The Covert Code
By: Anna Covert
Language: en
Categories: Technology, Business, Management, Marketing
Welcome to The Covert Code Podcast, hosted by Forbes best-selling author Anna Covert, where we decode the strategies that drive digital success. Each episode tackles the essential questions: How do you thrive in today’s digital landscape? Are you meeting your customers’ needs? Does your platform deliver, and are your tech choices aligned with your goals? And do your digital ads truly make an impact? Join Anna as she interviews industry experts and innovators, sharing actionable insights and the latest trends. Perfect for business owners, marketers, and tech enthusiasts, The Covert Code Podcast is your guide to building a stronger bran...
Episodes
Raj's Reset: The 90-Second Sleep Revolution for Leaders | The Covert Code | EP 94
Dec 12, 2025What if a 90-second strategy could transform your sleep, reduce stress, and unlock your full potential? In this episode of The Covert Code Podcast, recorded from my Oahu battleship, I sit down with Raj Khedun, London-based wellness and relationship coach, transformation expert, and manager at Keep Fit Kingdom—an organization on a mission to help one billion people live to 100 with joy and vitality. For the past 15 years, Raj has been unlocking human potential, and he's the creator of the 3.3 Insomnia Hack, a revolutionary 90-second rapid strategy that helps reduce and ease insomnia, stress, and anxiety. Discover why sleep is th...
Duration: 00:37:50Witty's Wisdom: Why Books Still Build the Biggest Brands | The Covert Code | EP 93
Dec 05, 2025What if your expertise could become your most powerful business asset—amplified through the pages of a published book? In this episode of The Covert Code Podcast, I sit down with Adam Witty, 6x author, speaker, consultant, and Founder & CEO of Advantage—the authority company. As the driving force behind Forbes Books and numerous other award-winning imprints, Adam has transformed publishing from a spare-bedroom startup into a global authority-building machine, empowering thousands of leaders to turn their ideas into influence. Discover how publishing at scale creates unprecedented credibility, why a book is still the ultimate business card for executives and entr...
Duration: 00:45:50RJ's Revolution: From $14M to $250M Through AI-Powered Leadership | The Covert Code | EP 92
Nov 28, 2025What does it take to grow a company from $14 million to over $250 million in assets—and then pioneer AI-driven business transformation for other leaders? In this episode of The Covert Code Podcast, I sit down with RJ Grimshaw, American business leader, entrepreneur, and executive coaching expert who's at the forefront of AI-powered leadership. As the former President and CEO of UniFi Equipment Finance, RJ proved his ability to scale businesses exponentially. Now, through TheAICEO.ai and Able Leadership, he's guiding executives on how to leverage artificial intelligence to accelerate growth and build stronger, more resilient organizations. Discover how AI is re...
Duration: 00:43:51Rev. Kevin T. Taylor: Faith, Finance & Strategy—Leading with Purpose | The Covert Code | EP 91
Nov 21, 2025What happens when faith meets finance and strategy aligns with purpose? In this episode of The Covert Code Podcast, I sit down with Rev. Kevin T. Taylor—faith-driven executive, author of "A Charge to Keep," pastor, and coach for mission-driven leaders. Discover how Kevin's two decades of experience in education, nonprofit strategy, and organizational growth have taught him to help leaders create lasting impact by aligning purpose with performance. Learn the immutable leadership lessons that bridge the worlds of faith and business, why mission-driven organizations need both heart and strategy, and how to lead with conviction while delivering measurable results. Wh...
Duration: 00:46:56John Pitre: NFTs, Mystery & The Artopia Revolution | Covert Code Podcast | EP 90
Nov 14, 2025What happens when fine art meets blockchain technology? In this special anniversary episode of The Covert Code Podcast, recorded from John Pitre's beautiful Oahu home, I reunite with the visionary artist and engineer who was featured at the very beginning of our podcast journey. A year ago, we discussed the potential of NFTs—and now John returns to reveal the launch of Artopia NFT, a safe haven for investors and artists navigating the bold new world of non-fungible tokens. Discover how John's art has become a hedge against inflation alongside gold and real estate, why NFTs represent more than just di...
Duration: 00:22:37Mary's Mission: Transforming Fear into Fearless Retirement | The Covert Code | EP 89
Nov 07, 2025What if your biggest retirement obstacle isn't numbers—but emotions? In this episode of The Covert Code Podcast, I sit down with Mary Clements Evans, Forbes Books author of "Emotionally Invested: Outsmart Fearless Retirement" and founder of Evan's Wealth Strategies. Discover how Mary revolutionizes retirement planning by blending financial strategy with emotional intelligence, helping clients uncover their "Money Why" and conquer triggers like FOMO and the fear of running out. Learn why understanding your emotional relationship with money matters more than any investment portfolio, and how to design a retirement plan that actually fits your life—not someone else's template. Whet...
Duration: 00:41:49Alex Herrera is Building Family Legacy | The Covert Code | EP 88
Oct 31, 2025What does it take to build a lasting family legacy across multiple industries—from automotive to healthcare, solar, taxes, and beyond? In this episode of The Covert Code Podcast, I sit down with Alex Herrera, a serial entrepreneur whose dedication to community and family drives everything he does. Discover Alex's remarkable journey from his automotive roots with Midas and Meineke franchises in Texas to building a thriving 30-year automotive legacy in Arizona's Scottsdale Airpark—the only Costco certified service center with five-star ratings across the board. Learn how finding the right partner, closing the door on your past, and expanding beyo...
Duration: 00:33:24Rey's Roadmap: Navigating the Fast Lane to Luxury Success | The Covert Code | EP 87
Oct 24, 2025What does it take to rise from humble beginnings to building luxury brands in both real estate and automotive? In this episode of The Covert Code Podcast, I sit down with Rey Wolmers—eXp real estate broker and Luxury Automotive Consultant at Velocity Honolulu. Discover Rey's remarkable journey from working multiple jobs to creating lifestyle experiences in Hawaii's most exclusive markets. Learn how he bridges the worlds of luxury real estate and high-end automotive, the mindset shifts that transformed his career, and why understanding lifestyle—not just selling products—is the key to success in premium markets. Whether you're in real e...
Duration: 00:25:59John Petrocelli: The Power of Livestreaming and Brand Experiences | Covert Code | EP 86
Oct 17, 2025What happens when livestreaming stops being a broadcast and becomes an immersive brand experience? In this episode of The Covert Code Podcast, I sit down with John Petrocelli, Founder and CEO of Bulldog DM—the world's leading premium livestream studio. Discover how John has pioneered groundbreaking live events for iconic brands like Apple, Netflix, and Coca-Cola, transforming how audiences connect with companies in real-time. Learn the evolution of livestreaming from basic video to experiential storytelling, and why the brands that master immersive digital experiences will dominate audience engagement in the years ahead. Whether you're a marketer, brand leader, or content cr...
Duration: 00:36:16Jack Burleigh: The Future of Data Integrity and Lead Generation | The Covert Code | EP 85
Oct 10, 2025What separates a $350K/month data operation from companies struggling with lead quality? In this episode of The Covert Code Podcast, I sit down with Jack Burleigh, VP of Sales at US Marketing Group—a company I've trusted as a data partner for years. Jack pulls no punches as he reveals the unfiltered truth about data integrity, lead quality, and why trust will determine which companies dominate the future of marketing. With over five years selling aged solar data to 150+ companies monthly, Jack shares insights on safeguarding data, improving lead conversion, and building the kind of transparency that turns skeptical pr...
Duration: 00:24:21Perry's Playbook: Building Companies That Outlive Their Founders | The Covert Code | EP 84
Oct 03, 2025What does it take to build a company that thrives long after its founder steps away? In this episode of The Covert Code Podcast, I sit down with Perry Kaufman—Strategic Advisor to founder-led companies and founder of PSK Consulting. With experience guiding hundreds of businesses through finance, operations, and growth challenges, Perry shares invaluable insights on strategic planning, succession strategies, and the critical decisions that separate companies that fade from those that endure for generations. Whether you're a founder planning your exit, scaling your business, or building for legacy, Perry's expertise will transform how you think about sustainable growth an...
