence of being and esthetician. 

Click here to take my FREE Communication Masterclass

Enroll in the SLI Online Esthetician School for only $30 a month t...

Duration: 00:21:18
EP 125: Your Clients NEED You to Overcommunicate
Nov 18, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss the importance of overcommunicating with your clients and how communication will always affect your business!

Click here to take my FREE Communication Masterclass

Enrol...

Duration: 00:21:56
EP 124: Gifts for Your Clients
Nov 11, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode will discuss offering gifts to your top clients in your business. 

Click here to take my FREE Communication Masterclass

Enroll in the SLI Online Esthetician School ...

Duration: 00:13:42
EP 123: Last 60 Days of the Year
Nov 04, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode the last 60 days of the year as a business owner! Quarter 4 is the most profitable quarter of the entire year! Are you ready to end your year on a hig...

Duration: 00:27:06
EP 122: Do You Have A Relationship with Your Client?
Oct 28, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode discusses why you need to build an authentic relationship with your clients! Especially if you have clients that have not returned for your services in 3, 6 or 12 months.

Cli...

Duration: 00:20:01
EP 121: Getting Your Clients to Comeback
Oct 21, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode discusses why you need to elevate your client experiences when you are trying to have a long time client return to visit you for services. 

Click here to t...

Duration: 00:23:49
EP 120: Do You Ask The Right Questions?
Oct 14, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode discusses why you need to ask every single client the right questions! Asking the right questions will give you a lot of information when you assume your clients are doi...

Duration: 00:16:52
EP 119:Your Business is Your Business
Oct 07, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode discusses why your business is your business! 

Click here to take my FREE Communication Masterclass

Enroll in the SLI Online Esthetician School for only $30 a month th...

Duration: 00:24:27
EP 118: Is Retail Challenging For You?
Sep 30, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode discusses why Estheticians feel retail is challenging with clients and being consistent with each and every client.

Click here to take my FREE Communication Masterclass

Enro...

Duration: 00:15:42
EP 117: Where is Your Business Plan?
Sep 23, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode explores your business plan for your business and does it include how to pay yourself for the services you provide.

Click here to take my FREE Communication Master...

Duration: 00:14:00
EP 116: Samples Will Increase Your Retail $$
Sep 16, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode explores the sample space and how much samples can change the retail $$ with branded and private label products.

Click here to take my FREE Communication Masterclass

Enr...

Duration: 00:13:33
EP 115: Do You Spend Time in Your Business?
Sep 09, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode explores the important of working in your business and focusing on the business side. 

Click here to take my FREE Communication Masterclass

Enroll in the SLI Onli...

Duration: 00:20:56
Ep 114: Pay Yourself More
Sep 02, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode the understanding and importance of paying yourself. If your ready to get help! Be sure to join our SLI Online Esthetician School and join the challenge!

Click he...

Duration: 00:15:41
EP 113: Free Gifts with Change Your Business
Aug 26, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode focuses gifts and free gifting to your clients in your business! Our communication class called Free Gift with Purchase is available in the SLI Online Esthetician School!

Cli...

Duration: 00:19:49
EP 112: Communicate Your Way to More $$$
Aug 19, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode focuses on appreciating your clients and building stronger relationships with communication! Learning how to communicate with your clients for your services, products and referrals to grow your business!

Cli...

Duration: 00:11:17
EP 111: Do You Appreciate Your Clients?
Aug 12, 2024

 Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode focuses on appreciating your clients and building stronger relationships with each and every one. Publicly loving on your clients and inviting them to invite their family and friends to your...

Duration: 00:20:43
EP 110: Are You Retaining Your Clients or Losing Them?
Aug 05, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode focuses on retaining your clients! Client retention is often a confusing and " red flag" in your business when your clients do not return. Learn how to keep your clients retu...

Duration: 00:18:44
EP 109: Is Your Business Slow? Here's Why....
Jul 29, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode focuses on why your business is slow! Creating a communication plan to over communicate with your clients, build your relationship and focus on providing the solutions your clients are loo...

