the brAIn - real AI intelligence for media & entertainment

Host Peter Csathy recently was a guest on Ricky Sutton's "Future Media" podcast to discuss the recent rejection of "fair use" as a defense to AI training infringement by the federal judge in Thomson Reuters v. Ross Intelligence. Peter discusses all the relevant business and legal issues that arise in the context of generative AI scraping of copyrighted works without consent and compensation -- and calls for a "win win" licensing scheme to benefit all. It's a fascinating discussion with Ricky Sutton and his co-host Alan Chapell. 

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In this episode, Peter Csathy's "synthetic" co-hosts discuss his most recent article that asks the provocative question, "Is 100% ethically sourced generative AI even possible?" Csathy's article lays out both sides of the argument - those who say it is possible (and must be done via content licensing), and those who simply believe it's too daunting and too hard (whom Csathy calls "Fair Use Accelerationists"). Csathy spoke with several leading experts to give their perspectives.

It's an episode that covers all the related issues - and is entertaining at the same time. Csathy generated it using Google NotebookLM...

This discussion focuses on host Peter Csathy's latest feature article of the same name, which explores whether AI can ever create truly "original" and groundbreaking Art without humans controlling it as a tool to their own human creation. The discussion focuses on what uniquely makes human "creation" divine and unmatchable by AI content generation. Csathy argues that left to its own devices, AI generated works will always lead to the mediocre and mundane. The discussion also focuses on AI as a tool to expand creative possibilities - but not to overtake humans at the forefront of the creative process.<...

Host Peter Csathy recently was a featured speaker at ThinkLA’s big AI-focused event (ThinkLA serves marketing and media executives). Peter invited CEO Eric Shamlin of production company Secret Level to join him. Shamlin and his team created the iconic AI-generated “Holidays Are Coming” Coke ad that became THE marketing story this past December. 

In this exclusive “fireside chat,” Peter and Eric discuss the story behind it all — i.e., how Shamlin and his team conceptualized and executed it — and how consumers and the creative community reacted to it. Suffice it to say that while consumers react...

In this episode, based on Peter Csathy's article of the same name, Peter's "synth" hosts discuss the central issue of remedies and damages for winning rights-holders in generative AI copyright cases -- and, relatedly, how the courts will even begin to assess monetary damages in a world where the relevant “harm” caused by an entire internet’s worth of unlicensed scraping has already been done (and can’t be undone unless existing LLMs are scrapped and AI training starts anew with licensed content only). Theoretical damage awards under copyright and related laws are downright astronomical. 

The discu...

This episode is a discussion of host Peter Csathy's new article titled, "Court Rejects AI's Fair Use: Now What?" (generated using Google NotebookLM). Csathy's article discusses all the issues raised by (and ramifications of) Judge Stephen Bibas's recent game-changing rejection of "fair use" as a defense to unlicensed AI scraping in the Thomson Reuters v. Ross Intelligence case: (1) now what will generative AI companies do (how will they act)?, (2) how would courts even begin to assess damages in this "horse is already out of the barn" scenario where the entire internet has already been scraped, (3) how would the Supreme...

In this special episode, based on host Peter Csathy's most recent emergency newsletter about the recent bombshell Thomson Reuters court ruling, Csathy's synthetic co-hosts discuss the court's rejection of "fair use" as a defense to AI training on copyrighted works without consent and compensation. It's the first "fair use" decision in the world of copyright litigation filed by creators and media/entertainment against generative AI developers. 

This episode was generated using Google NotebookLM (and Peter approved its content, believes it accurately summarizes his article, and is helpful and insightful).

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This special episode discusses host Peter Csathy's latest article about DeepSeek and its potential massive implications on the media and entertainment industry (not to mention U.S. generative AI developers). The conversation is hosted by Google NotebookLM's synthetic co-hosts (but Csathy has listened to the generated podcast, and believes it is largely consistent with the perspectives he voices in his article).

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And send feedback to bizdev@creativemedia.biz.

Host Peter Csathy of Creative Media sits down for an exclusive conversation with Andy Beach, former CTO of Microsoft's Media and Entertainment group, who just left his position after being with Microsoft for 10 years. The two discuss and debate how generative AI is impacting Hollywood and the entire creative community today, and where they believe it's all going in the years to come. 

They also discuss how China's DeepSeek earthquake has changed Silicon Valley's generative AI game - and whether that's hype, or reality. Andy's and Peter's conversation and debate are frequently spirited (they certainly don't agree o...

There was a time when “bulk” was the metric that mattered most to Big Tech for video content (“data”) needed for GenAI training purposes. In fact, those times were just months ago. “The more, the better!” was Silicon Valley’s mantra. But those times are over, and they aren’t coming back. Licensing’s life-cycle has moved on. Welcome to the brave new world of video licensing — GenAI “fine tuning” style.
 