Duration: 00:32:12🎙️ Island Innovation Meets Mainland Marketing: AdWest 2025's Pacific Vision | The Covert Code Podcast | EP 83
Sep 26, 2025Discover the future of advertising leadership with Paul Lam, President of Media Buy Paul, LLC and 15-year Governor of AAF District 13, as he reveals how Hawai'i's creative community is shaping the Western advertising landscape. Learn why AdWest 2025 represents a pivotal moment for media strategy, how the Pele Awards celebrate Pacific creativity, and what it means when island innovation leads mainland marketing evolution across five Western U.S. districts. Visit The Covert Code: https://thecovertcode.com/ Learn More About Anna Covert: https://annacovert.com/ Connect With Paul Lam: https://www.linkedin.com/in/paul-lam-25a4966/ Adwest: https://adwest.aafwesternregion.org/2025/#about BUY THE COVERT CODE BOOK! Barnes...
Duration: 00:42:11Franni's Findings: The Science of Marketing Measurement | The Covert Code | EP 82
Sep 19, 2025Uncover the hidden truth behind your marketing data with Franni G., Director of Measurement at VEVO, as she reveals why most companies are making decisions based on flawed attribution models. Discover how data integrity transforms marketing strategies from guesswork into precision science, and learn the complex art of lead attribution that separates authentic brands from those built on shaky foundations. Perfect for marketers drowning in data but starving for insights. Visit The Covert Code: https://thecovertcode.com/ Learn More About Anna Covert: https://annacovert.com/ Connect With Franni: https://www.linkedin.com/in/franni-s-99b694 BUY THE COVERT CODE BOOK! Barnes & Noble: https...
Duration: 00:48:26The Jay Young Playbook: Winning in Oil & Gas | The Covert Code | EP 81
Sep 12, 2025Discover the evolving landscape of energy investing with Jay R. Young, founder & CEO of King Operating Corporation and Amazon #1 bestselling author of "The Upside of Oil and Gas Investing." Learn how three decades of strategic foresight in the energy sector, combined with experience from Tiger 21 and even ownership in the World Series Champion Texas Rangers, creates a unique perspective on redefining energy investment strategies for tomorrow's market realities. Visit The Covert Code: https://thecovertcode.com/ Learn More About Anna Covert: https://annacovert.com/ Listen To The "Jay Young Show":https://kingoperating.com/thejayyoungshow/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https...
Duration: 00:35:39🎙️ The Family Formula: Building Business Legacy Through Relationships | The Covert Code Podcast | EP 80
Sep 05, 2025Discover the power of family-centered business philosophy with Gina Gennette, CEO and driving force behind Best Payment Solutions, Inc. Learn how 20+ years of prepaid payment innovation has taught her that the strongest businesses operate like tight-knit families. Explore innovative rebate, referral, and review programs that transform client relationships from transactions into lasting partnerships, and why treating your team, clients, and partners as family creates unprecedented loyalty and growth. Visit The Covert Code: https://thecovertcode.com/ Learn More About Anna Covert: https://annacovert.com/ Learn About Best Payment Solutions: http://bestpayment.solutions/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhp...
Duration: 00:33:26🎙️ The Magic of Marketing: Turning Stories into Sales Spells | The Covert Code Podcast | EP 79
Aug 29, 2025Experience marketing magic with Jimi Gibson, VP of Brand Communication at seven-time Inc. 5000 winner Thrive Internet Marketing Agency. Discover how a former professional magician transformed sleight of hand into storytelling mastery that converts audiences into customers. Learn the psychological principles behind persuasive narratives and authentic branding that have helped over 1,000 active clients achieve remarkable growth through the art of strategic storytelling. Visit The Covert Code: https://thecovertcode.com/ Learn More About Anna Covert: https://annacovert.com/ Connect With Jimi:https://www.linkedin.com/in/jimi-gibson/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #StorytellingMarketing #BrandCo...
Duration: 00:42:10Breaking the Tech Glass Ceiling: Innovation Through Inclusion | The Covert Code Podcast | EP 78
Aug 22, 2025Transform your understanding of tech innovation with Brenda Darden Wilkerson, President & CEO of AnitaB.org and Forbes tech contributor. Discover how driving equity isn't just about doing good—it's about unlocking unprecedented innovation potential. Learn from a trailblazing leader who's spent her career proving that diverse teams don't just perform better, they revolutionize entire industries. From education foundations to global tech initiatives, Brenda reveals why "Pockets for all" represents more than accessibility—it's the future of inclusive design. Visit The Covert Code: https://thecovertcode.com/ Learn More About Anna Covert: https://annacovert.com/ Connect With Brenda: linkedin.com/in/brenda-darden-wilkerson BUY THE COVERT CODE BOOK! Barnes & N...
Duration: 00:44:42Dr. Orlando's Operating System: Running Sales on AI Power | The Covert Code | EP 77
Aug 15, 2025Enter the future of enterprise sales with Dr. Alexander M. Orlando, Co-Founder and Chief Revenue Strategist at Ai Labs Corporation. Discover how 25+ years of complex technology sales experience is being revolutionized by AI, AGI, and ASI technologies. Learn why traditional sales approaches are becoming obsolete and how intelligent systems are creating unprecedented opportunities for market leadership and revenue generation. Visit The Covert Code: https://thecovertcode.com/ Learn More About Anna Covert: https://annacovert.com/ Connect With Dr. Alexander M. Orlando: https://www.linkedin.com/in/alexander-m-orlando/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #AISales #EnterpriseGrowth #
Duration: 00:47:32The Apolinski Advantage: Bold Content That Builds Empires | The Covert Code Podcast | EP 76
Aug 08, 2025Step into the future of brand messaging with Lisa Apolinski, America's Digital Content Futurist and founder of 3 Dog Write. Discover how bold content strategies have generated over $1.5 billion in client revenue and why most brands are still playing it dangerously safe. Learn from the Forbes and New York Times featured author of five books how to craft messages that don't just get noticed—they create lasting legacy and unshakeable authority in your industry. Visit The Covert Code: https://thecovertcode.com/ Learn More About Anna Covert: https://annacovert.com/ Connect With Lisa: https://www.linkedin.com/in/lisaapolinski/ BUY THE COVERT CODE BOOK! Barnes & Noble: ...
Duration: 00:45:41Gen-Z Marketing Revolution: From Island Dreams to Global Brands | The Covert Code Podcast | EP 75
Aug 01, 2025Discover the marketing evolution that's reshaping how brands connect with digital natives through Kiana Kanoa, Brand Director at ACACIA and Gen-Z marketing pioneer. Learn how authentic storytelling, cultural sensitivity, and digital-first strategies are transforming brand engagement from Maui's beaches to Milan's runways. Perfect for marketers struggling to connect with younger audiences and brands seeking genuine cultural resonance in the digital age. Visit The Covert Code: https://thecovertcode.com/ Learn More About Anna Covert: https://annacovert.com/ Connect With Kiana: https://kianakanoa.com/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #GenZMarketing #DigitalNatives #AuthenticBranding #CulturalMarketing #BrandStorytelling #SocialMediaStrategy #YouthM
Duration: 00:25:35Fisher's Fortune: The Billion-Dollar Innovation Formula | The Covert Code | EP 74
Jul 25, 2025Witness entrepreneurial mastery with Itzhak Fisher, serial entrepreneur and founder of Pereg Ventures, whose ventures have generated over $2.5 billion in combined value. Discover how the architect behind RSL Communications' $1.5B revenue and Delta Three's $1B IPO transforms innovative ideas into world-changing enterprises. Learn from his Amazon bestseller "The Courage to Continue" how family legacy, global vision, and unwavering resilience create businesses that don't just profit—they transform entire nations, including his groundbreaking work in Rwanda. Visit The Covert Code: https://thecovertcode.com/ Learn More About Anna Covert: https://annacovert.com/ Connect With Itzhak: https://www.linkedin.com/in/itzhak-fisher-95484633/ BUY THE COVERT CODE BOOK! Barnes & Nob...
Duration: 00:35:18Love, Learn, Play: Unlocking Human Potential in Business w/ Akhil Gupta | Covert Code | EP 73
Jul 18, 2025Journey from Blackstone boardrooms to human potential breakthroughs with Akhil Gupta, founder of Universal Enlightenment & Flourishing and author of "Bridges Across Humanity." Discover how a former Senior Managing Director transformed Harvard's Advanced Leadership Initiative insights into a global mission for human flourishing. Learn the revolutionary "Love, Learn, Play" framework that's bridging ancient wisdom with cutting-edge research to unlock unprecedented business and personal success. Visit The Covert Code: https://thecovertcode.com/ Learn More About Anna Covert: https://annacovert.com/ Connect With Akhil: https://www.linkedin.com/in/akhil-gupta-313a9aa0/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri...