Duration: 00:16:38
EP 108: Are You Efficient With Your Time?
Jul 22, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode focuses on how you are spending your time. Balancing the time you spend on the business, marketing, building relationships will always be an important part of your esthetic business!

<...

Duration: 00:10:45
EP 107: Why the SLI Online Esthetician School is $30 a Month
Jul 15, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode focuses on the value you are willing to invest in your business. The SLI Online Esthetician School will always be $30 a month. 

Click here to take my FREE Co...

Duration: 00:15:32
EP 106: Creating Nosey Clients
Jul 08, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode focuses on the importance of creating a relationship with your clients so much that they become the "nosey client" your business needs! 

Click here to take my FREE C...

Duration: 00:12:22
EP 105: 5 Ways of Communication
Jul 01, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode focuses on the importance of creating a strategy for your business that will improve your communication in 5 different ways! 

Click here to take my FREE Communication Masterclass

...

Duration: 00:19:11
EP 104: What is Your Strategy for Making More Income?
Jun 24, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of the business of esthetics with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician can use in their business.

This episode focuses on the importance of creating a strategy for your business that will create more income. This strategy will have to be created in a community where you have to...

Duration: 00:10:56
EP 103: Does Your Communication Need Work?
Jun 17, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician and beauty enthusiast should know.

This episode focuses on the importance of your communication in your esthetics business. There are many different ways communication should happen!

Click here to grab the FREE Esthetician Retail Plan 

Duration: 00:24:06
EP 102: Your Call to Action
Jun 10, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician and beauty enthusiast should know.

This episode focuses on the importance of your call to action in your business marketing. For your clients to respond, your call to action must be clear and consistent!

Click he...

Duration: 00:11:22
EP 101: Setting Up Your Systems
Jun 03, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician and beauty enthusiast should know.

This episode focuses on the importance of setting up your systems for your business! Starting with your retail plan, click here to grab my FREE Esthetician Retail Plan to get started!

...

Duration: 00:18:47
EP 100: We Have 100 Episodes!!!!!
May 27, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician and beauty enthusiast should know.

This episode shifting your mindset about your esthetics business! Excepting the flexibility and the ability to ask for any and everything we want! 

GUSTO Payroll App that is so easy for...

Duration: 00:27:29
EP 99: What is the SLI Online Esthetician School?
May 20, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician and beauty enthusiast should know.

This episode explores why Estheticians should join the SLI Online Esthetician School and changing how you look at your esthetics business! Let's Go!!

GUSTO Payroll App that is so easy for...

Duration: 00:19:58
EP 98: Are You Preparing Your Clients?
May 13, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician and beauty enthusiast should know.

This episode explores why Estheticians need to understand how to prepare each and every client for their next service.

Take my free online training with Se-Brazil Waxes & Products

My...

Duration: 00:24:03
EP 97: Eczema Prone Skin Is More Common Than You Think
Apr 29, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician and beauty enthusiast should know.

This episode explores why Estheticians need to understand that clients have to understand the importance of homecare for each and every service.

Se-Brazil Eczema Prone Skin Certification Class August 3-5, 2024 in P...

Duration: 00:19:01
EP 96: Retail Prepares Your Client for the Next Service with You!
Apr 15, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician and beauty enthusiast should know.

This episode explores why Estheticians need to understand that clients have to understand the importance of homecare for each and every service.

Interested in joining the Esthetician Business Community? Our commu...

Duration: 00:16:37
EP 95: Are Your Clients Over-Exfoliating?
Apr 08, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician and beauty enthusiast should know.

This episode explores why Estheticians need to understand that over-exfoliating the skin will not bring change to the skin.

Interested in joining the Esthetician Business Community? Our community of Estheticians will...

Duration: 00:18:43
EP 94: How Before & After Pictures Will Change Your Business
Apr 01, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician and beauty enthusiast should know.

This episode explores why Estheticians need to understand that clients love seeing a great before and after picture with an amazing skin transformation.

Interested in joining the Esthetician Business Community? Our...

