Helping aviation companies sell more of their products and services.
The Aviation Marketing Podcast is your go-to resource for practical, effective marketing strategies tailored specifically for the aviation industry. Hosted by the team at ABCI (Aviation Business Consultants International), each episode is packed with real-world insights, expert interviews, and proven tactics to help aviation companies grow — whether you’re selling aircraft, components, MRO services, training programs, or technology.
We cover everything from lead generation and B2B sales strategy to content marketing, CRM systems, trade shows, social media, and more — all through the lens of what really works in the aviati...
Episodes
Marketing Book Club Discussion - The Revenue Zone - B2B Sales, Marketing and Predictable Revenue Growth
Oct 24, 2025
Duration: 00:59:09
Recorded Live - Aviation Marketing - Disaster Recovery Workshop
Oct 12, 2025
Duration: 00:53:42
Book Club - Unconscious Branding by Douglas Van Praet
Sep 25, 2025
Duration: 00:59:32
Aviation Brand Workshop 2025 - Recorded Live
Sep 12, 2025
Duration: 00:58:14
Marketing UAV Services in 2025
Sep 07, 2025
Duration: 00:43:29
Book Club Discussion 2025 - No BS Marketing to the Affluent
Jul 25, 2025
Duration: 00:58:48
Aviation Industry Trade Show Success in 2025
Jul 11, 2025
Duration: 01:00:08
Why Aviation Companies Should Start a YouTube Channel in 2025
Jun 29, 2025
Duration: 00:50:09
Book Club Discussion - Effective Social Media for Marketing - Aviation Specific Insights
May 23, 2025
Duration: 00:55:57
Recorded Live Workshop - Online Networking for Aviation Sales and Marketing Professionals
May 10, 2025
Duration: 00:57:27
Book Club Discussion - They Buy Your Because
Apr 25, 2025
Duration: 00:53:34
Sustainable Marketing in Aviation: Setting a Glide Path for Long-Term Success
Apr 08, 2025
Duration: 00:11:29
The Pros and Cons of Transparency in Aviation Marketing
Apr 08, 2025
Duration: 00:07:24
Aviation Marketing During Uncertain Times - Should We Panic Yet?
Apr 06, 2025
Duration: 00:05:26
Book Club - Don't Make Me Think with Author Steve Krug
Mar 30, 2025
Duration: 01:02:30
Live Workshop Replay - Holding Patterns in Aviation Sales - Conquering the Long Sales Cycle
Mar 14, 2025
Duration: 01:01:13
Book Club Discussion - Fanatical Prospecting by Jeb Blount
Feb 28, 2025
Duration: 00:56:35
90 Days to a Full Sales Pipeline: Prospecting for Aviation Professionals
Feb 16, 2025
Duration: 01:00:51
How to Approach Top Prospects in Aviation Marketing Using LinkedIn & ChatGPT
Feb 08, 2025
Duration: 00:17:29
Navigating LinkedIn for Sales - Book Club Discussion
Feb 01, 2025
Duration: 00:58:19
Mastering Aviation Sales: Using ChatGPT and FAA Data for Smarter Targeting
Jan 26, 2025
Duration: 00:25:19
Reflecting on 2024 & Looking Ahead to 2025 | Aviation Marketing Insights
Jan 11, 2025
Duration: 00:45:10
SEO and Google for Aviation Professionals - Live Workshop Replay
Dec 16, 2024
Duration: 01:03:03
Practical Aviation Web Design Insights from “Your Website Sucks” - Book Club Conversation
Nov 23, 2024
Duration: 00:44:17
Replay of Live Disaster Recovery Workshop
Nov 11, 2024
Duration: 01:00:48
Discussion with Tim Bonnell Jr. - Airport and Aviation Business Insurance and Other Topics
Nov 02, 2024
Duration: 00:26:08
Book Club Discussion - 8 Second PR by Liz H. Kelly
Oct 18, 2024
Duration: 00:41:56
Book Club Discussion - Renegade Marketing
Sep 29, 2024
Duration: 00:51:09
Replay of our Live Brand Workshop for Aviation Industry Professionals - Building a Brand That Flies
Sep 14, 2024
Duration: 00:59:13
Interview with Shannon Dousharm - Aviation Industry Experience + Social Media Expertise