Duration: 00:57:03David's Digital Stethoscope: Listening to Healthcare's Marketing Heartbeat | The Covert Code | EP 72
Jul 11, 2025Experience healthcare marketing transformation through the eyes of David Sanchez, RN and dual CEO of Digitalis Medical and Miracle Recovery. Discover how 16+ years of emergency room experience shaped a revolutionary approach to healthcare brand building. Learn how AI innovation meets medical compliance, and why the future of healthcare marketing requires both clinical insight and digital mastery. Visit The Covert Code: https://thecovertcode.com/ Learn More About Anna Covert: https://annacovert.com/ Connect With David Sanchez, RN: https://www.linkedin.com/in/davidsanchezrn/ Learn About Digitalis Medical: https://www.linkedin.com/company/digitalismedical/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy...
Duration: 00:24:19From Landscapes to Leadership: Cynthia Montgomery's Remote Vision | The Covert Code | EP 71
Jul 04, 2025Discover the architectural approach to remote workforce design with Cynthia Montgomery, founder and CEO of Montgomery Robbins, Inc. Learn how the design and architecture industry pioneer has reimagined collaboration without walls, creating productive virtual teams that maintain creative excellence. Perfect for leaders navigating remote work challenges, creative professionals adapting to distributed teams, and anyone seeking to architect a thriving remote culture. Visit The Covert Code: https://thecovertcode.com/ Learn More About Anna Covert: https://annacovert.com/ Connect With Cynthia: https://montgomeryrobbins.com/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #RemoteWorkforce #RemoteLeadership #DesignTeams #VirtualCollaboration #RemoteProductivity #WorkforceDesign #Architec
Duration: 00:41:18From Sales to Success: Bronson Hill's $150M Journey | The Covert Code | EP 70
Jun 27, 2025Transform your relationship with money alongside Bronson Hill, founder of Bronson Equity and host of The Mailbox Money Show, as he reveals the mental rewiring that separates wealth builders from wealth wishers. Discover how a former medical device consultant cracked the code on passive income generation, raising $20M+ and partnering in $150M worth of multifamily properties. Learn the brain-based strategies from his upcoming book "Rich Brain" that literally change how successful people think about money. Visit The Covert Code: https://thecovertcode.com/ Learn More About Anna Covert: https://annacovert.com/ Connect With Bronson: https://bronsonequity.com/home-bronson-equity/ BUY THE COVERT CODE BOOK! Barnes & Noble: ...
Duration: 00:37:09Beyond Borders: Cultural Marketing with Joycelyn David | Covert Code Podcast | EP 69
Jun 20, 2025Enter the borderless business era with Joycelyn David, CEO and bestselling author of "The Multicultural Mindset," as she reveals why cultural intelligence is the ultimate competitive advantage. Discover how Forward Women Network's Most Influential Filipina is transforming how global brands connect with diverse audiences. Learn why tomorrow's marketing winners won't just acknowledge cultural differences—they'll leverage them as strategic assets for exponential growth. Learn More About Anna Covert: https://annacovert.com/ Connect With Lauren: https://joycelyndavid.co/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #MulticulturalMarketing #CulturalIntelligence #GlobalBusiness #DiversityStrategy #BorderlessBusiness #CulturalMarketing #InclusiveGrowth #GlobalLeadership #MarketingFutu
Duration: 00:48:16The Evolution Of Digital Marketing w/ Lauren Petrullo | The Covert Code | EP 68
Jun 13, 2025Navigate the ever-shifting digital landscape with Lauren Petrullo, founder of Mongoose Media and architect of marketing evolution. Discover how successful brands adapt their strategies not just to survive algorithm changes, but to thrive in an ecosystem where yesterday's tactics become tomorrow's cautionary tales. Learn the evolutionary principles that separate marketing predators from prey in the digital jungle. Learn More About Anna Covert: https://annacovert.com/ Connect With Lauren: https://www.linkedin.com/in/laurenpetrullo/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #DigitalEvolution #MarketingDarwinism #DigitalStrategy #MarketingTrends #BusinessGrowth #DigitalTransformation #MarketingInnovation #BrandEvolution #DigitalMarketing #MarketingPodcast
Duration: 00:51:45Empowering Leaders for Unparalleled Growth w/ Karen McDaniel | Covert Code | EP 67
Jun 06, 2025Dive deep into executive transformation with Karen McDaniel, Ph.D., founder of Empowering Executives and architect of leadership breakthroughs. Discover the psychological frameworks that turn executive challenges into catalysts for extraordinary growth. With two decades of organizational behavior expertise, KarYren reveals the hidden patterns that separate thriving leaders from those who plateau, and shares her proven methodology for unlocking dormant executive potential. Learn More About Anna Covert: https://annacovert.com/ Connect With Karen: https://www.linkedin.com/in/drkarenmcdaniel BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #ExecutiveTransformation #LeadershipPotential #OrganizationalBehavior #ExecutiveCoaching #LeadershipPsychology #PersonalDevelopment #Exe
Duration: 00:33:39Shattering Leadership Stereotypes: The Caribbean Revolution w/ Judy McCutcheon | Covert Code | EP 66
May 30, 2025Meet the force of nature reshaping leadership across the Caribbean and beyond—Judy McCutcheon, author of "Unfiltered and Unapologetic" and founder of the groundbreaking Disruptive Leadership Conference. Discover how authentic, uncompromising leadership is transforming organizational cultures from the islands to the international stage. Learn why being "unapologetic" in your leadership approach isn't rebellion—it's revolution. Learn More About Anna Covert: https://annacovert.com/ Connect With Graham Broyd: https://judymccutcheon.com/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #DisruptiveLeadership #CaribbeanLeadership #AuthenticLeadership #UnfilteredLeadership #LeadershipRevolution #WomenInLeadership #GlobalLeadership #CulturalLeadership #LeadershipConference #LeadershipPodcast
Duration: 00:35:39The Highway MBA: Leadership Lessons from the Road Less Traveled | The Covert Code Podcast | EP 65
May 23, 2025Join us with Graham Broyd, veteran global banking executive and author of "Backpack, Jacket, Surfboard, My Journey Across America—Then and Now," as he reveals how hitchhiking across America shaped his leadership philosophy more profoundly than any business school. Discover how embracing uncertainty, trusting strangers, and navigating the unexpected created a unique leadership approach that guided his 40-year career in global finance and consulting. Learn More About Anna Covert: https://annacovert.com/ Connect With Graham Broyd: https://www.broydpartners.com/graham-broyd/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #AdventureLeadership #UnconventionalWisdom #RiskEmbracing #TrustBuilding #GlobalBanking #BusinessAdventure #LeadershipJourney #RoadL
Duration: 00:42:28Empowering The Next Generation of Business Leaders Through Innovation | The Covert Code | EP 64
May 16, 2025Step into the future with Joseph R. Hudicka, Forbes author of "The AI Ecosystem Revolution" and founder of Fizzee Labs Foundation. Discover how emerging technologies are creating unprecedented opportunities for young entrepreneurs and how traditional business wisdom is being reimagined by Gen Z innovators. Learn frameworks for nurturing creative problem-solving skills that transcend technological disruption. Learn More About Anna Covert: https://annacovert.com/ Connect With Joseph Hudicka: https://www.linkedin.com/in/joehudicka/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #NextGenLeadership #AIInnovation #BusinessFuturists #CreativePotential #BusinessInheritance #GenZEntrepreneurs #InnovationMindset #TechPhilanthropy #FutureOfWork #InnovationPodcast
Duration: 00:50:45Multi-Generational Wealth and Building Lasting Legacies w/ Harmon Kong | Covert Code | EP 63
May 09, 2025Discover a fresh perspective on wealth with Harmon Kong, Co-Founder of Apriem Advisors and Forbes Author of the Amazon bestseller "Values Over Valuables." Learn how true legacy building goes far beyond financial assets to embrace the values, stories, and principles that shape generations. Perfect for entrepreneurs, family leaders, and anyone seeking to create meaning that outlasts their bank account. Learn More About Anna Covert: https://annacovert.com/ Connect With Harmon Kong: https://harmonkong.com/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #WealthLegacy #ValuesFirstWealth #MeaningfulMoney #GenerationalWealth #LegacyPlanning #FamilyWealth #FinancialWisdom #WealthPsychology #HeartCenteredFinance #WealthPodcast
Duration: 00:47:55Behavioral Science in Marketing w/ Nancy Harhut | The Covert Code | EP 62
May 02, 2025Go beyond marketing tactics with Nancy Harhut, award-winning author of "Using Behavioral Science in Marketing" and Chief Creative Officer at HBT Marketing. Discover the fascinating psychological triggers that drive consumer decisions and learn how to ethically apply these principles in your marketing strategy. Nancy reveals how our hardwired decision-making shortcuts can transform your campaigns, and explores the fascinating intersection of behavioral science and emerging AI technologies. Learn More About Anna Covert: https://annacovert.com/ Connect With Nancy: https://www.linkedin.com/in/nancyharhut/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #BehavioralScience #MarketingPsychology #ConsumerBehavior #NeuroMarketing #Decisi
Duration: 00:40:23AI & The Author's Voice: Creative Growth with Garry Wheeler | The Covert Code | EP 61
Apr 25, 2025Step into the creative frontier with Garry S. Wheeler, author and COO of Xpertloop, as he reveals how AI can amplify your authentic voice rather than replace it. Discover the unexpected ways artificial intelligence is revolutionizing audience connection, from helping writers find their unique style to creating personalized engagement strategies that feel surprisingly human. Perfect for creatives, entrepreneurs, and anyone wondering if AI is friend or foe in the business growth journey. Learn More About Anna Covert: https://annacovert.com/ Connect With Garry: https://linktr.ee/garryscottwheeler BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #AIforCreatives #VoiceAmpl...