Peter Csathy's synthetic co-hosts from Google NotebookLLM discuss Peter's latest newsletter about it all -- which lays out the parameters that matter most right now for the major generat...

This episode features a summary and discussion of the latest developments (as of January 25th, 2025) in 10 key litigations brought by media companies and individual creators against generative Ai developers (on the issues of copyright infringement and related legal claims). Partner Avery Williams of leading rights-holder law firm McKool Smith compiles, discusses and regularly updates the "AI Litigation Tracker" (and this summary and discussion was generated using Google NotebookLLM).

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And...

This episode features a summary and discussion of the most recent major developments in 10 key litigations brought by media companies and individual creators against generative Ai developers (on the issues of copyright infringement and related legal claims). Partner Avery Williams of leading rights-holder law firm McKool Smith compiles the "AI Litigation Tracker" (and this summary and discussion was generating using Google NotebookLLM).

Sign up for the companion "the brAIn" newsletter via this link.
Check out Peter and his firm Creative Media
Check out Peter's LinkedIn bio here.
And send feedback to bizdev@creativemedia.biz. <...

Peter Csathy's synthetic co-hosts summarize and discuss the new exclusive analysis by NYU Professors Howie Singer, Joao Sedoc, and Foster Provost of the 10,000+ submissions to the U.S. Copyright Office commenting on the question of copyrightability and fair use in the context of generative AI. This analysis is the first comprehensive analysis of every single submission, which was able to be done leveraging the power of AI (but with human quality control all along the way). NOTE: this episode was generated using Google NotebookLLM (and Peter listened to it - and approves its content as being an accurate discussion...

Host and AI/media expert Peter Csathy, Chairman of Creative Media, lays out his closely-watched annual 10 predictions for how generative AI will impact the world of media and entertainment in 2025.

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Check out Peter and his firm Creative Media
Check out Peter's LinkedIn bio here.
And send feedback to bizdev@creativemedia.biz.

In this episode, Peter features his exclusive interview with founder and CEO Will Kreth of HAND (Human and Digital), a company focused on developing the world's first standardized "talent ID" system for generative AI and more -- i.e., the first global B2B Talent ID registry platform for efficient discoverability, royalty collection, and revenue tracking of notable legal and natural persons and control of consent-based digital replicas for thousands of major Hollywood celebrities and the most notable Major League Baseball (MLB) and National Football League (NFL) players.

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In this episode, Peter Csathy interviews Josh Freeman, VP of Business Development of "must watch" company ProRata.ai, which sits at the center of the generative AI/content divide. The company has already raised $30 million at a valuation of $130 million. Its vision is to solve one of the most challenging and acrimonious issues at the center of generative AI — i.e., the use of content for training and sourcing purposes without consent, compensation and attribution. Its proprietary tech can do three critical things: (1) identify what it calls “proportionate attribution” to relevant content sources used for generative AI traini...

In this episode, Peter Csathy's co-hosts discuss his new article titled, "Raw Deal: The OpenAI Court Got It Wrong - Raw Story Media's Lawsuit Was Wrongly Dismissed on 'Standing' Grounds". In his article, Csathy discusses the recent dismissal by a federal judge of Raw Story Media's lawsuit against OpenAI on "standing" grounds. Raw Story had alleged that OpenAI included Raw Story's content in its LLM training data set without consent — and stripped out its copyright management information (CMI) in violation of the DMCA (specific copyright provisions related to the digital era). The Court dismissed the case, because the Judge co...

In this episode, Peter Csathy's co-hosts discuss his article of the same title - including the key AI-related content licensing deals to date, and where things to be heading in the epic copyright infringement/"fair use" battles that increasingly fill the courts between major rights-holders and big tech.

Peter generated this episode using Google NotebookLM - and "approves" its content (and believes it is comprehensive, compelling and consistent with his words).

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Last week, host Peter Csathy wrote not once but twice about Perplexity in his companion newsletter. And for good reason. He first posted an analysis based on The New York Times’ recent “cease and desist” demand to Perplexity. And then News Corp actually filed formal litigation against Perplexity for similar reasons. 

Perplexity responded to News Corp's litigation. Not in the actual courts. Rather, in the court of public opinion. It posted its response on its official blog. You can read its full response here. Suffice it to say, it’s exactly what you would expect it to be. And P...

This episode gives a comprehensive overview of host Peter Csathy's deep dive article with the same title (link below).
 
The discussion uses The New York Times' recent "cease and desist" demand and News Corp's new lawsuit against generative AI search tool Perplexity to discuss the concept of RAG processing - and why it matters in the context of GenAI copyright, infringement and "fair use."