Sep 06, 2024
Duration: 00:17:46
Book Club Discussion - Process!: How Discipline and Consistency Will Set You and Your Business Free
Aug 31, 2024
Duration: 00:32:23
Exploring Aviation Marketing, Creative Strategies & Team Dynamics | Interview with Adeela Shahid
Aug 26, 2024
Duration: 00:24:41
Aviation Sales and Marketing Process Live Workshop - Replay
Aug 17, 2024
Duration: 00:54:37
Book Club Discussion – Trade Show 411
Jul 29, 2024
Duration: 00:26:34
Book Club Discussion - They Ask, You Answer by Marcus Sheridan
Jun 30, 2024
Duration: 00:44:47
Promo Video Workshop - Live Recording
Jun 17, 2024
Duration: 00:59:27
Book Club Discussion - Purple Cow by Seth Godin
Jun 02, 2024
Duration: 00:49:19
Live Workshop - Online Networking for Aviation Professionals
May 17, 2024
Duration: 00:55:40
Pricing in Aviation Marketing - Quality, Flexibility and Value
May 05, 2024
Duration: 00:07:33
Book Club Discussion - The Referral Engine by John Jantsch
Apr 27, 2024
Duration: 00:36:16
Flight Path to Profit: Elevating Aviation Sales with Strategic KPIs
Apr 07, 2024
Duration: 00:08:10
Book Club Discussion - The Ultimate Jet Guide By Tom Lelyo
Mar 31, 2024
Duration: 00:03:19
Recruiting & Retention - How Aviation Companies Can Provide Education and Career Development
Mar 23, 2024
Duration: 00:06:07
Book Club Discussion - Revenue Acceleration Playbook
Mar 10, 2024
Duration: 00:22:55
Sales and Marketing Teams in Large Organizations - Engagement is Key
Feb 26, 2024
Duration: 00:11:04
Services for Aviation CEOs - Signature Keynotes, Executive Digital Coaching, and Ghostwriting!
Feb 12, 2024
Duration: 00:10:46
Aviation Marketing Checklists - There's Brilliance in the Basics
Feb 04, 2024
Duration: 00:08:17
How Do We Set Prices for Aviation Marketing Services?
Jan 22, 2024
Duration: 00:08:03
Marketing, Education and Aviation - What's the Connection?
Jan 17, 2024
Duration: 00:05:04
Live Workshop Best Three Campaigns of 2023 - Recording!
Jan 15, 2024
Duration: 01:01:57
What's Wrong with Boot Camps & Challenges
Jan 05, 2024
Duration: 00:08:55
Book Club Discussion - Conversations that Connect - How to Connect, Converse, and Convert
Dec 02, 2023
Duration: 00:33:59
Recorded Live - Personal Branding Workshop with Tom Lelyo
Nov 17, 2023
Duration: 00:39:06
Famous Ads from the Automotive industry
Nov 10, 2023
Duration: 00:11:36
Reimagining Conference Strategy in Aviation
Nov 05, 2023
Duration: 00:03:47
Aviation Marketing Analytics - How to Present Data in the Most Effective Way
Nov 05, 2023
Duration: 00:07:59
What We Learned on Vacation Part Two - The Vatican vs. the LDS Temple (Inclusive vs. Exclusive Marketing)
Oct 21, 2023
Duration: 00:10:02
ABCI Clients Supporting Youth and Careers in Aviation
Oct 14, 2023
Duration: 00:03:47
Book Club Discussion - Start With Why - How Exceptional Leaders Get Everyone Engaged.
Oct 14, 2023
Duration: 00:50:17
What We Learned on Vacation the Leonardo Da Vinci Museum
Oct 14, 2023
Duration: 00:09:15
Aviation Marketing in October
Oct 14, 2023
Duration: 00:06:05
Live Preview- Aviation Sales Fundamentals Course
Oct 07, 2023
Duration: 00:44:54
Book Club Discussion - Prove It - Exactly how Modern Marketers Earn Trust
Sep 29, 2023
Duration: 00:46:09
Emerging Trends in FBO Marketing
Sep 09, 2023
Duration: 00:11:27
Aviation Content Marketing Workshop - Recorded Live
Sep 08, 2023
Duration: 01:01:20
SEO For FBOs How to Get Found by Dispatchers, Travel Planners, Pilots & Principals
Sep 01, 2023
Duration: 00:11:12
Book Club Discussion - Masterful Marketing by Alan Weiss and Lisa Larter
Aug 26, 2023
Duration: 00:59:33
Does a Podcast Really Do Any Good for Marketing?