Duration: 00:37:17The PRFAQ Method: Startup Innovation with Marcelo Calbucci | Covert Code | EP 60
Apr 18, 2025Join us with Marcelo Calbucci, veteran founder and author of "The PRFAQ Framework," as he shares 20+ years of expertise in product development and business scaling. Discover proven methodologies for identifying customer pain points, driving innovation, and growing startups effectively. Learn practical strategies for turning product ideas into successful, scalable businesses. Learn More About Anna Covert: https://annacovert.com/ Connect With Marcelo: https://calbucci.com/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #StartupGrowth #ProductDevelopment #Innovation #ScalingBusiness #PRFAQ #EntrepreneurialSuccess #ProductStrategy #CustomerFocus #BusinessScaling #StartupPodcast
Duration: 00:21:58The Cheer Bow Method: Growth Strategies with Patrick Riccards | Covert Code | EP 59
Apr 11, 2025Join us with Patrick Riccards, author of "Dad in a Cheer Bow," as he shares powerful insights on pushing beyond limitations to achieve authentic growth. Discover actionable strategies for expanding your personal brand, creating meaningful connections, and driving business success through embracing discomfort. Learn how stepping outside your comfort zone can transform both your personal and professional life. Learn More About Anna Covert: https://annacovert.com/ Connect With Patrick: https://patrickrriccards.com/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #ComfortZone #PersonalBranding #AuthenticGrowth #BusinessSuccess #BrandDevelopment #AuthorInsights #PersonalGrowth #ProfessionalDevelopment #Authenticity #GrowthPodcast
Duration: 00:27:42Aligning Technology & Business Growth with Marianne Bachynski | Covert Code | EP 58
Apr 04, 2025Step into the world of enterprise technology transformation with Marianne Bachynski, veteran executive from Morgan Stanley, AIG, and other Fortune 500 giants. Discover powerful strategies for aligning IT initiatives with business objectives to create meaningful growth. Learn proven approaches to technology leadership that drive operational excellence and deliver real business value. Learn More About Anna Covert: https://annacovert.com/ Connect With Marianne https://www.linkedin.com/in/marianne-bachynski/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #TechTransformation #ITStrategy #BusinessGrowth #DigitalLeadership #EnterpriseIT #BusinessTransformation #TechnologyStrategy #OperationalExcellence #Fortune500 #TechPodcast
Duration: 00:41:57The Personal Side of Leadership with Brad Mahon | The Covert Code | EP 57
Mar 28, 2025Join us with Dr. Brad Mahon, President & CEO of Great Plains College and author of "Leadership Is Personal," as he shares powerful insights from 25+ years in higher education. Discover strategies for creating transformative learning experiences, building industry partnerships, and navigating education's evolving role in society. Essential listening for education leaders, community builders, and those passionate about the future of learning. Learn More About Anna Covert: https://annacovert.com/ Connect With Brad: https://www.linkedin.com/in/brad-mahon-00541527/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #EducationalLeadership #HigherEducation #CommunityEngagement #TransformativeLearning #EducationInnovation #LeadershipDevelopment #IndustryPartnerships #FutureOfEducat
Duration: 00:42:07The Gift of Green: Customer Engagement with Lawrence Hanley | The Covert Code | EP 56
Mar 21, 2025Join us with Lawrence Hanley, Founder & CEO of Desk Plants, as he reveals how bringing greenery to workspaces creates thriving businesses. Discover innovative strategies for leveraging gift-giving to boost engagement, maximize referrals, and transform customer spaces. Learn the journey from simple idea to flourishing company in the growing world of workplace wellness. Learn More About Anna Covert: https://annacovert.com/ Learn About Desk Plants: https://deskplants.com/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #WorkplaceWellness #GiftingStrategy #CustomerEngagement #BusinessGrowth #PlantBusiness #OfficeWellness #Entrepreneurship #WorkspaceDesign #GreenBusiness #WellnessPodcast
Duration: 00:27:42The Butterfly Code w/ D'Yanna Craighead | The Covert Code | EP 55
Mar 14, 2025Join us with D'Yanna Craighead, a true unicorn in the software engineering world with 25+ years at tech giants like IBM, AT&T, Delta, and Disney. Discover her powerful framework for personal and professional transformation from her Forbes-published book "The Butterfly Code." Learn how to engineer your own growth journey with insights from a pioneering tech leader. Learn More About Anna Covert: https://annacovert.com/ Learn About D'Yanna: https://dyannacraighead.com/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #TransformativeLeadership #SoftwareEngineering #CareerGrowth #ProfessionalDevelopment #WomenInTech #LeadershipJourney #PersonalGrowth #TechLeadership #CareerTransformation #LeadershipPodcast
Duration: 00:36:54Security That Scales: Business Strategies with Terry Ziemniak | The Covert Code | EP 54
Mar 07, 2025Join us as Terry Ziemniak, security expert from NorthWonders, reveals strategies for building security programs that grow with your business. Discover practical approaches to aligning security with business objectives, implementing risk-based solutions, and creating frameworks that scale efficiently. Essential insights for business leaders, security professionals, and companies focused on sustainable growth. Learn More About Anna Covert: https://annacovert.com/ Learn About Terry: https://www.techcxo.com/partners/terry-ziemniak/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #CyberSecurity #ScalableSecurity #BusinessProtection #InfoSec #RiskManagement #SecurityStrategy #BusinessGrowth #DataProtection #SecurityLeadership #SecurityPodcast
Duration: 00:32:06Stories That Matter: Creative Impact with Laura Morton | The Covert Code | EP 53
Feb 28, 2025Join us with Laura Morton, award-winning filmmaker and bestselling author, as she reveals the secrets of powerful storytelling. Discover how to create narratives that move audiences, drive change, and make a lasting impact. Learn from her decades of entertainment and publishing expertise on producing content that matters and using stories to advocate for mental health awareness. Learn More About Anna Covert: https://annacovert.com/ Learn About Laura Morton: https://www.lauramortonmanagement.com/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #Storytelling #ContentCreation #MentalHealthAwareness #Filmmaking #Publishing #CreativeIndustry #ImpactStories #FilmProduction #DigitalStorytelling #StorytellingPodcast
Duration: 00:55:52The Culture Code: Leadership Wisdom from Phil Geldart | Covert Code Podcast | EP 52
Feb 21, 2025Join us for a transformative conversation with Phil Geldart, Founder & CEO of Eagle's Flight and bestselling author of 9 leadership books. Discover powerful insights on building exceptional workplace culture, unlocking human potential, and driving meaningful organizational change. Learn from decades of expertise in leadership development and cultural transformation from a renowned executive advisor. Learn More About Anna Covert: https://annacovert.com/ Learn About Phil Geldart: https://philgeldart.com/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8
Duration: 00:45:01Scaling Online Success: Build Grow Scale's Matthew Stafford | Covert Code | EP 51
Feb 14, 2025Step into the world of data-driven e-commerce growth with Matthew Stafford, CEO of Build Grow Scale. Learn proven strategies for boosting conversions, maximizing revenue, and scaling your online business through optimization. Perfect for e-commerce entrepreneurs and digital marketers looking to turn metrics into money. Learn More About Anna Covert: https://annacovert.com/ Learn About Build, Grow, Scale: https://buildgrowscale.com/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8 #EcommerceTips #ConversionOptimization #DigitalMarketing #OnlineBusiness #EcommerceGrowth #BusinessScaling #DataDriven #Entrepreneurship #OnlineSales #EcommercePodcast