Based on Csathy's article (simply dropped into NotebookLM), Csathy's AI co-hosts also discuss the Second Circuit Court of Appeal's critical new copyright decision in the Hachette v. Interactive Archive case -- w...

Excellent discussion of host Peter Csathy's deep dive article titled, "Are Tech's Generative AI 'Fair Use' Dominoes Starting to Fall?" 

Based on Csathy's article (simply dropped into NotebookLM), Csathy's AI co-hosts discuss: (1) the ongoing debate about whether AI training on copyrighted works (without consent/compensation) is "fair use"; (2) how developments in the Courts are increasingly pointing in favor of rights-holders (and against "fair use"); and (3) the best possible solution for both GenAI developers and the content owners and creators. 

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In this episode, Peter Csathy hands over the podcast to his Google NotebookLM "synthetic" AI-generated co-hosts to discuss his latest article, "Newsom's Hollywood/Silicon Valley Balancing Act: California's 17 New GenAI Laws May Become the Nation's De Facto Standards." The discussion is both surprisingly smart and surprisingly engaging. Csathy listened (and approved this message).
 
Here is the link to Csathy's article on which today's synthetic co-hosts riff - https://themediabrain.substack.com/p/newsom-in-the-middle-govs-genai-hollywood

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Check o...

In this part 3 of his Google NotebookLM podcast series, host Peter Csathy enables his "synthetic" AI-generated guest hosts to discuss "the great AI copyright debate: fair use, or not?" Csathy generated this episode by simply uploading the text of his recent article on the subject. The results are fascinating. The conversation smart. But very different than Csathy's original source material (which Google NotebookLM takes ... and runs with it). 

Here is the link to Csathy's article on which today's synthetic co-hosts riff - https://themediabrain.substack.com/p/ai-and-infringement-how-the-supreme

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In this Part 2 to host Peter Csathy's Google NotebookLM generated podcast series, NotebookLM's "synthetic" AI-generated co-hosts discuss themselves - i.e., what their AI-generated personas mean for creativity, art and society. The result is fascinating. So good - the convers-AI-tion, so smart. It's scary.

Csathy generated the episode simply by pasting the link to his latest newsletter in this "wonder app" - no prompts or instruction of any kind needed. Here is the link to the newsletter itself - https://themediabrain.substack.com/p/googles-notebookllm-something-just

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Google just launched NotebookLM, an amazing new content generating AI wunder-app that, in Google’s words, is designed to be “your personalized AI research assistant.” NotebookLM can do many things, but its audio podcast generating feature is what really stands out. 

In this episode, rather than host Peter Csathy telling you about it, he let's the app speak for itself. Literally. Peter generated this podcast simply by typing in his Creative Media website's link -- no prompts or instructions of any kind. The result — generated in minutes — is this fully throated podcast that features two immensely likable, enthusiasti...

This week's episode features Creative Media's Peter Csathy participating in Streaming Media's recent "Great AI Debate" hosted and moderated by expert and media cartographer Evan Shapiro - and also featuring AI experts and entrepreneurs H. Schuster of HUSSLUP and Chris Giliberti of Avail. 
The debate's central question was a simple one -- are we (or are we not) in an AI bubble right now? 
As expected, the debate got spicy, especially when Shapiro and Csathy exchanged points from opposite sides of the fence. The results are both enlightening and entertaining.

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Creative Media's Peter Csathy interviews CEO Ben Gottdiener, CEO of Narrativ - the generative AI company that enables users to create digital voice replicas (what some call "digital clones"). Narrativ's mission is to be the "marketplace for advertisers to license talent audio AI likenesses." And the big news is that the company just entered into a major agreement with SAG-AFTRA as part of its commitment to using only AI that has been "ethically trained." The two discuss it all in this exclusive interview.

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Peter interviews Shara Senderoff, Founder and CEO of Jen Music AI. The two discuss how Jen Music's "ethically sourced" music ethos is fundamentally different than the ethos of Silicon Valley-backed generative AI music services Suno and Udio. Neither of those companies chose to seek consent from -- or give compensation to -- the artists, musicians and teams that created the music on which they train their AI (and capture 100% of the value that is generated by it). Shara and Peter also discuss Jen Music's overall path and product differentiation, together with the overall path of generative music and art...

This episode features host Peter Csathy's recent roundtable discussion from Digital Hollywood's "AI Summer Summit" about the state and status of copyright law and litigation in the world of generative AI (and whether unlicensed scraping is infringement), the current status of the key cases, and how media companies and publishers should decide to litigate -- or to license their content instead.

Peter is joined by Chad Hummel of McKool Smith, perhaps the best and most successful IP and complex litigator on the planet, and by Dr. Moiya McTier, the spokesperson for the Human Artistry...