Duration: 00:20:42
EP 93: Your the Skin FIXER
Mar 25, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician and beauty enthusiast should know.

This episode explores why Estheticians need to understand that clients are looking to you to fix their skin problems! It's time you step into the role of the FIXER and authentically strengthen yo...

Duration: 00:23:29
EP 92: Can Your Clients Give Your Business Money?
Mar 18, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician and beauty enthusiast should know.

This episode explores why so many Estheticians have to allow their clients to give their business money any way they choose too! Limiting how clients give your business money is one of th...

Duration: 00:17:53
EP 91: There is Enough Clients for Every Esthetician!
Mar 11, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician and beauty enthusiast should know.

This episode explores why so many Estheticians believe brands will make or break your retail business. How drop shipping can effect your client relationship and why you need to have a retail p...

Duration: 00:22:58
EP 90: You + Demo = Sales
Mar 04, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician and beauty enthusiast should know.

This episode explores how important multiple streams of income for your retail products and why you should demo your products to each and every client.

We would love to see yo...

Duration: 00:22:32
Ep 89: Why Your Should Be at the Esthetician Summit 2024
Feb 26, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician and beauty enthusiast should know.

This episode explores the Esthetician Summit, why every Esthetician should attend! There are over 50+ Esthetic Education Classes in just 3 days! Grab your Esthetician Summit Ticket for VIP or General Admissions! All Texas Est...

Duration: 00:19:33
EP 88: The Retail Plan for Your Business
Feb 19, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician and beauty enthusiast should know.

This episode explores how important retail and having a retail plan for your business is the only way of earning consistent income. 

Interested in joining the Esthetician Business Community? Our comm...

Duration: 00:17:29
EP 87: What Does "6" Figures Mean to Your Business?
Feb 12, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician and beauty enthusiast should know.

This episode explores the understanding of "6" Figures in your business and how to have a strategic plan to sustain your 6-figure business each and every year! 

Interested in joining the Esthe...

Duration: 00:27:58
EP 86: What is Your Client Spend?
Feb 05, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician and beauty enthusiast should know.

This episode explores the understanding the importance of how much your client will be spending in your business. With retail, the "GIFT WITH PURCHASE" method for high spend on retail products. 

...

Duration: 00:21:44
EP 85: The Power of OVER-Communicating with Your Clients
Jan 29, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician and beauty enthusiast should know.

This episode explores the understanding of overcommunicating with your clients in every different form of communication needed in your business.

Looking to join the SLI Online Esthetician School? Register for the...

Duration: 00:23:37
EP 84: Earning 247 to Work Less
Jan 22, 2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes.

Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every esthetician and beauty enthusiast should know.

This episode explores the understanding of allowing customers to spend in your business 247 and how that simple understanding can change your business!

Interested in joining the Esthetician Business Community? Our co...

Duration: 00:19:27
EP 83: Your Clients Refer Experiences, Not Services
Jan 15, 2024

This episode explores the understanding of client referrals to our business and why they may not be referring clients to your business! Improving your experience you offer can be directly tied to the amount of referrals your will recieve.

Interested in joining the Esthetician Business Community? Our community of Estheticians will give you an experience of seeing what other esthetic businesses are doing successfully. Start your journey into changing your business today!

Don't forget the Esthetician Summit 2024 April 21-23, 2024 at the Plano Event Center in Plano, Texas! 

Be sure to grab your ticket and...

Duration: 00:25:01
Ep 82: How Are You Celebrating Your Clients?
Jan 08, 2024

This episode explores how to celebrate your clients to grow the relationship with each and every client. Celebrating your clients will offer an experience that can be referred to new clients from your current clientele.

Interested in joining the Esthetician Business Community? Our community of Estheticians will give you an experience of seeing what other esthetic businesses are doing successfully. Start your journey into changing your business today!

Don't forget the Esthetician Summit 2024 early-bird pricing will end 12.31.2023! Be sure to grab your ticket and join us before the price goes up!

Follow Stephanie Lay...

Duration: 00:26:46