Duration: 00:29:22The Future of Marketing: AI Insights from Dr. Bin Tang | Covert Code Podcast | EP 50
Feb 07, 2025Step into the future of digital marketing with Dr. Bin Tang, founder of Noah Digital and Forbes Agency Council member. Get exclusive insights from his upcoming book "From Local to Global" and discover cutting-edge AI strategies for international market success. Learn how to leverage artificial intelligence and digital innovation to transform your global marketing approach. #AIMarketing #GlobalMarketing #DigitalStrategy #MarketingInnovation #InternationalBusiness #DigitalTransformation #MarketingAI #GlobalBusiness #DigitalMarketing #MarketingPodcast Learn More About Anna Covert: https://annacovert.com/ Learn About Dr. Bin Tang: https://www.linkedin.com/in/drbintang/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8
Duration: 00:33:08The 7-Figure Formula: Client Attraction with Jeanne Omlor | The Covert Code | EP 49
Jan 31, 2025Join us with Jeanne Omlor, elite business strategist and 7-figure coach, as she reveals her proven approach to scaling service-based businesses. Discover powerful strategies for identifying and attracting high-value clients, creating scalable business models, and achieving breakthrough revenue goals. Perfect for coaches, consultants, experts, and service providers ready to elevate their business to the next level. Learn More About Anna Covert: https://annacovert.com/ Learn About Jeanne Omlor: https://jeanneomlor.com/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8l
Duration: 00:41:28The Physics of Business: Building Unstoppable Momentum W/ Chip Higgins | The Covert Code | EP 48
Jan 24, 2025Experience a masterclass in business growth with Chip Higgins, founder of Bizzics LLC and Forbes author of "The Bizzics Way." Drawing from decades of banking and business coaching expertise, Chip reveals powerful strategies for building unstoppable business momentum, optimizing cash flow, and creating sustainable growth. Discover how physics principles can transform your business approach and unlock your company's true potential. Learn More About Anna Covert: https://annacovert.com/ Learn About Chip Higgins: https://chiphiggins.com/ Learn About Bizzics: https://www.bizzics.com/the-bizzics-way/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8l
Duration: 00:41:31Video Marketing Revolution: Standing Out with Daniel Borba | Covert Code | EP 47
Jan 17, 2025Join us as Daniel Borba, Founder & CEO of SparkPortal, reveals game-changing strategies for video marketing success! Learn how Video-as-a-Service (VaaS) is revolutionizing B2B content creation and driving real brand differentiation. 🔍 In this episode: Video-as-a-Service (VaaS) explainedScaling video content for SaaS companiesB2B marketing transformation strategiesBuilding a distinctive brand through video 💡 Perfect for: Marketing leaders, SaaS founders, B2B professionals, content creators BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8l Learn More About Anna Covert: https://annacovert.com/ Learn More About Daniel: linkedin.com/in/danielborba/ Learn About SparkPoratal: https://sparkportal.com/ #VideoMarketing #SaaS #B2BMarketing #ContentStrategy #MarketingTips #BusinessGro
Duration: 00:43:13Danaya Wilson: Empowering Change Beyond the Workplace | EP 46
Jan 10, 2025In Episode 46 of The Covert Code Podcast, we're joined by Danaya Wilson, CEO of BetterCertify and an author with a mission to empower. Dive into a conversation about how individuals can become catalysts for change in any sphere of life. Danaya discusses the principles of user empowerment and how it can lead to broader societal transformation. This episode is a treasure trove of wisdom for anyone interested in understanding how to encourage and enable change in their community, industry, or personal life. Get ready to be inspired to take action and make a real difference. BUY THE COVERT CODE BOOK! ...
Duration: 00:36:07The Power of Movement: How Dance Transforms Corporate Culture with My Hoang Nguyen | Covert Code | EP 45
Jan 03, 2025In Episode 45 of The Covert Code Podcast, we delve into "Boosting Corporate Wellbeing Through Dance" with My Hoang Nguyen, founder of The Confidance. My shares how dance can transform corporate culture, improve wellbeing, and foster stronger team dynamics. Discover how movement and creativity can inspire personal and professional growth while enhancing workplace wellness. This episode is a must-listen for leaders looking to boost morale and create an engaging workplace environment. BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8l Learn More About Anna Covert: https://annacovert.com/ Learn About My & Confidance: https://www.theconfidance.com/
Duration: 00:32:46Authenticity in Networking: Boost Your Confidence with Stephanie Thoma | Covert Code | EP 44
Dec 27, 2024In Episode 44 of The Covert Code Podcast, we explore "Embracing Authenticity & Confidence in Networking" with Stephanie Thoma, community engagement consultant and Forbes-featured author. Stephanie shares her insights on building meaningful relationships, fostering confidence, and navigating networking spaces with authenticity. Whether you’re a seasoned professional or just starting your networking journey, this episode provides actionable tips to connect with others and grow your personal and professional network. Don’t miss this inspiring discussion on the art of authentic networking! BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8l Learn More About Anna Covert: https://annacovert.com/ Learn Abo
Duration: 00:44:41Optimizing Sales Through Technology: Chaz Tedesco’s Proven Strategies | Covert Code | EP 43
Dec 20, 2024This week on The Covert Code Podcast, we dive into “Maximizing Sales Performance Through Technology & Data Strategies” with Chaz Tedesco, COO of Call Tools. Chaz is an expert in sales enablement, leveraging technology and data-driven insights to empower businesses to optimize their performance. In this episode, Chaz shares actionable strategies to improve sales processes, harness the power of data to make better business decisions, and drive measurable growth. If you’re looking to level up your sales game and turn technology into a competitive advantage, this episode is for you. BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target:...
Duration: 00:45:05The Power of Caring Leadership: Insights from Kathleen Quinn Votaw | Covert Code | EP 42
Dec 13, 2024This week on The Covert Code Podcast, we discuss “Dare to Care in the Workplace” with Kathleen Quinn Votaw, CEO of TalenTrust and Forbes Books author of Dare to Care in the Workplace. Kathleen is a nationally recognized speaker and expert in workforce strategies and company culture transformation, with her insights featured in Inc., Fox, NBC, CBS, and Fast Company. In this episode, Kathleen shares innovative HR strategies and practical steps to create people-centered, inclusive workplaces that foster employee satisfaction and drive organizational success. Tune in to learn how caring leadership can transform your workplace culture and elevate your business.
Duration: 00:43:04Scaling Success: Neil Twa’s Guide to E-Commerce Growth | Covert Code | EP 41
Dec 06, 2024This week on The Covert Code Podcast, we’re diving into “Scaling Success in E-Commerce” with Neil Twa, CEO and Co-Founder of Voltage Holdings. With over 15 years of experience selling private label products on Amazon FBA and other channels, Neil shares his proven strategies for building, scaling, and acquiring successful e-commerce brands. As an 8-figure seller and expert consultant, Neil has helped launch over 1,000 brands, generating tens of millions in revenue. Tune in to learn actionable tips on scaling your e-commerce business, navigating Amazon FBA, and leveraging multi-channel strategies to maximize growth. BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a T...