Aug 13, 2023
Duration: 00:15:27
Bad Qualifying - Tragic Sales Mistake
Aug 05, 2023
Duration: 00:08:29
Bad Qualifying - Tragic Sales Mistake
Jul 30, 2023
Duration: 00:08:29
Book Club Discussion - Brand Storytelling by Miri Rodriguez
Jul 28, 2023
Duration: 00:21:07
Recorded Live - Promo Video Workshop
Jul 21, 2023
Duration: 00:59:03
Why is Video Marketing Important for Aviation Professionals in 2023?
Jul 16, 2023
Duration: 00:14:07
Interview with AIN’s Chad Trautvetter Trade Show Publicity And How To Get More of It!
Jun 30, 2023
Duration: 00:37:29
Book Club Discussion - Activate Brand Purpose
Jun 25, 2023
Duration: 00:23:57
Aviation Trade Show Success - Live Workshop
Jun 15, 2023
Duration: 00:58:35
Book Club Discussion - How Highly Effective People Speak by Peter D. Andrei
Jun 03, 2023
Duration: 00:36:37
RIP Jeremy Cox - Ten Things We Learned from JetValues Jeremy
May 28, 2023
Duration: 00:12:35
Recorded Live - Aviation Industry Resales, Recaptures & Referrals
May 21, 2023
Duration: 00:52:52
Miconceptions about "The Affluent"
May 15, 2023
Duration: 00:05:17
Five Unusual Places to Show Off Your Aviation Brand
May 08, 2023
Duration: 00:09:21
Book Club Discussion – Marketing Made Simple by Donald Miller
Apr 29, 2023
Duration: 00:23:27
Seven Ways to Use Customer Service Interactions as an Opportunity to Build Brand Equity
Apr 22, 2023
Duration: 00:09:21
Live Recording - Building an Aviation Brand that Flies
Apr 14, 2023
Duration: 01:06:03
Aviation Branding Opportunity - Your New Customer Welcome Package
Apr 09, 2023
Duration: 00:11:26
Aviation Marketing Book Club - This is Marketing by Seth Godin
Mar 26, 2023
Duration: 00:35:12
On conspiracy theorists, earrings, and how prejudices can keep us from making sales.
Mar 22, 2023
Duration: 00:05:14
Fueling Future Aviation Sales: How to Keep Your Prospects in a Holding Pattern Until They’re Ready to Make a Purchase
Mar 18, 2023
Duration: 01:02:03
Aviation Marketing - Nine Types of VIDEO You Should Shoot to Sell More
Mar 11, 2023
Duration: 00:11:51
Aviation Marketing Videos - The One Thing to Avoid, and Four Ways to Do Better!
Mar 06, 2023
Duration: 00:16:22
Book Club Discussion - Everybody Writes with Author Ann Handley
Feb 26, 2023
Duration: 00:30:41
Aviation Sales Workshop - Profitable Prospecting - Live Tour
Feb 17, 2023
Duration: 01:19:04
Aviation Marketing Professionals - Is AI Going to Take Your Job?
Feb 05, 2023
Duration: 00:13:58
Book Club Discussion - LIFT with John & Martha King
Jan 28, 2023
Duration: 01:04:20
Recording - Live Social Media Workshop for Aviation Professionals
Jan 19, 2023
Duration: 01:05:09
Your Aviation Marketing Team at ABCI
Jan 15, 2023
Duration: 00:11:25
Headshots - How to Get the Perfect Social Media Profile Photo
Jan 10, 2023
Duration: 00:10:31
"Meet the Team" Website Page
Jan 06, 2023
Duration: 00:08:33
There is Brilliance in the Basics!
Jan 04, 2023
Duration: 00:06:37
Happy New Year 2023! Our Most Popular Episode of 2022 - Startups and Side-Hustles!