Duration: 00:34:50Direct Mail Done Right: Kris Rudeegraap’s Strategies for Engagement | Covert Code | EP 40
Nov 29, 2024This week on The Covert Code Podcast, we dive into "Direct Mail & Gifting Strategies" with Kris Rudeegraap, Co-CEO of Sendoso, the leading platform for personalized gifting and direct mail solutions. Kris shares how companies can create meaningful connections with prospects, clients, and employees through thoughtful gifting strategies that drive engagement and boost business success. With years of experience scaling Sendoso into an industry leader, Kris brings invaluable insights into building authentic relationships and leveraging direct mail as a powerful marketing tool. Tune in to learn how to make your outreach more impactful and stand out in today’s competitive market. BU...
Duration: 00:16:50The Art of Authentic Advocacy with Alex Knight of Snoball | Covert Code | EP 39
Nov 22, 2024This week on The Covert Code Podcast, we explore “The Art of Authentic Advocacy” with Alex Knight, Chief Revenue Officer for Snoball, the platform transforming word-of-mouth marketing. Alex shares his proven strategies for turning customers into advocates and leveraging the power of authentic referrals to drive actionable revenue for businesses. With a track record of helping companies grow through innovative marketing, Alex’s insights offer practical tips for business owners looking to harness the full potential of word-of-mouth marketing. Tune in to learn how advocacy can become your business’s most powerful growth tool. BUY THE COVERT CODE BOOK! Barnes & Noble: ...
Duration: 00:35:12Gratitude in Business: Callie Teegardin’s ‘Dare to Care’ Approach | Covert Code | EP 38
Nov 15, 2024This week on The Covert Code Podcast, we explore “Embracing Gratitude in Business” with Callie Teegardin, Senior Advisor at Promptings and a leader in relationship marketing. Callie’s career has been built on the principles of gratitude and authentic connection, transitioning from corporate sales success to mentoring a global network of consultants. As a Consultant of the Year, Callie introduces the transformative “Dare to Care” approach, revealing how gratitude in the workplace can drive personal fulfillment and business success. Tune in to discover the impact of gratitude on relationships, productivity, and achieving lasting success. BUY THE COVERT CODE BOOK! Barnes & Noble: ...
Duration: 00:30:02Driving Business Growth: Rachel Sanders’ Digital Marketing Approach | Covert Code | Ep 37
Nov 08, 2024This week on The Covert Code Podcast, we explore “Digital Marketing Innovation & Wealth Growth Focus Strategies” with Rachel Sanders, Founder & CEO of Rootine. Rachel shares her journey as a successful entrepreneur and the strategies she’s implemented to grow her company in the competitive digital health space. From innovative marketing approaches to wealth growth-focused business strategies, Rachel offers invaluable insights into how technology and data-driven decisions can scale businesses effectively. Tune in to learn how to harness digital marketing innovation for business growth and build strategies that prioritize both financial success and long-term value.
Duration: 00:27:46Taking Chances: How Josef C. Trusted His Gut to Succeed in Gemology | Covert Code | EP 36
Nov 01, 2024This week on The Covert Code Podcast, we feature an inspiring episode titled “Trusting His Gut” with special guest Josef C., a gemologist and purveyor of diamonds and jewels in NYC’s Diamond District. Josef shares his journey of stepping out of his comfort zone and breaking into a new industry, all by trusting his instincts and refusing to be complacent. A graduate of the prestigious Cornell School of Hotel Administration and a certified Graduate Gemologist from GIA, Josef has blended his background in hospitality with a refined eye for quality, making him a standout in the diamond business. Join us as...
Duration: 00:56:21How AI is Shaping the Future of Business with Tim Rodgers of Rehab AI | Covert Code | EP 35
Oct 25, 2024This week on The Covert Code Podcast, we delve into “Unlocking Business Potential: How AI Solutions Are Driving Innovation” with Tim Rodgers, Chairman and Founder of Rehab AI, a leading AI solutions provider in the UK and USA. Tim and his team have worked with global brands like Nike, Disney, Lego, and Spotify, helping them revolutionize their operations through AI innovation. With a range of prestigious accolades including an Emmy and Golden Lion, Tim has positioned Rehab AI as a key player in creative and business technology. In this episode, Tim also unveils his latest tool, the Stress Tester, designed to s...
Duration: 00:42:12Innovating to Scale: Boosting Conversions with Jackson Doyle | Covert Code | EP 34
Oct 18, 2024This week on The Covert Code Podcast, the topic is “Harnessing Tech Innovation to Scale” with special guest Jackson Doyle, Founder of GreenWatt and Attribute.ai (270 agencies). Jackson is an expert in the intersection of technology innovation and relationship building, offering businesses cutting-edge solutions to scale qualified leads and drive growth. With a proven track record of boosting conversions and empowering companies to thrive, Jackson shares how to leverage tech to unlock new opportunities for success. Tune in to learn practical strategies on how to harness innovation, build lasting relationships, and scale your business efficiently. Buy "The Covert Code" Barnes & Nobl...
Duration: 00:41:32AI, Ethics, and the Law: Insights from Noah Jesser | Covert Code | EP. 33
Oct 11, 2024This week on The Covert Code Podcast, we tackle the timely and complex topic of “Navigating the Future of AI Law and Regulation—Ethical Challenges and Opportunities” with special guest Noah Jesser, Social Media Director at Covert Communication and a student at Brooklyn College. Noah brings a fresh perspective after attending the London School of Economics and Political Science, where he delved into the evolving landscape of AI law. In this episode, we explore the ethical challenges and regulatory opportunities surrounding AI as technology continues to develop at a rapid pace. Tune in to hear Noah’s insights on how society...
Duration: 00:35:59Boost Your Business: Jeremy Bennett on Optimizing Email and Tech Solutions | Covert Code | EP 32
Oct 04, 2024This week on The Covert Code Podcast, we explore “Unlocking Email Excellence: How to Choose the Right Provider and Enhance Your Business Technology Suite” with special guest Jeremy Bennett, an expert in email technology and business solutions. With years of experience helping businesses—from startups to multinational corporations—Jeremy shares his insights on selecting the right email provider and integrating it effectively into your technology suite. In this episode, you’ll learn how to streamline your communication strategies, improve business performance, and make the most out of your email systems. Whether you’re looking to optimize internal communication or scale your email c...
Duration: 00:35:45Corporate Innovation & AI: How Michelle Greenwald is Reshaping Business Strategy | The Covert Code | EP 31
Sep 27, 2024This week on The Covert Code Podcast, we explore “Corporate Innovation and Reshaping Strategic Marketing” with special guest Michelle Greenwald, CEO & Founder of Catalyzing Innovation. Michelle is a corporate innovation expert, consultant, Forbes writer, and TEDx speaker who has worked with top companies to drive innovation through strategic marketing and cutting-edge technologies. In this episode, Michelle dives into how AI is revolutionizing the business landscape, helping companies stay competitive in a fast-paced, tech-driven world. From corporate strategy to breakthrough marketing approaches, Michelle shares invaluable insights that can help any business thrive in today’s market. Tune in for an episode packed...
Duration: 00:44:24How Lance Motogawa Shapes Experiences with Tech & Creativity | Covert Code | EP 30
Sep 20, 2024This week on The Covert Code Podcast, we explore “Innovation in Entertainment: How Technology and Creativity Drive Unforgettable Experiences” with special guest Lance Motogawa, founder of Motogawa Music Entertainment. Lance is a renowned marketing professional, musician, DJ, and entertainment entrepreneur who has built a career around creating high-energy, immersive events. In this episode, Lance shares how he combines cutting-edge technology with creative flair to deliver unforgettable entertainment experiences. From his work as a DJ to his popular radio show on Retro 97.1 FM and hawaiistream.fm, Lance continues to captivate audiences with his passion for music and entertainment. Tune in to disc...
Duration: 00:32:45Leadership W/ Jennifer Schielke | The Covert Code Podcast | EP 29
Sep 13, 2024This week on The Covert Code Podcast, we explore the topic of leadership with Jennifer Shielke, co-founder and CEO of Summit Group Solutions. With over 30 years of experience in business leadership, Jennifer shares her unique insights on empathy, integrity, and values-based decision-making in guiding teams to success. As an award-winning leader recognized by Inc.’s Power Partner Awards, Jennifer dives into her approach to building strong relationships, cultivating team culture, and driving innovation in the IT staffing industry. Tune in to discover actionable tips on how to lead effectively in today’s fast-paced business world. BUY THE COVERT CODE BOOK! Barn...
Duration: 00:40:25Creating Content That Inspires Change W/ Todd Robertson | Covert Code | EP 28
Sep 06, 2024In this episode of The Covert Code podcast, we sit down with Todd Robertson, CEO of Hyperspective, to explore how to create content that truly inspires change. Learn from a leader in digital innovation as we discuss the strategies behind impactful storytelling for podcasts and YouTube, and how you can use your platform to influence and empower your audience. Tune in for expert insights on building engagement and driving meaningful transformation through your content. In this episode of The Covert Code podcast, we sit down with Todd Robertson, CEO of Hyperspective, to explore how to create content that truly inspires...
Duration: 00:28:49Exceeding Customer Expectations W/ Sarah Dandashy | The Covert Code | EP 27
Aug 30, 2024This week on The Covert Code Podcast, join us as we explore the critical topic of “Meeting and Exceeding Customer Expectations” with Sarah Dandashy, a renowned TV travel expert, best-selling author, and hospitality veteran with over 18 years of industry experience. Sarah, who built the widely recognized brand "Ask A Concierge," shares her journey from luxury hotel concierge to social media influencer with over 250,000 followers. In this episode, you'll discover actionable insights and proven strategies to elevate your customer service, enhance brand loyalty, and exceed expectations in any industry. Whether you’re in hospitality, retail, or any customer-facing business, this episode is pac...
Duration: 00:30:55Women In Business W/ Pat Monick | The Covert Code | Episode 26
Aug 23, 2024This week on the Covert Code Podcast, the topic is “women in business,” and my special guest is Pat Monick, Principle of 4Front Branding and VP of Covert Communication. Pat has a deep background in traditional branding and has worked with companies such as Mobi PCS a locally developed cellular company, hospitality offerings such as Honua Kai on Maui, real estate developments on all of the Hawaiian islands, as well as being the lead on the 75th Commemoration of Pearl Harbor, an international event. She and her team have helped clients tell their most compelling stories. BUY THE COVERT CODE BOOK...
Duration: 00:24:21Emerging Technologies W/ Bjorn Arnold | The Covert Code | EP 25
Aug 16, 2024This week on The Covert Code, the topic is “emerging technology and innovation,” and I'm excited to introduce Bjorn Arnold, one of the co-founders of Data Motion, Sweden's pioneering 3D animation company. Bjorn's career has been a testament to the power of technology in transforming industries, particularly in marketing. From the early days of Autodesk 3D Studio, Bjorn has been at the cutting edge, helping to revolutionize the way companies present their products to the world. Now retired, Bjorn joins us from his family's century-old country house in Sweden to share his incredible journey and insights into the future of tech...
Duration: 00:24:31Innovation, Technology, & Design W/ John Pitre | Covert Code | EP 24
Aug 09, 2024This week on TheCovertCode the topic is “innovation, technology and design” and I'm pleased to introduce John Pitre President & Founder of Natural Power Concepts (NPC). John is an internationally acclaimed inventor, artist and aviator who holds patents in a wide variety of business fields. In addition to his impressive success as an inventor, Pitre also holds the distinction of being one of the most published American artists in history, whose paintings and reproductions have sold millions of copies worldwide. BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8l Connect With John: https://johnpitre.com/ Learn More About Anna Cove
Duration: 00:38:31Art of Niche Product Development w/ David Pang | Covert Code | EP 23
Aug 02, 2024This week on TheCovertCode the topic is “niche industries” and I'm pleased to introduce David Pang Owner of Ilio Products, maker of Malama Eco products Paina Products, Kanana Pet Supplies and Teeth Treats. he was also the inventor of Grenades Gum, which he has since sold. I have had the privilege of working with David on Teeth Treats which help protect pets teeth using natural products and always impressed with how he creates niche products that meet consumer needs. BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8l Malama Eco: https://malamaeco.com/ Learn More About Anna Covert:
Duration: 00:40:58Storytelling with Tracy Sierra | Covert Code | EP 22
Jul 26, 2024This week on The Covert Code, we delve into the fascinating world of storytelling with Tracy Sierra, the acclaimed author of the best-selling thriller Nightwatching. Tracy’s debut novel has taken the literary world by storm, winning the Fallon Book Club Pick and achieving Best Books of the Year status on Amazon since its release in February. Join us as Tracy shares her journey from concept to bestseller, offering invaluable insights into her creative process, character development, and the secrets behind crafting a compelling narrative. As someone I’ve known since childhood, I’m thrilled to bring her unique perspective to our...
Duration: 00:29:58Mastering Social Media Influence w/Toby Tamaye | Covert Code | EP 21
Jul 19, 2024This week on TheCovertCode the topic is “social media influencers” and I'm pleased to introduce Toby Tamaye, President of AT Marketing LLC. Toby has built a reputation for his work focused on niche PR marketing services for the Asian travel market, primarily in the Japanese, Korean and Chinese markets. In recent years he’s become a sort of influencer himself in the Hawaii Food Scene and has helped all types of clients get their feet wet in this evolving social space.
Duration: 00:29:15Strategic Incentives for Success W/ Drew Brittain | Covert Code | EP20
Jul 12, 2024This week on TheCovertCode, the topic is “Incentive-Based Marketing,” and I'm pleased to introduce Drew Brittain, Vice President of Sales for True Incentive, located in Fort Lauderdale. I was recently introduced to Drew at a trade show with my client Evergreen Solar with the goal of filling a void in providing travel rewards and incentives that provide high value to the homeowner while not breaking the bank. So far, I have been very impressed with the ease of redemption, easy to customize offers, and excited to have him on as a guest today. BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vw...
Duration: 00:27:33Blockchain: Future of Solar? W/ Chris Lansford | Covert Code | EP 19
Jul 05, 2024This week on TheCovertCode the topic is the “blockchain” and I'm pleased to introduce Christopher Lansford Chief Information Officer at KILOS foundation, Chief Analyst at fnlcryptodna.com, and Regional Manager for Manatee Solar. I have had the opportunity to work with Chris on the development of the KILOS foundation which focuses on developing community solar farms and making ownership available to any size investor using blockchain technology. BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8l Learn More About Anna Covert: https://annacovert.com/ Connect With Christopher Lansford: https://www.linkedin.com/in/christopher-lansford-52541825a/
Duration: 00:38:26Navigating PR in a Digital World w/ Sean Morris | Covert Code | EP 18
Jun 28, 2024This week on The Covert Code, we're exploring “Public Relations in an Evolving Digital Landscape” with Sean Morris, President of S. Morris & Associates, food critic, and book author. Sean has built a stellar reputation as a leader in public relations, focusing on Asian markets and Hawaii. I first worked with Sean right out of college at Paul Brown Salons & Spas, where his storytelling skills significantly boosted Spa Olakino’s presence at the Marriott Waikiki. Join us as Sean shares his expertise and strategies for navigating the dynamic world of PR. #TheCovertCode #PublicRelations #DigitalPR #SeanMorris #Podcast #AsianMarkets #Hawaii
Duration: 00:30:37Hidden Potential of A.I. W/ Kevin Sullivan | Covert Code | EP 17
Jun 21, 2024This week on The Covert Code, we delve into the fascinating world of A.I. with Kevin Sullivan, Managing Partner and Creative Director of ADpocalypse.AI. Kevin brings a rich background in developing award-winning traditional creative from his experience at renowned agencies like AKQA, McCann, and Ogilvy. Join us as Kevin shares insights on the hidden potential of A.I. and what you didn’t know yet. Discover how ADpocalypse.AI is pushing the boundaries of technology and creativity. BUY THE COVERT CODE BOOK Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8l Learn More About Anna Covert...
Duration: 00:44:47Creating Content That Resonates w/ Heather Wagner | Covert Code | EP16
Jun 14, 2024This week on The Covert Code, the topic is “Creating content that resonates,” and we're excited to introduce Heather Wagner, Book Planner and Ghostwriter for Bayberry Creatives. Heather has written 40 nonfiction books and helped countless others share their knowledge. I've had the unique opportunity to work with Heather on creating content that ‘stops the scroll,’ and I’m thrilled to have her as a guest today in preparation for the launch of my book, “The Covert Code - Mastering the Art of Digital Media,” which is hitting shelves on Tuesday. Join us for an insightful conversation about effective content creation and digital me...
Duration: 00:29:28Family-Business Success W/ Meghan West | Covert Code | EP 15
Jun 07, 2024This week on The Covert Code, we delve into the fascinating world of family businesses with Meghan West, the former CEO of Mastercam. Founded in 1983 by her father, Mastercam has become a global leader in manufacturing software solutions. In this episode, Meghan shares her journey over the past 15 years, leading the company through significant growth and innovation. Recently acquired by Sandvik, a Swedish company, Meghan passed the leadership torch in February of this year. Join us to learn about the challenges and triumphs of managing a family business, the strategies behind Mastercam's success, and the exciting future ahead. Don't miss...
Duration: 00:21:30Innovating Medical Education Feat Ashton Cudjoe | Covert Code | EP 14
May 31, 2024Join us for Episode 14 of "The Covert Code" as we welcome Ashton Cudjoe, the Founder & President of Hawaii Medical College. In this enlightening episode, Ashton shares his journey in medical education, the innovative approaches his college takes, and the future of healthcare training. Discover the challenges and triumphs of shaping the next generation of healthcare professionals. Don't miss this inspiring conversation! PRE-ORDER THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8l Learn More About Anna Covert: https://annacovert.com/ Hawaii Medical College: https://www.hmi.edu/ HMC Homecare: https://hmchomecare.com/
Duration: 00:29:19The Power of Innovation Feat. Anthony Baro | The Covert Code | EP 13
May 24, 2024This week on The Covert Code, we explore the fascinating world of “innovation” with a special guest, Anthony Baro, the visionary Founder & CEO of E2SOL and PowerDocks. Anthony Baro has been a trailblazer in the fields of sustainable energy and smart technology, consistently delivering groundbreaking solutions that cater to consumer needs across the globe. With years of collaboration, I've witnessed firsthand his unparalleled ability to innovate and lead. Tune in as we dive into Anthony’s journey, uncover his secrets to success, and discuss the future of sustainable innovation. Don’t miss this insightful episode that promises to inspire and info...
Duration: 00:31:10Brand Dynamics In Transportation W/ Paul Skellon | Covert Code | Ep 12
May 17, 2024Welcome to another episode of The Covert Code! This week, we're diving deep into the dynamic world of transportation and exploring how to achieve outstanding branding and client results. Our special guest is Paul Skellon, the Director of Marketing, Communications & Public Relations for Pacific Air Cargo. Paul brings a wealth of experience and expertise, having worked on numerous projects that have set new benchmarks in the industry. Whether you're a marketing professional, a transportation enthusiast, or just curious about the intersection of branding and logistics, this episode is packed with valuable insights you won't want to miss! PRE-ORDER THE COVERT...
Duration: 00:40:14A Visual Journey with Rye Zupancis | The Covert Code | EP 11
May 10, 2024Join us this week on The Covert Code as we delve into the intricate world of data visualization with our esteemed guest, Rye Zupancis. Rye, a seasoned UX & Data Visualization Engineer at Interos and an influential Professor at Parsons School of Design, shares her expert insights on transforming complex data into compelling visual stories. PRE-ORDER THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8l Whether you're a professional looking to enhance your data presentation skills, a student eager to dive into the field of UX design, or simply a curious liste...
Duration: 00:28:17Steven Shaer: CRM Precision & Drive | The Covert Code | EP 10
May 03, 2024Join us for a riveting episode of 'CRM's Unleashed: Discipline Shaping Success', where our expert guest Steven Shaer, CEO of Atlantic CRM and Cloud Solutions, delves into the transformative power of combining Customer Relationship Management (CRM) strategies with disciplined business practices. Learn how structured workflows, robust CRM solutions, and disciplined execution lead to business growth and customer satisfaction. Tune in to uncover the secrets behind optimizing CRM systems for peak performance. PRE-ORDER THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8l Learn More About Anna Covert: https://annacovert.com
Duration: 00:42:24How Jason Cutinella & NMG is Redefining Content | Covert Code | EP 9
Apr 26, 2024Join us this week on The Covert Code as we dive deep with Jason Cutinella, Founder and CEO of NMG Network, an award-winning media conglomerate at the forefront of the luxury travel industry. Discover how Jason's innovative approach has transformed NMG into a powerhouse, captivating over 80 million viewers through cutting-edge video, digital, and print content. From his early days in advertising to leading a multi-Emmy winning company, Jason shares invaluable insights on scaling operations, creating compelling content, and staying ahead in the rapidly evolving digital landscape. Whether you're a budding entrepreneur, a media professional, or someone passionate about luxury and...
Duration: 00:23:46From Watts to Wealth Feat: Michael O'Donnell | The Covert Code | EP 8
Apr 19, 2024Join us in this enlightening episode of The Covert Code as we sit down with Michael O'Donnell, the world’s #1 salesman and the mastermind behind a revolutionary sales strategy. With over 12 million watts of solar panels sold, Michael shares his exclusive “today only” closing method that has helped countless salespeople and companies to not just meet but exceed their targets by leaps and bounds.
Duration: 00:34:55Adapting to an Evolving Landscape Feat. Jody Shiroma | The Covert Code
Apr 12, 2024In a world where digital trends shift with the wind, staying relevant is a challenge for professionals and businesses alike. This week, we're diving deep into the strategies that make the difference between leading the pack and falling behind. 🌟 Special Guest: Jody Shiroma 🌟 We are thrilled to have an extraordinary guest, Jody Shiroma, the Vice President of Communications for PBS Hawaii, and the shining 2023 AdWeek Future Is Female winner. Jody brings a wealth of knowledge and experience in navigating the digital domain with grace and strategy.
Duration: 00:32:54How AI Will Change Life: Cam Tullos | The Covert Code Podcast | EP 6
Apr 05, 2024Step into the world of cutting-edge web development in this electrifying episode of The Covert Code as we delve into the transformative power of artificial intelligence with the brilliant Cam Tullos. 🚀💡 Cam Tullos, a master Javascript developer and a wizard in React, Node.js/Express, joins us to share his invaluable insights and experiences. Co-authoring a pioneering full-stack decoupled development framework, Cam brings a rare blend of technical prowess and creative vision to the table, effortlessly turning complex ideas into tangible, innovative web solutions.
Duration: 00:32:50Quenching the Planet | Covert Code Podcast | Ep5 | Guest: Jeff Szur
Mar 29, 2024🌊💡 Dive into the Future of Clean Water on The Covert Code this week! 🚀 Meet Jeff Szur, COO of Altitude Water , a visionary changing the game in renewable energy and clean water solutions. From our first meeting at a Renewable Energy conference in Oahu, I knew Jeff's revolutionary technology and passion were something special. Join us as we explore his journey, dedication, and the impact of his work on organizations around the globe. 🌍✨ Don't miss this episode—it's a splash of inspiration and innovation! #CleanWater #RenewableEnergy #TheCovertCode
Duration: 00:36:27The Early Days Of The Tesla Feat. Scott Aronson | EP 4
Mar 22, 2024Join us in this episode as Scott Aronson shares his journey from humble beginnings at BBB to becoming a key player in the solar business. Learn about his firsthand experience with Tesla's energy journey and much more. Don't miss out on this insightful episode! #ScottAronson #SolarBusiness #TeslaEnergy
Duration: 00:51:09Choosing A Solar Company Feat. Brian Kelly | Covert Code | EP 3
Mar 15, 2024Dive into the world of solar energy in California with Brian Kelly of Sea Bright Solar. From the increasing demand for storage batteries and EVs to finding the ideal solar partner, this episode covers it all. #CleanEnergy #solarpanels #sustainability
Duration: 00:18:01Power of Individuality Feat. Ellsworth Corum III | Covert Code | EP 2
Mar 08, 2024Join us for an insightful discussion with Ellsworth Corum III from GAF Energy in this episode. Learn about his unique journey, dive into the realm of solar marketing, and uncover the benefits of embracing your own uniqueness. Ellsworth sheds light on the importance of thinking innovatively, breaking free from conventional norms, and recognizing intellectual prowess. #SolarEnergy #Innovation #EmbraceUniqueness
Duration: 00:17:51Lazy Marketing? Feat. Paul Sullivan | EP 1
Feb 27, 2024In our debut episode, we have a fascinating conversation with Paul Sullivan about various aspects of the solar industry. From debunking lazy marketing schemes to exploring the significance of agencies in the age of AI, we cover it all! #solarindustry #marketinginsights #ai
Duration: 00:28:00